How To Make Top Selling T-Shirt Designs 2024

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Video Transcript:
hey my name is Mike and in this video I'll be going over how to find and create your own designs for a print on demand store that can actually sell this is not going to just be guesswork and I think this is where a lot of people get stuck when they're making a print on demand store there really is a process that you can see other businesses do and they find a lot of success with that allows you to go from having no idea of what your design is going to be to having a best-selling
design that works well on print on demand whether that is on Etsy on Shopify on Amazon wherever you're selling and this process that I'm going to show you is something that a lot of people like to hold behind like a course pay wall they want to charge you for this we don't believe in that we want this to be free information so you can find success for your business so while some people do just have this stroke of Genius and they're able to make a design from scratch that sells really well most of us out
there are not able to do that and it's not a good idea to go down that route and then later find out like yeah your design you wasted a lot of time on that that's not going to work so instead what we're going to do throughout this video is follow a step-by-step process starting off with research finding out what works what trends are hot right now what kind of designs and niches are selling well in the market and then from there we are going to come up with our own design I'll talk about how to
do that but the benefit is that you don't need to be a graphic artist for this either and with so many great AI tools that we're going to use throughout this video you can make many different designs in very little time and with very little effort this is something that really changes the game and lowers the barrier entry making it even easier for people to get started with new designs before we just go and start asking mid Journey or dolly or anything to make these designs we need to find out what kind of designs are
actually selling to do this one of the first resources we are going to use is actually Etsy all right so here we are on Etsy there are a couple categories of designs we need to choose from but let's start off I want to show you some basic things I'm going to search for t-shirt now on Etsy I think this is a great tool for research because you can see a lot of information about each individual product and store in general so you can see like this one has 7,000 reviews 4.9 Stars 7,000 that's a lot
of people and if you say maybe from that 80,000 people placed an order that is a very very hot selling shirt also it's obviously saying popular now and it's showing up very high up in search so clearly this is doing well now as a brand new seller you don't want to go after anything that has like you know 50,000 reviews on it or even 10,000 is going to be tricky instead you probably want something that's a little bit less you want to find something that has probably between 1,000 reviews and 10,000 reviews in that sweet
spot is going to be kind of the the range of what you want to collect ideas from things that are not too saturated but also things that really do have a a thriving audience that is very hungry for more products so this right here this concept I really like this I'm going to take a screenshot of this and save it I use one note to save everything you can use anything you want to kind of just make a mood board of different products that we think are are kind of nice and the idea here is
to look for patterns different niches that are selling well different design Styles and feels that are selling well are things selling better if they're more weathered or vintage uh noisier things like you'll see I think see if we can find anything down here like this you'll see a lot of these this year this is something that's very popular right now so maybe that's a design that you want to consider selling also there are several different routes to go down one is going to be the user customizable the personalizable product and you'll see a lot of
those like custom t-shirt Your Design here custom text these are selling well right now people want them for example maybe a bachelor party a bachelorette party you can do designs like that and that's definitely a great idea and I'll talk about how you can add that in gelato later on in the video if you choose them as a supplier but besides that if you want to have a static design there's still two categories here you have the long-term regular static design think about like this one over here on the top left uh maybe like that
ocean one I showed you before those are designs that are going to be more Evergreen if you make it now and it's a great Des design it's likely to sell for several months or years continuing from today but there is also the other option which is a little bit trickier but you have some advantages and disadvantages of time sensitive products if we go down for example you can see these are both going to be more related to the election year right now so this is something that during an election cycle that you're just more likely
to have more interest in that and more likely to have people buying the products that are related to that I know my brother used to sell stickers on an election year for like both sides both candidates and every four years it just becomes a very hot time for people to express their political opinions similarly if there are sporting events or really anything going on newsworthy any relevant memes or characters in the news these are things that could potentially make for a very hot selling product now the advantage is that you don't have a lot of
competition you do have a lot of search and when you make it with print on demand you don't have to worry about overhead so you can just change your design every week as new things come come out the downside it is significantly more Hands-On it's a lot harder to get that snowballing of a good design that starts ranking higher showing up like this one for example right here showing up higher and higher in the searches on Etsy or with your Shopify store on Google or anywhere else that you might be selling so for the purposes
of this video I'm going to go with a static design I want to find something that can sell well for a long time so I can do the work now and collect more of a passive income in the future so for the next 30 minutes hour maybe even longer I'm going to go through atsy and kind of take some screenshots of different photos of different products that I like all right so I found some Trends and I kind of collected them on one note right here I would like to build this out more but just
for the sake of example you can see right here we have a kind of like a a basic thing just two words coffee weather so kind of a seasonal thing this is something people feel more cozy about later in the summer it's more likely to be a seller honestly coffee season could really be anytime so this is something that I think a lot of people would be interested in and we could maybe adapt that to slightly different things like I like where this is going so I took a screenshot of that over here this one's
