COMO CRIAR E VENDER CURSO ONLINE em 8 Passos | Como Criar um Produto Digital

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Escola de Negócios Digitais - Siméia Avellar
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Video Transcript:
in today's video I'm going to talk about eight steps for you to create your course online from scratch you who have no idea where to start today i will give you this idea so come on hello be a lot welcome another video here on the channel today he will talk about creating online course you want to transform your knowledge in an online course at a digital product but before entering deep in that subject if you are new here on the channel and learn more about digital marketing I'm entrepreneurship sign up because about that that I
speak around here that I too in the bell next to the inscription for enable channel notifications like this every time I publish the new video you will receive your notification cell phone and will not miss anything we will there the main prerequisite for you creating an online course is up to you something you can sell then the first step is to think about which knowledge that what you can turn into a course online what people would pay for to know that you know after all making money is about you providing value in exchange for people
paying so then you need to give something at exchange you need to provide them at case of an online course you need provide knowledge and information that she seeks to learn so I don't know what is your life experience which your professional experience but anything you know especially you like it because that will become a deal later you will have to deal with it every day anything you know can turn an online course maybe you have yours profession is not where it was from profession what is your profession today you want to change your right
traditional work using the online model to become an entrepreneur at internet what do you do today i for example I was a professional in the field and I worked with web development with design and worked with marketing also so i have all this luggage of experience that I transformed today in online courses an experience that me helped to get to know the internet better so today I have a lot of ease in learn hello the system understand internet concepts and learn everything that involves the digital world this for me is very easy and I got
it and transform into something so it was my baggage professional experience who brought me where I am today the way you do today any branch of the traditional market o that that you know people would pay to know would pay for learn to do to do what you do I used to do it a lot of times, because today courses I sell for example I have creating ads on courses facebook for example that many people take this course to sell the service to work in an agency working in a company doing this within a company
so sometimes that you know what the eye was your profession that was yours yesterday profession can have someone's profession tomorrow so you can turn to a person's life helping them become a better professional in the field that she chose to act teaching her how to do what you do from your experience so this is one of most powerful ways for you to enter digital market and it's with your experience so the first step is find this but they don't have to come only your professional experience that can come from your life experience is that we
see a lot in the market there for example of slimming people who managed to lose a lot of weight by doing diets do physical exercises that way that they managed to have this result how many people need results also sometimes you can help people to have results that youhad from an experience that you have even lived experiences the beginning of the relationship has many people teaching you how to recover after is a separation after some episode in your life so it can all be passed on everything you lived through you overcame you can help others
people also to overcome then first step in identifying what you know that other people would pay for knowing the second step is to transform this in a method then you get this idea that you know you want to help other people and turn that into step 1 step 2 step 3 to step one step 2 3d step like the others can go the same way you went through to reach certain objective has one of that method you will work all over the top this method you will work your internet content you will work on your
copy sales campaigns of your messages several pages from sales all this so it's a lot important that you haven't even seen this is what your method covers for you know at the time to sell the same when helping people in a way free on your channel as I do here in what you know about yours method exactly then you need untangle and transform into a step basically to transform this later on in a course I do from number 3 where you will get this method this step 1 step 2 create a map mental of that,
right, turning them into little by little topics and subtopics as you go on unraveling everything that and opening up this range of ideas and topics you will see that even your own idea about it becomes more clear and maybe it ends in the result that it was not what you thought it was more sometimes it’s more interesting so you can have a complete method when you start to reduce it to pieces right is that idea of ​​you as you set a goal you set one good and then it turns into small activities in daily tasks
is in the same way for you to create a course you created your method had the idea general transformed into a step by step and then turned this step into topics do this in a mind map tool I use the tool too much but there are several free tools that you can even download with ex-husband for example i will leave the link here in the description you can download and install on your computer or access via web in the case of a dough so that you create the roots there right of your mind map i
do it for my trainings all these ideas that I I'm giving you how transform an idea into a project complete is exactly step by step o what I do with my courses is step a I also teach in my course digital business that is the course digital express business here at the school I teach this whole step in practice step I do not say that you do not only because is what I teach but it is because I too do this is my practice time that I I will create a new training because you have
the whole macro view of your method of what you will approach you will get to point b when you have no idea what you're going to talk about recording anything I don't have organization your student your client will finish watching your course and at final he will feel that he is still on half know that movie that ends in half you didn't understand anything so no it can be like that you have to do something that starts middle and end and to define if you need to organize it in topics that this idea of ​​putting
in the mental map, then open the topics there and organize exactly categorized to all this so that you can have this macro view mainly so that you to be able to deliver something with a middle start and end so that when your student finishes his course he speaks understood I came here I used I'm leaving with x y z this is the the most important thing is that you actually do it deliver what you promise step number four are you getting ready for record right after you transform this method does not step by step in
topics now you know exactly what the is start with the middle what is the end of your course of the method you will teach for students now you need preparing your recording preparation recording what it is to choose the environment and precious for you to be able to record me here at home there is an exclusive studio for that but you can start with that do you have when i started i didn't have the exclusive studio I didn't have exclusive office I had nothing I started from scratch You can also start from scratch starts recording
with your cell phone if you don't have your own camera cell phone if you don't have equipment lighting you can record a day sunny outside that the light of the day is the combination you can have lighting is natural then natural light prepares your environment like you have does with the cell phone but tries to keep the maximum quality possible with this do it in the corner in your front house to a window to enter the light natural at last get ready to record you now have all skeleton course then you go to prepare yourself
