“BIGGEST MISTAKE Of My Career” - Tony Robbins $125 Million Loss, Trump Relationship & NLP Secrets

[Music] because of the affinity and the impact you had made in so many people's Liv including myself I wanted to come and tell your story to the world what changed my life was finding that part that's inside of all of us that will not give up everybody now knows you're not a regular guy there's something deep down inside that you tapped into I had huge drive cuz I just wanted to be more I I didn't want to settle I looked at our family and all the pain that I saw my mother go through and we

would go through and I was like I'm not going to have a future like that I'm going to find some way to do more you're not one of the best you're the best in your space I'm here to help the people that are interested I'm not here to say I'm the right thing for everybody I'm not some celebrity telling you what to do I'm here for you to do what's right I feel fire competitiveness like in a big way it's very obvious the ambition the fire is felt if you're real and raw and you truly

serve popularity doesn't matter you'll get through to [Music] people I appreciate the great work you've done in your dedication to people for making other people's lives better the one and only Tony Robbins is in the help so it's not every day the guest flies in in a helicopter to do a podcast but that's exactly what happened here today with Tony Ro robins and by the way the things we talked about was very very interesting I shared a story that most people don't know about I opened it up with my story of my Affinity my connection

with him from 21 years old we talked about his relationship with Diddy because at one point he was working with Diddy and helping him out with certain things he was going through we talked about how he one time was working with Kanye and Kardashians we talked about money the secret to private equity and how all of a sudden his interest in equity private equity and some of the stuff that he'll share with you financially that you yourself are going to be like that's pretty interesting I can use that for myself we talked about NLP how

a mentor of his would teach NLP that the audience would be people from sales from former CIA and existing CIA people showing up to the conference that was F fantastic to talk about and for a guy that's about human psychology Human Performance I asked him about Luigi Manon who killed the CE of United Healthcare and I said what is the profile of somebody does who does this who gets what makes somebody to get to this point and what can we do to prevent this from happening with other people his answer was very very unique and

then as a businessman uh we talked about the one time that um he had a business dealing with somebody that indirectly he lost $125 million do and I said so the great Tony Robbins you are the person that body language EXP expert all these other things that you do how does somebody take advantage of you and he says well right after that he tells the entire story on what it was it had to do something with Amway and some of these other things you have to hear the story and then he said something to me

that he does now whenever they do business with other people that if you're somebody that's a business person you're going to want to hear what he has to say with his I was blown away you'll see my reaction when he tells me I shared a story about the time there was a background check done on me and what the investors found on me but anyways I have a feeling you're going to love this conversation with that being said here's an interview with the one and only the goat of his space Tony Robbins seconds did you

ever think you make it I feel tastet Victory I know this life for me Adam what's your the future looks bright my handshake is better than anything I ever saw right here you are a one of one my son's right [Music] think okay so this is a special podcast for me let me tell you why some of you who may not know him from a space that I know him from but you may know him from he was an actor he was in the movie Shallow how he may he changed a lot of people's lives

and I got a guy out there that may need a little bit of him but he was in a bunch of different things and then for me my story at 21 years old when I got out of the army I'm trying to figure myself out nothing's going right for me uh I'm in La I get a call saying hey there's an event going on in Long Beach Convention Center I get in a car I head down to a Long Beach Convention Center by myself typically when you go to an event you go with somebody I

go by myself and I sit there and I watch this guy for 4 days I was enamored by his energy his intensity his level of stamina endurance just inspiring everybody he has indirectly indirectly impacted tens if not hundreds of millions of people people's lives worldwide including this one when I was coming up and God knows I needed it at that time and so we've been in talks for a while but we're finally doing this the one and only we can say the goat of this space Anthony Robbins Tony Robbins is in the house it's great

to have you here Patrick nice to have you of course thanks buddy and you know nice to be in your new digs here too yes yeah I can't wait to show you the whole thing but uh you know the the story I wanted to tell you we got a lot of things I want to tell I got a bunch of questions I want to ask you about you and you know what you've done your story future and I know you got this uh program you're working on which everybody has to learn about and we'll talk

about that later on as well time to rise you to found where we'll get into that we'll put the link to that as well so stick around for that but I'll tell you a funny story I'm 23 years old if you open up my sales presentation folder okay the first picture is your picture you you have that yellow tie picture I don't know which uh you had you had your three piece you had a yellow tie on tie gold tie yes and I remember that I'm like dude this guy and I'm listening to personal power