based on songs so lyrics from a song uh with a little image in the middle has 2700 reviews so it's clearly a strong selling shirt and like anyone who likes the song Hotel California might be interested in wearing that shirt over here obviously pets are a very strong Niche this is something that like uh you know talking about voting election year that's something that uh maybe some people would buy I don't really resonate as much being not a a cat lady myself it's harder for me to relate to that audience so it's going to be
harder for me to Market to this category this Niche right here but over here I found a couple shirts that had kind of like a a whole bunch of images on one so kind of like a collage if you want to call it that this one some sea animals down here some wine and seafood so Italy is kind of the theme right there and then down here That's a classic one that's been selling for years of just all those little pickle jars I think I think that went viral on Tik Tok probably three Years Ago
by now maybe maybe longer um but these two right here I think there's definitely something there and looking at this maybe if you know people are interested in golfing or football or if they're interested in fishing or anything like that you could potentially take this same concept the same style the same monochrome look to this and just apply it to those and add a bunch of little graphics on your shirt I think that's something that clearly does sell well on both of these and finding a different Niche could really make this uh you know a
very viable option going over this one is kind of like the logo humor this is something I talked about in the past in a different print on demand video where I was kind of making fun of Chick-fil-A it had like a little chicken sandwich on it and it said everyday filet or Sunday filet or something like that so it was a parody but of course always make sure that you're not copying the brand logo you don't want to have any kind of copyright infringement um and obviously always consult with a legal advisor we'll talk about
that a little bit later in the video as well over here I found a lot of golf shirts and I kind of liked this Niche I I think this is something that could have a lot of potential it's a niche that is growing very rapidly a good way to kind of gauge this is just to look at the fastest growing niches on YouTube or on Tik Tok and right now golf is among the fastest growing tons of people are watching which means a lot of people are getting into golf so as an expanding category which
already was pretty gigantic now you have an even larger audience and you're kind of going for so in general you want to aim for those those Rising Tides so now looking at these we're going to start off by saying Okay so golf is a positive I I really like that I want to go with that for this video so going through here are there any golf Brands you can make fun of are there any like is there a way you can have a montage here of all the different things related to golf kind of similar
to what this did down here and as you can see that one is selling well it has almost 12,000 reviews over here you can see uh the cat lady one I'm not pets is kind of a totally different category I don't think there's much we could do with that any songs again kind of not related and then over here the coffee weather maybe like golf weather something related to that could possibly be an option but what I really like is this over here so kind of a Sasquatch or a Bigfoot walking with a golf bag
I think that's kind of a cool idea and so I want to kind of expand on that and if this feels a little bit rust or you're still kind of struggling on what Niche to go for I recommend using chat gbt or really any AI assistant just ask for like 10 potential niches that could work or what is growing quickly and kind of go through that and start brainstorming based on that so like sustainability Mental Health pet lovers uh Nostalgia is a big one I think that's kind of why we saw that that very noisy
t-shirt I showed you a couple minutes ago Nostalgia from like the 9s really is what that is hiking Outdoors Fitness and active lifestyle that's what we're doing we're going with golf there's a lot of cool things there so I think like I said before that kind of adapting the Bigfoot looking one but with an alien is kind of the similar flavor to that but I think could also be very funny and possibly something that would work well so our first iteration here I just said make a single color stamp of an alien play Golf and
I use chat gbt here you could also use mid Journey there's a lot of other ones out there right now I do actually have a paid subscription with GPT uh so I'm using 40 there are also free tools out there that you can generate images so don't worry about having to pay it's something that if you already do it could be useful um but this made a literal stamp which actually kind of turned out to be really funny um this was not what I envisioned at all I thought it was going to be like um
a stamp on a shirt so it's just going to be like a kind of kind of like this look exactly but I didn't expected to have the stamp outline on it regardless I think that actually looks kind of good and now I said all right what about go back to the Bigfoot thing right so we want an alien walking with a golf bag maybe on Mars and it came up with this honestly I absolutely love this design I think this is the design I'm going to really run with in this video I was shocked that
I got this on the second try but I just I just think this is absolutely perfect for a shirt like this as you can see we already know that Sasquatch one was selling very well 4,500 reviews right now and this is such a similar flavor to that clearly not copying that at all this is a completely different thing uh and obviously being made right here we don't have to worry about copyrights like this is made by AI specifically for us and then from there I was kind of brainstorming all right well maybe if it's on
Mars we could say something about like searching for water it's kind of a joke that people playing golf like somehow always headed into the water so like searching for water and I thought what about like maybe a fish hitting a golf ball searching for water that would make sense I had it make a bunch of fish ones none of them really looked good this one kind of looked okay but again I I I don't know maybe an iteration on the shirt we could possibly run with this one all right so I downloaded that image from
chat gbt now what you could do is you could just go to a free background remover if we just search for free background remover free background REM remover there are a ton of them Adobe has one and we're actually going to be using Adobe Express later on in the video anyway so we just upload our image right here and honestly the AI that does this is absolutely incredible now it's crazy that just a couple years ago you'd spend like hours tracing this on Photoshop to delete the background now it's like instant and it's free to