get it all ready and you can order it you try to record that ours today I am number 5 the hour you trying to record will be all right aligned and you will be productive ok why this preparation is so important is for you to be productive time you sit down to record then pass number five and you have to give it to recording try to do it in a way comfortable and I speak try I speak literally so you don't record standing up because depending on how many classes you go to having your course
you will get tired is tiring 11 the action most do this when people prepared reserve a day just for that start in the morning the day starts in that atmosphere of recording, wake up from early in the morning the hair is done and done one outfit and everything is ready on time you try to record is just that that is your mission that day ok I do this not only for courses that I I record but here for the channel also here for the channel I have my day recording then sometimes lasts two days sometimes
so i sit and i know that that day as in the morning I had breakfast morning i'm already mentally prepared to sit here and chat with you so that's it you have to do ok have to be mentally prepared emotionally and knowing that it will take your day but it will be a day extremely productive because when you arrive at the end is very grateful that do you feel like you made it to final and you will have a masterpiece at final is one art also my clavister one product that you will sell and bring
financial return then meets take one day to try and record everything you can step number 6 is editing and submission when you are recording your video you will miss many times when I'm here recording for youtube making my videos my courses I mistake many times sometimes I am politics right I repeat something that I said i speak again or i was one word I want to use a better word all of this happens all the time when you're recording but I know you already saw what a recording set looks like already seen one recording behind
the scenes of a novel of something where people make mistakes and this is very normal for you will miss and don't worry about it because you will do it later in the edition then at the time of editingÃoo you go cut out the bugs you will cut out is that moment that you were thinking about how to explain a term all this you will take off you don't need to hit first the video you see here on channel looks like it was made with cooler but in fact he has several cuts so I make a
lot of mistakes stumbling on words I sometimes think about to say it will happen you don't have to worry about that the day of recording because the other day on the day next you will be editing and completion of that is then use a I use the software there I am not mine publisher uses adobe for me is for make the cuts the videos to finish and you can use it too but there are other options the film network for example which is free I will leave here at description you download so you have options
free addition of software and can be very useful for you who are starting now after finishing edition you took everything you missed mistakes the bottles you made it's easy to test numbers that is you put the sale there you publish on internet how do you do it for put the sale the easiest way to you how are you using convenience platforms right away platforms that offer turn offers fill calcium offer various features already embedded like hotmart eduzz monetizes these platforms they offer for you is a place where you register your product and you receive also
offers there in the same place you having affiliates for people selling yours product for you they also offer is platforms with member areas for you put your videos there your classes your entire course on the portal of exclusive members there on his platform and all of this for free right what you will pay for that platform is sales commission so you don't pay to register there and not even to place your course there that our commission when you make a sale you will pay one rate a percentage of sales to these platforms so worth a
lot sorry for you who are starting to use this platform because they are well convenient I used a lot of hotmart eduzz but today i'm working exclusively with my platform because the business is evolving and you feel the need to have more control and also offered one more personalized and more experience interesting for your students which is my case but you have to be beginning can start the way I do I started using these platforms convenience after registering yours course on these platforms came from number 8 which is publicize you need now publicize your product
have a product put it for sale is not guarantee to sell then is not enough you register on the platforms that you will sell if it is not enough you need to attract people hi and that's where marketing comes in enter marketing strategies then by example is a strategy that I most I recommend it to anyone who is starting it is simple to implement is the funnel in this course I commented with you of such a business in addition to teach the whole process of getting to know you your client you create your own you
digital kids products all on practice I also show you how to create this sales funnel structure for start praying your first sales so what do I indicate this structure because it is simple and easy for you to create this structure that I recommend for those is starting so create a structure sales funnel to attract people to the start of your funnel and afterwards and taking them through available until the moment they buy this one sales funnel process I have until a formation�Not complete here at school about this process but here on the channel has a
number of viruses is free that I I teach it completely how it works of this structure I will leave on the card here for and after finishing this video and there will understand how this process works of sales that we call funnel so for you to actually sell you need people to know right take knowledge of your course and you need cheating, she gets closer and works everyone is seeing that they are ready to become yours client you become your halo then these are the steps for you to create one online course from scratch and
selling at internet now let's review for us to remember what we saw here step number one for you creating an online course from scratch is you define what knowledge you have that people would pay to be ie what your course will be about ok second step is to transform that one method right step 1 step 2 step 3 o third step is to create a map mental space and create more topics to turn this into classes at these topics from our step number four is where you go yes and to record to transform each this
topic in class and our step from number five is you try to take a day off whole to record more than one day whole depending on size your course if it may take you several days to record but always keep in mind that this is productivity is you stop that try really do what has to be done and step number 6 editing and finishing they use software to cut everything that went wrong when you had to cheer for an hour that you sneeze when you were wrong you had to talk about and then the step
number seven is still placed using convenience platform like hotmart and dos monetize study each of them see which one is better for you with respect to fees you will having to pay and then last step at step number 8 is you disclose you need to show people the product you have to put in not enough internet you have to put it in front of people also and for that I indicate the process sales funnel which is a plus simple for those starting now I want to know from you if you are going to use these
ideas to start recording your course to start creating your course today if you already have your course at internet leave your opinion here comments if you liked this video leave your like here sign up for channel if you are not yet subscribed enjoy also share this video on your social networks so that others people can also have access to this content and learn how to create your own online courses to transform yours knowledge in a digital product at internet today I stay here and we see next to and there
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