to over and over and oh you know the the cassette tapes yes then I go to a uh uh I'm running an insurance company I'm trying to be a broker at this time but I'm not fully 100% in the insurance I don't know if I'm going to do it or not so I go to this uh uh what do you call it job fair trying to find other people to sell insurance but Anthony Robin's company was there oh wow and this lady who's working her name is Cynthia Bradley I remember her name vividly so I

started talking Hey listen you know I love Tony you know his Works changed my life all this stuff's great he said why don't you come and work for us I said but I'm doing insurance and now you should come and interview for us it'd be great you would do very good with us and all I'm like dude this is I came to recruit people you can't turn this on me right it's got to be the other way around anyways long story short I get an interview set up he set she sets me up with a

guy named Bert something like that whoever he was in San Diego and I'm about to go there and then but my business is starting to create some momentum yes and then last minute I'm like oh my God this is going to be tough I don't know if I'm making the right choice or not I said listen I'm going to do this insurance things and we'll see what happened but uh because of the affinity and the impact you had made in so many people's life including myself I wanted to come and tell your story to the

world because I believed in your product so much I've never told this story before I wanted you to hear from me that's very kind that's wonderful I'm so glad I touched you so much well looks like you made the right choice on the insurance cuz you did quite well selling your business that's awesome a lot of the methods is is being inspired from guys like you know you were you were the guy that was on repeat regularly listen to it and uh you know we watch you and you're there and then sometimes you of course

you know the impact you're making at this point of the game you've known for decades who you are you know the gifts God's given you but uh it's generational kids are impact by a lot of people are impacted by it so I've been looking forward to this so let's get into it so I want to go into a couple different things all right I got I got upbringing that you know I know your story but I think I got a couple questions that maybe will be a different angle uh the evolution of the space you're

in self-help inspirational motivational whatever people want to call it human psychology Health topics NLP and then some current events when we get the chance at the end as well we'll get into that as well and I got a surprise gift for you I think you're going to like it and you'll see how surprised it is when I tell you about it all right so Tony for you with where you are right now I go back and I see read the story you know you put on 38 pounds your friend comes in Venice spee hey what

are you doing with your life get up do something you're the guy changing your life all this other stuff but even prior to that right 7 years old parents got a divorce my parents got a divorce right a lot of Chaos in the family lot of challenges in the family all that married remarried divorce my parents and I'm listening to your story how much you think like a chaotic upbring in is is is necessary for someone to be able to make it at the highest level to be able to tolerate the pain because if you

can handle it as a young kid yeah it's going to help you later on in life well if you when I look at people's lives and I say what makes people successful I love you know wickedly smart people I love intelligence but you and I both know there are a lot of very smart people that can't find their out of a paper bag right uh what I found is in my own experience is the number one ingredient is hunger if somebody's got a hunger that doesn't go away not a hunger to lose some weight for

the summer I'm talking about a hunger to be more to do more to create more to become something to give something that matters that kind of hunger that doesn't go away that's what you see in like I'm sure you know Richard Branson he's a good friend you know Richard is 74 years old and he has the same hunger as he did when he was 16 starting virgin in a crypt you know what I mean that's there anybody who has that component that's alive in them is going to succeed and hunger though usually comes from not

having things so well I mean I come from an environment where I had four different fathers and there and the comonomer I thought at that stage was lack of money because we had no money for food but you know someone's interview me the other day I I just announced you know I um I started out early on when I was 11 years old I had people come to my house on Thanksgiving we had no money and no food no food we had crackers and peanut butter that's what we would have had but you know Thanksgiving

it was having a big Feast so it really makes it pretty daunting and my parents were saying things to each other that you can never take take back and I have a younger brother 5 years younger younger sister 7 years younger and I'm trying to make sure they don't hear this and this knock comes to the door and I open the door and there's this tall guy holding two giant bags of groceries and then on the floor on the ground he had this uncooked frozen turkey in a pan that he'd obviously carried up there first

and he said is your father home and I'm like just one moment right and so I run to get my dad they're screaming each other I said the door's for you he goes you answer it I said I answered he has to speak to who is it I don't know and I'm just as a little boy right 11 years old just like waiting to see his face think it's going to be the happiest moment in our lives and my dad opened the door and he was not a happy man he said we don't take charity

and he just went to slam the door in the guy's face and the guy had you know leaned in slightly so it hit his shoulder and bounced off and that made my dad even more frustrated he said sir sir I said I'm just the delivery guy you know everybody has tough times and somebody knows you're having tough times and they want you to have a great Thanksgiving with your family and my father said we don't take charity to do it again and this time the guy because he leaned in his foot now got there and

his foot hit the door and pantsed open my Dad's getting mad and then the guy saw my father and and saw me and he said something I thought my father was going to punch him in the face he said sir he said don't make your family suffer because of your ego and I can still see the veins on the side of my father's face on the neck I thought for sure going to punch him and he took the food didn't say anything threw it on the table and slammed the door and never said Thank You