do online which is crazy so we're going to want a back like a no background image so just upload it here and you can then download that as a PNG file and while we're here I actually want to add some text to this so I'm going to click on edit and I'm going to go to Adobe Express right there and we are going to this is very similar to like canva a lot of other tools out there if you're comfortable with those obviously use whatever you're comfortable with but it will be expressed as something that
I think works very well so let's try using this right now all right so here we are now what I want to do is on the top we're going to search for t-shirt t-shirt and we're going to go with 10 x 12 so t-shirt right here and now we can start designing on this right here so I'm going to close out of that we don't need any of these popups that are coming up no printing anything like that we'll say done and I'm going to upload my image here so I'm going to upload I think
I'm going to upload let's start off with that alien one right here now I'm going to expand this and we can't actually see it because it is white and the background is not white so let's change the background of this so background color to Black and there we go that looks that looks good and really the name of the game with print on demand is the iterations and one of the beauties of online businesses these days is that you are able to at no extra cost make many different designs test all of them out see
which ones sell best and then double down on that and iterate based on that as well it's something that you can continue making better and better designs that sell better until you have something that is an absolute best seller on whatever platform you're selling on so this design right here let's start off with just one basic thing I'm going to kind of resize it a little bit put it in the middle and the way this works kind of a quick little crash course on how Adobe Express Works once we have our account is on the
left side you have your stuff any kind of files you uploaded things like that you have upload right there we can add new images we have templates if you want to find like if any of these kind of resonate with what you're doing or if you're just looking to brainstorm other ideas this is another great option here you have media again that's going to that's where you can find uh videos and photos and Things videos don't really make sense here obviously and then text elements and grids so let's go with text right now this is
really kind of what we want I'm going to add our own text or you can have some kind of preconstructed text down here but I'm going to add my own text and we're going to say so maybe something like this searching for water again kind of with that same joke from before and I recommend again going back to chat gbt telling it your first idea of what the saying could be and then say come up with 30 different iterations of this so once you have a couple that you really like the next thing is to
find the fonts that work best so this font right here looks terrible looks like I'm just typing out a document which you kind of basically are so if we click on the down arrow we have quite a few Adobe ones that we can choose from just kind of scroll through these maybe that one is looking a little bit better that's definitely in the right direction so let's let's go to so let's change them both to that right there so that that's looking a little bit better that's one iteration we can so maybe that's one design
right there now what we can do which works very well and now what we can do is up here where you see the little plus where it says add you can say duplicate so it'll just make another page right here and you can go through your pages left to right here and now the next one we can just change it to a different font as well and we can kind of keep changing and playing around with this and tweaking the design until we have a couple designs with this image that we think look really good
so maybe on the second one you choose a different font or maybe you have a different image maybe I'll just go and upload the other one remember I said I had a couple here so maybe maybe this one right here we can make it a little bigger and a general best practice for designs is to use the entire space you have available you don't want to make little tiny designs like just in the middle maybe some brands do that but most brands that sell best as we saw over on Etsy right here uh let's go
back to here they really did utilize a lot of that space as you can see like this one uses almost all of it this one uses a ton they really do use most of the real estate that you do have available so maybe I'll do another duplicate right here and I'll add in I'll go with the fish one and as you might expect so if we change a background color to white uh we can't see this text right here so if you click on it over on the left side you can change the fill to
another color so let's click on this little button right here match it to the fish there we go and then same thing down here where it says water there we go uh we can change the fill to um let's go and do that again so there we go now we have a third design and of course another option is just to have this without any text at all like you might not actually need this text so if I just want this image here let's kind of expand it so it fits the entire entire space maybe
we just put that on a shirt like maybe that could be enough that is what was selling well as you see over on that Sasquatch one right over on that Sasquatch one that is what was already selling well it didn't have like a lot going on so it kind of would have just been this so I currently have just five designs I recommend making at least 10 when you're doing this if not more and you want to keep a couple things in mind when you're making these iterations one is going to be the copy that
you write like what is actually written on there the second thing is going to be the font you use try different fonts the third thing is going to be where everything is so maybe all the words are above it maybe they're all below it maybe they're bigger or smaller try different variations like that and of course the last one would be maybe just having a graphic as I have right here which personally I think is the coolest to have on a shirt but of course it depends on the niche and the category but if you
have any kind of words on there so let just say this one finding water we want to make sure that that is not a trademark so uh in the US there's the US Trademark Office you can go to I'll put this link in the description you just go to uh you could Google trademark search USA or whatever country you're in and it should be there should be some search and Eng that allows you to search different phrases so I'm going to type in finding finding water and I I suspect it would never trademark something so