and I tell you that story because it changed my life because I believe there I didn't know it then I figured out later cuz I had to my father left our family about two weeks after that and to me that was he had four fathers but he's the one who adopted me the one whose name I carry he's the one I love the most quite frankly had the most time with it's the most inspirational for me but he left and why did he leave because there's three decisions we make every moment of Our Lives the

first decision we're making is what are we going to focus on right now there's Millions things we could focus on people listening can be focused on what they're doing what we're saying whether it matters or not you know a million things right but we only focus on a small band of things and whatever we focus on we experience in life and so the first decision what to focus on I know what he focused on he focused on that he had not fed his family because he kept saying it but then the second decision you make

as soon as you focus on something is you give it a meaning is this the end or the beginning if you think it's the end of a relationship you're going to behave very different than the beginning is this person dissing me are they challenging me are they coaching me or are they actually loving me whatever meaning you create produces emotion and those emotions control your third decision which is what are you going to do and I tell you that because he focused on didn't feed his family the worst part was the meaning the meaning for

him was you know I'm worthless and he decided to leave our family MH that day I had a very different experience I focused on there was food you know what a concept but then secondly the meaning is what changed my life it's why I'm sitting here right now the meaning I got was wow strangers care my father always said you know we grew up in environment on the other side of the tracks quite literally and you know I thought it was a wealthy community it was a lower middle class Community but compared to us they

were wealthy and my dad would always said no one cares and it's like I had evidence that someone cared so much and they didn't even want credit they fed my family and so it's like if strangers care about me and my family I'm going to care about strangers and I made a decision right then 11 years old I'm going to feed people when I get older and so when I was 17 I've had two families and it was so emotionally rewarding then I went to four and eight then I got to a million then I

got to 4 million 2 million from my Foundation 2 million from me and then in the last 10 years about 8 years or 12 10 years ago I started it took me eight years I said I'm going to provide a billion meals here in the United States and we did that in eight years I'm proud to be 100 million meals a year I did through feeding America as my partner and all that came to answer your question because of the turmoil as you described it in other words somebody I said to someone the other day

I don't know you know we're not only fed a billion but now because of the war in Ukraine most people are under Ware of it the news doesn't even talk about it but that's the Bread Basket for most of Africa so there are 11 Nations that are on the realm or on the edge of famine and then you know we need obviously fertilizer 50% of the world's food comes from fertilizer the WF doesn't want people to use it but we need it and because of the war most of it comes from Russia so the price

has gone through the roof so normally there's 80 million people a year that on the verge of starvation this year it's 350 million and so I decided I met with uh the head of the food program for the UN um it was you know a gentleman here that was unbelievable and what he done he won the the world he won the what I say the Nobel Prize two years ago for feeding people so he and I joined together and created a 100 billion meals I said how many do we need to bridge the gap he

said about 70 billion so let's do a 100 billion meals in 10 years I did a billion I wasn't a billionaire when I started I said so I've grown obviously to make that happen but all we need is 99 poor people like me and we can do this right and so we went out to do it and we announced a few days ago we had 30 billion s already in the first two years most people thought it would be totally impossible so we're going to make that happen but here's what I wanted you to get

if I was a well-fed child do you think I'd be working this hard I know I you know I'm proud to be a good human being I believe I'm a good human being but I don't think I would have that same drive so I think hunger often comes not always often comes from having gone through enough pain like I've suffered enough I don't want somebody else to suffer so what what do you say to the kid that right now is Tony okay they they have access to YouTube they're watching this right and they're going through

it because for us now I'm 46 you've been around you've done your part we we are now out of it in when you were in it how were you coping with that pain for me it was Sports it was bodybuilding what was your coping mechanism at that time we didn't know how to have a lot of money yeah Sports was big piece but for me it was books um I was I I decided to take a speed reading course when I was 15 years old and I was going to read a book a day and

I didn't do that but I read 700 books in seven years all in the year of human development psychology physiology pre8 pre8 well some over seven years so starting at that time and what it was was I just got obsessed with wanting to no answers cuz early on for example I was really small in high school in junior high school I was 5'1 my sophomore year in high school I'm 67 now I tell people the difference is personal growth 10 inches in a year ride there yeah but I had a tumor and didn't know it

a pituitary tumor it made me explode in size and when people talk about growth pains I mean your muscles are stretching it's brutal but the point is as I went through that process I found myself in a place where books where I could I could go to another world I could read Emerson's essays and I could feel that sense of autonomy and freedom I could read man search and meaning and say no matter what you went through you know this guy went through you know oswit and survived and turned things around how did how can

I make my life work and so especially biographies because when you read a biography not an autobiography but a biography written by the actual author you're thinking their thoughts and whatever thoughts you think over and over again develop habits and emotions and meaning in your life right so that became my way between that and sports is how I really managed it but I also early on when I was 17 I went and heard this man named Jim ran a personal vment speaker I think you probably have heard of incredible and uh he was really amazing

he used to do this three and a half hour seminar on how to you know he turned his life around became successful in various ways and I was working for this gentleman I was in high school and I was you know got my little growth spurt and so the guy's like he was successful flipping houses and my family said he used to be such a a loser my father said now he's so successful and so one day he called and said listen your son look to make some extra money and I was always doing that

we were poor I had to help support the family so I had two jobs working as a janitor I was like yeah I'll work on the weekend there let's do it so I'm moving all the stuff but I had a goal I really want to know how he became so successful because mighta success then is when you're poor is like you've done well in achievement you've done well in economics finance and so one day he took me to lunch he goes you're such a hard worker I'm taking you to lunch and so he asked me

a bunch of questions I said I want to ask you some questions he said 'w what do you want to know I said 'well my father said you used to be such a loser and now you're so successful I wasn't trying to be negative as a kid you don't think right and he started laughing goes your father said what I said well he goes well it's true I said well what changed you he said I went to a seminar I said what's a seminar he said this man comes and he takes 20 30 years of

his life and he crunches that down to like three and a half hours and shows you the shortcuts to make your life a successful as it could be I said I'd like to go to that he think he said I think you should I said how much is it and he said $35 be like $250 today this is still Jim ran this is Jim ran but this is the guy that had gone and attended right and he go so be like $250 in Teddy's dollars but for me I'm making $40 a week as a janitor

so it's a week's worth of pay and I said well can you get me in he said sure I said well will you and he said no I said why not he because you won't value it if you don't pay for it and I go look man I'm I'm making 40 bucks a week that's a week's pay he goes okay well figure it out on your own take 10 or 20 years and figure out on your own if you want to do that or learn faster through this and the investment in yourself so it was

like to me the biggest decision in my life at that point it felt like because it's like a week's pay I mean whole and I went to that seminar and I took notes like a crazy person and I was finishing some of J Rome's statements because I read all these books so it's like I recognize them I was like this wild person in the middle of the event and afterwards I went up and I thought I'm going to I'm going to change the world you know I'm 17 years old I'm going to run for president

first all run for Senate before that I'll do Congress before that I'll do local state ass I thought that how they serve most and then I'll start by my high school I'll run from my student by presentent my high school and I was not the most popular kid in school at all and I did it in a real campaign I went and talked to all the groups and found out what they wanted and then told the truth what could be done what I thought couldn't be done and and I won I beat the most popular

kid in school and so that taught me that if you're real and raw and you truly serve popularity doesn't matter you'll get through to people and it was a it was a marker in my life to make those things happen but all of these situations stacked and then I was so involved in personal development and I really wanted to learn how to do more and I finally got a chance to go to work for Jim ran at 17 years old and my mom kicked out my father he went back east and on Christmas Eve she

kicked me out and chased me out with a knife I knew she wasn't going to kill me or stab me but I wasn't going back in the house she kept my 1968 Volkswagon I'd worked you know $40 a week to earn and I slept on the hill one night it was raining and then the next day I was like I can't stay on the rain I went to this girlfriend's house a girl that was a friend not a girlfriend and they let me stay in their you know their little uh what do you call washing

machine room and um and then I took the little smony I had and I took these buses and I bought a book I went to Claremont California I was about 15 miles away and I bought this book at this bookstore called The Magic of Believing by Claude in Bristol and it talked about how to program your mind and I was writing on the mirror in the laundry room all my goals and I made these posters said only you know only a idiot gets depressed only a loser gets depressed it's not true but that was my

way of leveraging myself right and I started to make these changes and then I Tri had to go to work for Jim rone and it was Christmas so I had to keep working as a janitor and what changed my life was finding that part that's inside of all of us that will not give up and I I was going taking buses now because I had a car to go to San Marino California was about you know about an 18 mile place but the number of buses you had to take took about you know almost two

hours 90 minutes to two hours I go clean the banks because I could do two Banks I wasn't paid by the hour as by performance and I could do an amazing job and I off notes for people you know I was there I was so connected 2: a.m. I was on that bus to get home and 3:30 a.m. or 4: I was going to bed and getting up 4 hours later to go to school and be student by President and I was burning out but one night there were I got to the bus stop on