simple as we can see here um scrolling through I'm not seeing anything that says finding water in fact nothing even remotely close to that so we should be good with that uh the other one that I had was uh searching for water so let's just see searching for water again kind of a very generic thing I would be surprised if they if they trademarked that again I don't really see any here that looks like it is water trademarked on that okay cool so I think we're good with these phrases here so now the next step
is going to be to download our designs on the top you'll see the big download button and what we want to do first though is I want this to be a transparent background even if I'm putting it on a black T-shirt I don't want to print Black Ink on top of a black shirt it's completely unnecessary so background color we're just going to switch it over to transparent I like working on this design with a black background so you could see it but then exporting it with a transparent background so from here I'm going to
click on download uh transparent PNG that sounds good and we're going to do just the selected page we're going to say download and that is our first design there now I'm going to name this one design design one can download that and I'm going to do the same for all my other designs now we're ready for the next step of actually adding this to some print on demand apparel now there are a lot of suppliers out there we like to work with gelato and if you want to get started with gelato we have a special
offer if you go to sandrell Med media.com gelato they'll give you 50% off your first sample order uh or really your first order in general I recommend placing a sample order so you get some merch for yourself uh see what it looks like experience what the customer is going to uh receive as far as the packaging the timing everything like that and most importantly you can then use that in marketing materials so looking at this right now I can say get offer and that'll bring us over to jalato site where we can just sign up
so I'm going to sign up with email then you have to verify your email address you'll get a link in your inbox and that'll bring you to this page here you just click on verify email and you'll end up here so I'm going to say these answers don't really matter quite as much it's just going to change your dashboard a little bit so don't worry if your answers are a little bit different I'm going to launch an online business I am creating a bestelling designs and we are looking to sell clothing and uh where do
we hear about us let's just say I don't know what am I a social media an influencer review site a Blog I'm going to say social media I guess we'll say YouTube and say finish so that'll bring us to the gelato dashboard it's great because you can start for free you can browse the entire Library there are some paid plans that are available and there are advantages to getting those and I'll explain what they are later on in the video but starting off we can just go to product catalog and started figuring out what kind
of products we want this design to be on so they have obviously men's clothing if you're looking for like the Guild in 5000 a very classic t-shirt that a lot of people do sell it's a little bit cheaper there are a lot of colors available lot of sizes or on the other hand if you wanted to go back to men's clothing and go to premium they have you know branded things as well you can go down and find like Under Armour shirts or uh Champion shirts let's see where are they Champion right there under armour
right there they've got hoodies from these premium Brands as well so you can put your design in some really nice premium products out there like Under Armour like I said generally perceived as a higher quality product whether you agree with that or not it's something that end customers are going to view under a slightly different lens there and potentially be willing to pay more for your products so for this video maybe I want to start off with a premium crew neck hoodie it's still $15.99 cents so not super expensive considering it's a premium product so
let's go to this one and that brings us to this interface here now we have a couple options you can print DTG direct to garment this is a very common printing method so unlike screening this allows you to have basically infinite colors all the colors that you want in your in your print you can have you know if you have like a photograph of a person's face you can do that it's not a problem and then we have embroidery as well you see the price goes up about $2 there uh but obviously embroidery is going
to be uh very premium having stitching on there kind of extruded a little bit more I do this a lot with Hats you could do this with with hoodies and shirts if you wanted to um but I recommend keeping it a little bit smaller you're not going to have like a full embroidered front on this so I'm going to do DTG for this we have a lot of colors available because our little alien golfer is uh White I'm going to make it a black hoodie I think or maybe maybe forest green would look good I
don't know you can experiment different colors as well again this doesn't really affect anything so you can try a whole bunch of different colors for your products and see what people end up ordering but for my sample I'm just going to go with this one right now so I'm going to click on add to store so that brings us to this page right here and we have a lot of options of different stores we can connect to if you already have a store say on Etsy for example or Amazon or anywhere else go ahead and
connect that if you don't I recommend just making one store first on Shopify and then Shopify integrates very well with Instagram and Facebook and in Tik Tok and and Etsy and basically every other platform out there being the largest e-commerce store Builder on the internet Shopify is a good bet that they're going to integrate with everybody out there and do so very well so that's going to save you effort further on down the line instead of if you build out a big Etsy store and then you want to sell on say Instagram it might not
connect as well as Shopify would so if you don't already have a store summary here I recommend setting up Shopify go to a new tab and type in Sandell media / Shopify or click the link in the description below shop Shopify make sure I spell that right hit enter and that'll bring you to this page right here we can enter our email address you get started for a dollar and uh so let's do that so I can enter my email address and these questions here it doesn't really matter what you say so I'm just going
to say skip all because it just changes your dashboard very slightly but with this video you won't need that anyway so I'm going to say next and now we can sign up with email enter our password and say create Shopify account account and there we go so now it says building your store it's going to take a second for this to actually build out your dashboard and then what I really like about Shopify as many other people do being the largest e-commerce Builder out there is that you do have a lot of templates to choose
from and it makes it very easy to just kind of swap out very quickly uh the images and the text on those templates for your own product and then in no time at all you can have a website completely ready to go so that brings us to this page right here now the first thing I want to do is go down to online store kind of get some progress here and we're going to choose a theme that works well with our product so down here in the theme Library so we're going to scroll down and
you'll see a whole bunch of themes down here popular free themes that are available so we can check out a ton of other ones by visiting the theme store on the bottom in fact I'm going to do that but if you like anyone over here you could just say uh view demo or try the theme it'll add it to your store but going to that new tab like I said all the themes that are available there are like this is growing 2002 now that are paid I swear they're adding like 20 every time I make
a video but unfortunately still just 13 free ones regardless they are great ones and I think you know you don't need any more than these 13 unless you already have a really large store and you're trying to migrate so I like going with this one right here origin works very well for me uh it's very easy to customize and make a simple store so I'm going to say try theme it's going to add that to our online store themes but it's not going to implement that yet we're going to have to do that in a
second it brings us back to the Shopify dashboard now and you'll see Dawn is still there that's the original theme we don't want that theme we want origin down here so once it's done adding you'll see the spinning wheel will stop and then we can click on publish and that will make it our primary theme so now that it is added we can click on publish that will make it our primary theme so we can add it all right so now we have our theme that's going to be our template if we go down here
and select a plan uh we could just choose the cheapest plan option available so basic's going to work well for most people I'm going to pay monthly you could do yearly and save $120 if you have that you know your willing to spend that upfront make that investment and you know that hey you're going to stick it out for a year and make this business work say subscribe now we can enter some contact information say save business address and then we are successfully subscribed so we're ready to go that's great now we can go back
to online store again and we want to make sure that we publish the store so we remove the password right there that way that way all the Integrations are going to work we can visit the website and make sure everything is running smoothly great so let's go back to where we were on gelato this page right here where we have to connect to the store we're going to click on Shopify and since we already have our Shopify account in another tab it should just bring us to this page you'll see your your name right up
in the top right we can install this and it's going to add Shopify so that's going to integrate very very seamlessly we'll make the product on gelato and then on Shopify we'll be able to add it to the website it'll look really good we can collect payments on there everything can be managed through Shopify uh but then gelato is going to be where we manage the design and stuff like that you'll understand more in a second once I get a little bit deeper into this setup here so we're going to click on install again it's
going to add that officially to our online store there we go so now we have that great so now we are going to create a new product like I said create a new product and based on what we saw before I really did like that premium hoodie so we're going to go down to premium I'm going to add this one right here and when we add it we can start customizing how it looks so this is going to be a slightly different interface than we saw before because it allows us to make the design we
can choose the colors that we have available and they are just little check boxes so I'm going to deselect White that's the only one I can't do really because like the ink is white so you won't be able to see the design but let's say green maybe we want to have dark chocolate maybe Navy maybe black um anything else that we think that design would show up well on we can select right here again we want to make sure this is direct to garment not embroidered the size is available I'm going to leave it all
of those sizes look good to me I don't want to exclude anybody here and then there are three other variants available if you wanted to add like 5xl it's going to cost a little bit more money but hey you could add that to your store if you wanted to now going down to the left side gelato has a lot of great design tools as well so you can manage different layers on here um I usually don't do that I most of my designs are very simple but you could build out a pretty impressive design on
gelato if we go to designs or we go to files I'm going to choose a file I'm going to add one from my device and we're going to add let's just say uh design number three for first that's the first one I'm going to add and then once it shows up here it's loading we can just click and drag that over to the middle right there so once we have it click and drag it over drop it there and now it is in the middle of our hoodie so that looks good we can also resize
it we can move it around we can do whatever we need to right here just using these little corner boxes if we want to do that uh I'm going to undo that I kind of like leaving it full size right there actually we we don't want to cut off the outside so make it a little bit smaller maybe like that move it up a little bit and uh yeah I I think let's move it up a little bit to like right there and there you go so that that's one design right there that's one option
so let's continue to mockups so for this particular product the mockups are all very straightforward some of the other ones have like models wearing the product I'll show you that in in a second with another product but this one right here uh these are all free to use as well which is pretty beneficial for us so we can go with maybe the side ones we can show those we can show the back and uh you can see right there we have a design on the front you could download them if you want to use these
on say Instagram or any other social marketing that you want to do with this um I'm not going to download them right now because I don't think we necessarily need that we already have the design available so I'm going to continue to details and this is going to allow us to change the name of this we're going to say so you can change the title of this and this is going to show up on our online store on Shopify as well as anywhere else you want to list this if you want to connect to Etsy
or Amazon or anywhere else like I said then down here we can customize the description of course with this we we have our classic text editing tools we can make things bold we can add links in here so if you mention uh maybe this is like donating a dollar out of every purchase to some you know some Foundation you can have a link to that down here that would might might be beneficial and then down here we can have the size table let's include that um the care instructions definitely include that and the product okay