time made it there 2: a.m. no bus 2:15 no bus 2:30 no bus 2:45 no bus I have no one called I'm 17 miles from home at least right like what am I going to do and then all of a sudden a car pulls up Ros the window goes hey bud didn't you see there's a bus strike There's No Buses coming oh you got to be kidding me no and so I was like what am I going to do and what am I going to do and I was like I'm going to run home I

am going to run the entire way and my first starting out was just rage it was like all show her my mom for kicking me out we're we're super close now she's passed away but we weren't at that time as you might guess but anger only gets you so far it's the fuel that burns out very quickly so I started thinking about those books and programming your mind I started doing these not just affirmations we go happy I'm happy but where you shout it you engage your body you and I was running on every day

and every way I'm getting stronger and stronger and I do that and that change the word every day and every every stronger and stronger and then I do that for 20 minutes and then I do healthier and then I do happier and I ran 16 of the 17 miles Last Mile I walked and it changed my life forever to this day that source of energy that source of strength that source of that I'll push through is a part of who I am but it usually comes from challenge you know if you look at the history

of the world Good Times create weak people they're not bad people they just have never been challenged it's like a muscle you're a bodybuilder I built my body you don't get it by taking something light you do something unbelievably difficult and if you're going to do 10 curls and you can barely do 10 curls you know that 12 is where all the growth is right you know so I had these experiences that challenge me so strongly and I met the challenge and it changed my sense of identity about who I was and what I was

capable of and then I couldn't help but spread that you you know I lost 30 lbs and help my friends lose 30 lbs and they started getting girls and then I got addicted to knowing the answers like being able to give people the answer to anything their body their emotions their relationships and so that Obsession still continues to this day and I'm you know I've been doing this 48 years Tony I want that's insane when you when you say 48 years Tony when when you were around Jim I I've read Jim's books and the stuff

he tell his voice he sounded like Johnny Carson by the way right if you put them together it's like that that area of Johnny Carson type of voice what a great Storyteller right yeah the the pacing but when you're around Jam like you know we can spend time here and and I can be in a room watching you negotiate and then I can be in the room on Monday morning watching you run your leadership meeting and then I can watch you when hits the fan I'm seeing a different Tony right this is camera you know

everything that's there when you worked with Jim how close did you get to him where you saw certain things he did that maybe we've not even read about in books was there certain ways he ran meetings did he ever have a tough conversation if he did what was his approach for having a tough conversation what made Jim so unique behind closed doors well I didn't I got close to him because I became the top guy in his company very quickly and but his company fell apart right at that time he had all these offices in

California like 10 offices they had about 20 salespeople in each and I accelerated I did better than anybody there only because it wasn't for me about money it was about Mission it was about I wanted to change lives I was a zealot you know and I found the way and I would I was so persistent and so I moved up in this company and then gradually they called me one day and you know the goal was to be an Area Sales director you had your own office and 30 people and they called me and said

Tony we want to move you up you're the best in the whole country we're going to want to sit down with you and chat with you so that's why I got to sit down with Jim and he said you're un believable this is what you've done and he says we're having a little bit of a change here and he goes so he goes uh how would you like to to take on a city in La I said I'd love to he goes what city do you want I grew up poor I Beverly Hills thinking they're

giving me the money and then he goes uh how many people do you want I said 30 it's the most anybody had right he goes okay he goes when do you want to start I said tomorrow he goes great you're in I said okay who do I call to get the check he goes oh no it's called phase two we have this new program where you're in charge it's your business you hire me to come in you're a broker and you fill the event all by yourself and then you keep half the profits so the

$35 you sell it out 500 people come in you know whatever that number is a 17,500 you keep eight he keeps 80 whatever thousand people but yes and but I'd never put a th people in a room before right you know the theory was you put 30 people in the room and you followed up and and you sold his other products and services that was the business it was in but I learned to book myself three times a day I talked to groups where there was supposed to be 20 people there and four showed up

and two were drunk and and I learned how to just take control and make an impact and I filled these events up and I had my own business all of a sudden I was a broker in business so he made that happen so the answer to your question was he was very separate he had built his business in a network marketing business originally and so he was protected and no one really was around Jim but I got a chance later in life to get more connected to him when he was feeling his mortality and I

spoke at his funeral and he was just a a very very loving man who found answers that were common sense and he was really moved by delivering them to people the same way I am in my life but a very different style as you know than I do he talked one tenth my speed right you know and he had this great Rhythm he was a really I look at him as a business philosopher is really what he was but I learned so much from him and he was a it was a good basis but the

tools that made me grow even more he gave me the philosophy that if you want things to change you got to change you want things to get better you got to get better but what changed me was learning the tools of neural linguistic programming from John grinder where I learned you know how to take somebody with a lifetime phobia and wipe it out in 20 or 30 minutes so but I want to stay on gym real quick but it's so funny just yesterday I'm at the house I'm thinking about what book give my to my

son next and I have two books to choose from one of them was leading and Inspired Life and I give him the other one cuz I said you'll read this one afterwards my oldest son 12 years old loves politics so he got a different book that book was impactful and the other one that he wrote seven strategies for wealth and happiness the yellow Cover Book I don't know if you remember that or not so go back to it so fill the room thousand people I'll come in we'll split the ticket sales whatever we have I

got to rent I got to rent the hotel I got to open the office I got to do all my stuff so at this point is is Jim ran as big as Tony like is he that big or no he's not no okay got it so Jim is local 20 offices people known with mostly almost all California most California and we do like you know three seminars every eight weeks right for about three and a half hours my schedule a little more intense than that how did you how long did you do that with him

when you were working with I was with him for 17 to uh 20 one basically 22 so about four or five years almost a that's a great time to learnable what learn so from there what year is this now I'm trying to I'm trying to see what year are we in this is be 19882 okay so 8182 infomercial is not a thing yet right no no no and and so now you go away and you're going to do your own thing and you learn from this uh fellow uh uh uh is it Richard uh grinder

or is it no John grinder and Richard are the two people but they split up so I learn mostly from John Grinder from John grinder John grinder comes up with this NLP programming that he's teaching you and you learned from him and if I'm not mistaken he had guys that were from salespeople to CI agents coming in to learn from this guy right n I'm sure you're going to educate us more on this year how did the introduction happen to him and what were some of the profile of people that would attend the events well

someone who came to work for me when when I started my new company was you know um achievement Enterprises there in Beverly Hills and uh this guy was very interesting and then a woman came to work for me and they were both really into NL p and so I said explain it to me and I started reading the books and then I went to a class and I had to talk my way in because in those days it was only therapists that were going there and then he was working with you know the government on

some of the individuals that you're describing you know some of the fre letter agencies per se but I went and I basically went to them and said look all these people here up been conditioned to do 20 years or 10 years or 5 years or three years of therapy I said that's their limitation I don't have those limitations I'll take this stuff and I'll implement it should bring somebody from the outside and I said besides that I'm going to stick my ear against the this is the holiday in out he was doing this six-month training

at the holiday in outside of LAX I said I'll just stick my ear and listen so he let me come in and I would and I proved myself because you know he would leave and like a person started breaking down and having these you know you know multiple disassociative patterns and freaking out and everybody's freaking out I just got up and boom and handled it and everybody's like this kid got up and did all these things and it was just because I was obsessed with mastering the skills I didn't want to just I I wanted

to help people to change now again it was my drive that made me my Hunger to really learn that made me strong at it and I was also willing to try anything I wasn't afraid of failing and so gradually he and I eventually became partners and then we went to you know I got a chance to go through top secret clearance and I went to the US Army at one point with him and convinced this General that uh I said you know I can take any training you do in the entire Army cut the training

time in half and increase the competency he said you're crazy and I said no I'm expensive and we negotiated this deal but I thought John was going to be my partner and the first deal they created for me was to do a 4-day pistol shooting program where 70% of the people qualified 30% didn't and that's the best they've done since World War II so I said I I'll turn that around I'll cut it in half right that's great confidence but I also knew that you know John grinder Dr Grinder he had been in the Special

Forces so I figured between he and I together we'll do this he's my partner and the day I'm supposed to to go there after going through a year of top secret clearance and all that stuff I'm going to Langley underground place and I said give me the best in the Army the best in all the arm sour sources and give me the best shooter coach and I'm going to model them I'm going to find out what is that they all do in common and we'll put that into a training and we'll accelerate through training and

John grinder calls me and says Tony goes um I'm really sorry I've got an emergency I got a fly to Germany you're on your own click and I start to go into a bit of a panic right but then I I can't step out of it and one of the great gifts of my life is I I've done so much in my life where there is no net I'm sure you understand what I mean right when there's no net you find a way to I always tell people if you want to take the island burn

your boats right so that day I burned my boats I called one of the guys in the community of NLP that I knew disliked me because I dislodged him you know being this kid who came up the L very quickly and become partners and I said I'm doing this deal and they're only going to pay me you know my deal is I only get paid if I cut the training time in half and if I fail I get nothing I thought I tell you cuz I know you want to cheer me on right so it

just made my I couldn't go back and I went in and you know these guys walked in and you know I'm 24 years old and I'm wearing jeans in a T-shirt and they go where's where's the teacher where's the trainer and I said I'm him you know these guys were 35 years old one was 40 and he said uh you're him how long you been shooting I said shooting what he said guns I said oh I've never shot a gun and you're going to train us I said yeah I can do this no problem and