and then everything down here we're going to leave that the same as well and continue to prices now the prices uh there are a lot of variations here different sizes different colors and so you can customize everything all at once you just say hey set the profit margin to let's just say maybe 65 65% we'll say update and now all the prices all the way through are being customized right now and they in show the shipping cost as well so $8.23 for all these uh the estimated profit the price guide the retail price right here
showing us like $45 is probably what you charge for a large one or you could just say hey instead set the profit margin set the profit to instead let's just say we want to make like $15 per shirt we'll say update and now they're all going to be like $ 30ish and we'll be making $15 per shirt there so I am going to continue to review now depending on the product you want to make sure you do have a good enough price especially if you're running any ads with this you don't want to cut yourself
short and end up with no money to spend on marketing or no money left for yourself at the end now once we have every now if everything looks good to you I'm going to say publish it's going to say publishing right here and this should turn green you should have three three little dots and you should say green uh in just a second there we go so as long as you see all the numbers in green that means 29 variants were connected or however many variants you have uh we have no issues that are not
connected and nothing that is ignored there we go now we have that just to kind of double check let's go over to that other tab where we have our Shopify store uh let's see where is it this tab right here if we click on products and we refresh the page we should see alien golfing searching for water uh inventory not tracked we have one product active that's great we're going to add that to our site in a second but let's kind of take a look at some other products we have so going back to gelato
we can click on product catalog again I'm going to add maybe an Under Armour t-shirt I want to show you what it looks like when there's a model wearing it um and how that works so if we go to Men's Clothing go to premium and from here maybe maybe the Under Armour one would be good I kind of liked that down here Under Armour um let's see what other options we have so the Under Armour one I'm going to add the Under Armour crew neck t-shirt and from here we can add we can add to
store we can choose the color so maybe blue and white looks good we can choose the sizes as well so I want all these sizes to be available let's add a new image we're going to choose a file here again slightly different one this time so let's say maybe this time it's going to be design number two the first time we did just the alien but this time I'm going to add a little bit text on the top and bottom see how this performs click and drag it over finding water then we can say continue
to mockups and here we should see like I like I mentioned before we have some mockups of a person actually wearing it which I think is very impressive that these tools are able to do that it looks exactly like that guy's wearing that doesn't look super photoshopped at all so super impressive I want to include these uh so I'm going to include all of these actually let's just include all of them on our store and we're going to continue to details again it's nice that with this premium product we don't have to pay for those
mockups there are some out there the different like the gild in 5000 there are probably a dozen different like model wearing the shirt images mockups like that and some of them you have to upgrade some of them you don't we'll talk about upgrading in just a second um but looking at this right here again let's kind of say alien golfing searching for or say finding water there we go let's say continue to prices again we have the same tools we had before uh we can include shipping cost in profit calculation by the way and I
can say update and that'll have the price for all of these shirts we'll say continue to review if everything looks good we can go and publish we could also edit the product options as well if you don't want this to be available everywhere in the world and then we can say if everything looks good we can then say publish so now we have two items available on our store again this should show up with a little green icon showing probably like 10 or so different variants and then back on my store we can start to
build out that website and then we can talk about Integrations uh with other platforms so going back to Shopify once again it's kind of you toggle back and forth between these two platforms a lot but because they're so well integrated you just want to double check everything works well it's all there and it looks like yes everything is over here so going down to where we were click on online store that's the sales channel that we're going to be working with here we can click on customize and that's going to bring us into the website
editor now don't be intimidated it's very easy to do just in a couple clicks we're going to have this store up and running so going on the left side we're going to click on the first thing here which is rich rich text I don't think we really need that sorry don't click on it hover over it click on the trash can that deletes it then we have our featured product we can click on this and now we're going to select the product so click select product you can see both of our products are here let's
say maybe the hoodie is going to be the first or let's say the kwex may be the first one we want to have so I'm going to say select We'll add that and so you'll see we do have a white background here to change that I'm going to click on change under scheme one and make it scheme two so we have a white background on the top that way it kind of Blends in a little better you can see that is the product again and on the right side we have all of our text showing
up just fine if we want to customize that or remove add anything we can click on back and you'll see within this little hierarchy on the left side kind of explaining let me take a step back and explain how Shopify works we have these different sections in the template so this is all one section this is called an image Banner we have this entire section here this is the you know our testimonials it's just Rich text is what they call it where we have two text boxes within this section and then this is technically a
different section with three different columns and all of these are managed on the left side in this little hierarchy chart so the top we have featured product you can see this whole thing is one section we can collapse that we can collapse all of these rather and you'll see these are the different sections we have we only have four right now if we want to move any of them so if I want this to be above that for some reason I can click and drag it and you can see it's moving it around our site