I said close your eyes and I had all of them go through their rhythm to shoot but before I do that they're like no we want to see you shoot I said I don't know how to shoot so I get up there I'm underground and I shoot the thing and I'm shooting a 45 Cali pistol which you know I didn't know has quite a kick I put the bullet in the ceiling this did not build confidence but by the time I was done I figured out every aspect of what each of them did that was

not unique then but was consistent and one of the most important things I found besides the Motions the movements the preparation the breathing was that mentally they didn't realize it but they brought the target closer so when I went to train people I made the target four feet in front of them because when I tried to do it them forever boom boom boom you build on success right through the center oh my God then five 10 feet then 20 right and when we by the time we done we did a one and a half day

program called to hied 100% of the people and the colonel wrote a letter to the general saying it's the first breakthrough in pistol shooting since World War I so that took me to a different level then I started knowing man I can model anything I can make it happen and I modeled firewalking so it just all expanded and over the years then I modeled whatever I wanted to learn like business so now I am fortunate I have 114 companies we do8 billion dollar in business now and I have no business background I learned it all

by learning from the best very best people in the world and modeling their strategies and compressing the time and so it's now one of my great passions in life Tony let me ask you for you are you lefty or righty right-handed okay so when I'm already feeling the spirit of competition it's insane I mean I I you whether you you want you want to identify that or not at this I feel your your I go back to the 22y old at least let me go to that I go to the 22-year- old Tony and I

feel fire competitiveness like in a big way okay it's very obvious the ambition the fire is felt fires felt what were CU I know what I was telling myself when I felt like I could compete the moment I realized I could compete in the space it was almost it was my secret weapon that nobody else knew and and and I don't know what I mean by this like for for you you're born 229 right February 29th it's not a lot of people point out 229 right it's a leap year right did when I'm 84 I'll

be 21 it's a good deal it works backward it works in your favor that's why you look so young and you don't look your age but but did you did you at what point did you feel like you know cuz I know typically it's kind of like well I'm just a regular guy you can't use that you know how some people I'm just I'm just a regular guy you I just kind of all this maybe that would have worked 40 years ago it's not going to work today everybody now knows you're not a regular guy

there's something deep down inside that you tapped into right when did you know that there was something unique about you or like you know I'm willing to go to levels that this other person's not going to willing to go to and I'm willing to tolerate pain more than you will and I will not stop until what what was that moment and what you told yourself cuz cuz the competition is for when I asked you I said so when you think about Jim ran was Jim ran who Tony today you're like no he would be running

my schedule was back to back and he run this right okay was there a moment for you where he said I think they have no clue what the f I'm about to do they're going to find out who I really am here well I'm sure there were but I mean when I was because I was on the other side of the track so to speak I had a chip on my shoulder right you know these people I thought were wealthy they weren't even slightly wealthy but when you don't have money for food somebody that's wellfed

looks like they're rich right and there were clicks you know if you weren't part of the click and I wanted to be an an athlete but we had no money to go to Little League or things of that nature but when my forefather Jim Robins came along who adopted me uh he was a former Semi-Pro baseball player so we started playing and everything else but you know I started when I was like 15 instead of like kids in my community were like eight you know playing rookie league and but I was so driven I wanted

to it was a way of finding love with my father was by becoming better and I also had I had huge drive because I just wanted to be more I I didn't want to settle I I looked at our family and and all the pain that I saw my mother go through and we would go through and I was like I I'm not going to have a future like that I'm going to find some way to do more so it produce drive so even when I was in sports I was so competitive in junior high

school that like you know I was a little guy but I played linebacker and quarterback and I would during practice guys would complain because I'd stick them so hard and I'd say you get strong I'm I'm half your size but you know you get low you can take anybody out right so I had this intensity and that level but when I got to serving people that disappeared it wasn't like I wasn't competing with anybody I was competing with what I was capable of and you know I'd read um so many autobiographies and I remember Dr