then if we want to customize anything within any of them you click the dropdown arrow and all of the elements are showing up right here so we have the title we have the price below that we we have a description we have the variant picker we have the the buy button and we have a share option as well maybe we don't need the share button right there I can click on delete and that will get rid of that part of this section similarly if we go down to testimonials right here the multi column uh we
have the three different columns are available if you want to add a fourth column just click right here and it adds a fourth colum weirdly below though so it makes the most sense to just have three columns unless you readjust the layout to have four columns in in the width here so this right now super simple one-page website um I would recommend adding some photos down here and some text on the bottom but for now for the purposes of this video I'm going to add our second product we're going to add a section here let's
add another featured product uh right here another featured product and I'm going to as you remember click and drag this up so we have it right below the first one and we can click on featured product we're going to select a different product here and of course this is going going to be the second t-shirt we can change the scheme so we have a white background and now we have our two products right here both of them uh very you know pretty well optimized for this we can change the title so it's not quite as
long so I'm not going to spend too much time building out this website in this video like I said I have a full print on demand tutorial where I go into all the little details of setting up your Shopify store I really want to focus this video more on the design aspect and how to just get this out to Market how to test different designs uh but of course making a store is a very important part of that so I recommend checking out that full tutorial if you want to know how to change the header
and different things like that uh otherwise the only other key thing I really want to change on Shopify is if we click exit we do have to go down to settings and we do have to configure a couple key settings the first one being the name of our store we're going to click on the pencil icon and call this one alien golfers apparel Co we'll say save then we can click on payments and this is incredibly important we do have to set this up in order for people to be able to buy from our store
I'm going to click on setup uh complete account setup we'll submit our details now if you have an LLC you can select that right here if not you might want to consider making an LLC this is not legal or financial advice but uh setting up an LSC is very easy and we have tutorials on how to do that if you are interested I'll have those linked below otherwise you could just be an individual if you just want to use your social security number for example then we select our industry type that we are selling apparel
so clothing and accessories subcategory this can be uh let's say men's clothing we say next then once you confirm your information you can agree and submit for verification in the meantime we can turn on two-factor authentication all right so now that we have our Shopify balance account set up sometimes it takes a minute just wait a minute for that to show up you'll see one thing is gray out so we can accept Visa Mastercard AMX discover all these different things including Apple and Google pay but Amazon pay is not activated right now and that's something
that we do want to activate uh it's very easy to do just a couple clicks but the benefit here is that people customers don't have to like if they don't have their credit card with them maybe they don't have PayPal maybe they don't have Apple pay but if they have an Amazon account which millions and millions of people do then they will be able to purchase they'll be able to check out so it's kind of one less barrier for somebody to purchase on our store using Amazon Pay Here in addition they can already use their
addresses and everything else saved on their Amazon account further reducing the barrier of purchase which should increase the purchases made on our site so this cost you nothing to do but it's a step that a lot of people forget to do so if we go up to manage click on manage right here and we can scroll down you'll see click on manage here you'll see manage payment methods and so this is something that as you scroll down here Amazon pay is simply toggled off so this is something that I'm not sure why it's toggled off
by default but we want to make sure that we toggle it on and so there we go it's taking longer than expected it will be enabled though it's now and we are ready to go so if we click on back click on back again Amazon pay should not be grayed out anymore there he goes we now accept Amazon pay that's a big step to reduce uh the barrier like I said for people to make a purchase I think it's very important to do that uh and for some reason a lot of people do forget to
uh do that very critical step there so let's close out of this now one final setting I want to touch on is getting a domain it's super easy to do if we just go to buy a new domain uh we can get this one right here alien golfers apparel. or co.com that's pretty long uh maybe we just want like alien golf. see alien golf.com alien golf.com see if that's available uh it's not available so another option we have is alien golf. store if we say store that is a possibility it's $9 for the first year
so a little bit cheaper uh a lot of times shorter domains are going to be available with store so alien golf. store after that it is $50 for the pre the next year so now are looking pretty good if we hover over the little eyeball next to online store you'll see we have our online store ready to go we can select hey maybe somebody wants dark chocolate maybe they want a Navy one uh and they can choose say size large they can add it to their cart that'll show up over here that's what the cart
looks like and we can go to checkout you can see the price there this is kind of the end user experience all they have to do is enter their information here or like I said Express checkout they get just simply click on Amazon pay it'll have them sign into their Amazon account but if they're not in an incognito window like like I am then it should just be signed in Amazon they can just say purchase and everything is all set and ready to go super easy to do that there otherwise they could type in their
credit card information and their address like that then they can check out and everything works automatically so the money will go into your Shopify account your Shopify balance the necessary amount for production will be sent over to gelato the order will be automatically processed by gelato uh so there's no going in here and clicking process order it does that all automatically and in gelato like I'm showing you right now the orders Page by the way you can access this by clicking on orders on the left you can see any orders you can search them you
can look at ones that are pending approval that are maybe on hold that didn't go through like they're failed for some reason whether that's uh you know payment method problems or something like that uh you can see the ones that were shipped the ones that were already printed the whole process right here of every stage it possibly could be includ including returns all the way on the absolute end there so if we just go back to all let's actually place a sample order I mentioned that your first order will be 50% off as long as
you went through our affiliate link so so there are two ways you could place a sample order one is going to be through your website which I do recommend doing uh that is going to cost a little bit more up front but you are obviously paying yourself so the money comes back to your Shopify balance and you end up placing the order through gelato on the back end so that's one thing you could do like I just showed you if you go over to um this page right here you go to your check out and
you could place an order there or the other option is to go back to gelato and you could just go to product catalog a very easy way to do this uh go to the product you want so again we were back in premium maybe if you wanted to get this crew neck right here and you wanted to kind of you know just use a new design or test out a design you could go and say let's just say we want maybe forest green we want size large and we could say start designing we can order
one sample just like this so go to files I'm going to go with this file right here make sure it fits there so make sure it fits we can add it to the order and because this is an account I actually have used before I don't have the 50% off option but you should be seeing this at half price right there so if we say continue to shipping we can enter our shipping information it'll calculate the shipping and then we can go and review and pay and purchase that order and then we'll actually have a
sample for ourselves to see how uh to see to test out the quality make some marketing materials and things like that now now I recommend maybe placing one one or two orders up front just so you see the general quality of it I'll show you in a second what the quality is cuz I'm going to place an order for this video but because the whole game is to iterate and make as many designs as possible and add them to our store I don't necessarily need to place an order for every single one of them that's
going to get very expensive and honestly it's really not necessary at all because a lot of the mockups if we go to like mockup studio for example are able to be done without ever having uh the actual product in our hand which by the way way back to gelato here if I just click on gel's Logo there we'll go back to home I want to talk about the paid options that are available there are two plans that are available so on the top right if you click on your name you can click on subscriptions and
there are three options right here I said two there's really a third one as well so remember earlier when I talked about on Etsy how we had these like personalized uh t-shirts so we've got a custom quote right there they can add their own thing you know the end user designs it these are personalized designs so this one right here this one right here you can actually do that with jotto very easily using the personalization studio uh so before I go and subscribe on any one of these I want to show you a little bit
about that real quick so if I click on personalization Studio down here essentially you make part of the design you choose the font and then the end user simply types it in and they're able to make their own uh whatever it is whatever kind of product you're doing it doesn't have to be a t-shirt it could be a poster it could be a mug it could be a photo book a calendar anything like that you can create the foundation of the design and the end user can personalize it for themselves but going back to those
other two subscription options we have gelato plus and gelato gold if we click on learn more they're going to show us a little bit more about the plans that are available so so all of the plans have production in 32 countries uh they all sell on Shopify Etsy woo Commerce things like that they all integrate well uh they all have a very intuitive design editor like I showed you but if you go to plus is $24 per month you save up to 10% off on products so that alone could pay for this this uh also
you get premium mockups we do have a lot of stock images and Graphics that are available in the designer we have the ability to have branded labels and packaging so that's going to be very beneficial if you're kind of sending a product out and you want people to maybe purchase another one you could have branded package inserts that say like hey this is alien golf Weare apparel Co or whatever um here's 10% off your next order using a special code we also have of course product expansion tools and then if you go to the gold
option even more expensive you'll get even better mockups as well you'll get more discounted uh products with you know more discounted branding of labels and package inserts so that's going to be a lot cheaper and you have Smart Pricing for shipping there's also platinum as well I think most people watching this video probably will not need Platinum but I'm going to say get started with gelato plus so I can show you those mockups this is going to be a really key aspect of making many different iterations without having to buy them and actually take photos
yourself this is really kind of the magic right here so I'm going to say start my free trial it's a 30-day free trial by the way so if you decide you don't like it you can always cancel it after that so now that we have gelato plus if we go to branded packaging we can say configure we can add a branded label so I think that looks really nice as well as like I said that package insert which as they're showing right there is exactly what I was thinking where You' basically offer like 30% off
it's going to cost 80 cents to include that in a card uh this is something that if you upgrade it to Gold it's going to be cheaper 30% less than that uh but regardless this could be a great way to get more orders if you have a store with multiple designs available so let's kind of talk now if we go down to stores let's talk about the other way now going back to Shopify there are a couple other sales channels you could have so we have our online store maybe you can run ads for this
you can you can plug this store and sell it you know just directly through the store but there are other ways to sell on social platforms for example so that's a crash course on how to make designs for your print on demand store I personally have a great time making this designs I think it's really fun to do and I love putting them on shirts and seeing which ones actually perform the best now to move on to the next step I recommend like I said making that Shopify store for a full tutorial just Google sandal
media print on demand the first option is going to be the newest one also link it somewhere in the top of the video and in the description and so I hope you all have a good time so I wish you all the best of luck with your print on demand store I can't wait to see your designs thank you all for watching and I'll see you in that next video
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