J saying in fact I when I met Jordan years later I asked them you know what what is it that's made you the best in the world is it god-given Talent is it skill is it ability is it what is it and he was cool he said listen to me I don't have Fain you know anything with you it's like I got a lot of god-given but he told me about when he was in high school and the coach cut cut him because he said you're not the best player CU you're not maximizing your abilities

right great and he said so now I don't compete with anyone I compete with the best I can be every day my goal is to find a way to do more than I've ever done before within me I'm not competing with anybody else and I called I said that was Dr Jay's philosophy I never forget his face he goes you know that you know because I read his autobiography so early on Julius Irving Dr J jul Irving and he was you know he was the The Champ stage of life right so froma yeah so from

early on it's like I'm competing with the next level of who I am I'm not competing with anybody else there's nobody to compete with you know it's like there's a different level here when did it get to that because even with Michael did you see the documentary last Dan yes of course okay so listen I get that about beat your prior best and that's been a big part of my philosophy in my life but that guy was a psycho competitor you know that that guy still is go play golf with him or anything else that

I've not done that but I've watched that documentary every one of my kids was required to watch that do I rented out the breakers and I brought every one of my Executives we watched it together for three days and we talked hours on top of hours on those episodes right so but there is a part because beating your prior best to anybody out there is you can have a very good life and you can get to new heights there's certain people that become the goat that there's a difference you're not one of the best you're

the best in your space you're not and I'm telling you this and I I've been I've been you know I've been watching and I know the names in this space you know what is what is that part that's what I'm interested in if somebody's watching imagine the 17-year-old Tony is watching this right now okay and not not let's not even say 17 to 21 year old like where you've had a little bit of experience Jim you've made money you kind of getting that experience 2122 what gave you that thing to say hey man watch work

world I understand the chip like for me sometimes when I'm sitting down with Brady and I'm having a conversation with him and I'll say hey uh at the event I'll say my experience from finding goats not people who have a good life or a great life there's many people that have great lives but there's only one of one goat right you typically have someone that loved them growing up because you have to experience unconditional love to know that it's worth the pain you got to go through the the pattern you see the second one is

someone you can never win over and please you just can't you can no matter how much money and success you bring that person's never going to be impressed by your success never okay and then the last one is choosing your enemies wisely something that drives you like drives the hell out of you what was yours my early one was watching people in therapy for 5 years 10 years 20 years and when I got involved with NLP seeing it could be done in minutes and I was I used to do to destroy therapists I used to

attack them now I've trained you know literally hundreds of thousands of them in fact they can watch my stuff now and get credits to remain a therapist even though I'm not a therapist myself that actual therapist it was that they cuz I was so mad that somebody would be 10 years still dealing with a problem that I knew could be dealt with in a day or two or an hour or two and so that I remember I got on a radio show in Vancouver and I I went on the show and I didn't know it

was a shock jock I didn't know what a shock jock was and and so the guy starts you know setting me up and attacking me and saying well you know how old are you and you don't have a degree and how are you going to do this and and he just starts going after me in every way you possibly can and then he brings a psychiatrist on who starts attacking me verbally cuz he said there's no way you can wipe things out as fast as you're saying there's just absolutely no way you're a liar you're

a charlatan this is on National radio and so my competit came out in that moment very intensely so I turn the guy very calmly sat over the radio I said sir I said uh are you a scientist he said of course I'm a physician I said good so if you're a scientist you must be stating your hypothesis because your hypothesis is I'm a liar in a charlatan because you've never met me right you never met my clients so you can't you can only sell me what you believe I said so if you have a hypothesis

and you're a true scientist you have to test it right and the voice goes uh yeah and I said well I'm doing a free guest event at the Holiday end tomorrow night 700 p.m. I'm going to do a series of demonstrations I suggest you come and prove I'm a charlatan bring me one of your worst patients bring me somebody that you've worked on for years not be able to change I said I'm sure you got plenty of those you want to play hard ball I can play hard ball especially those I'm a lot softer today

but still proving myself to myself and other people I think at that stage you know you're immature so I was intense and so the guy goes we all have people that aren't ready to change yet I said well that's funny I haven't found any of course I done four therapies at that point but I didn't mention that right and he goes well I have this one woman you know she's has this snake phobia she goes to sleep at night she has a dream that snake bites her in the face and if you ever had an

intense dream like that it fires off your adrenal glance and you wake up how often three to five times a night how many years youve been treating her 7 years I said bring her down that should take me 10 or 15 minutes and I said it directly and that guy goes the guy cuts him off says see I'm right at the holiday in so I show up the next day at the holiday in I'm hoping in those days to get you know 150 people to show up for a free guest event 500 people show up

I mean there's not seeing enough from people are standing on the walls if the fire department comes in cuz they want to see the shootout okay Coral me and this guy he show he shows up he shows up but he's not there I'm looking around and I don't know do you do this when I meet somebody on the phone I can't help it I make a picture of mine what I think like so I'm picturing okay oh be there I'm picturing this giant guy with a scared woman on his arm right and I'm looking for

something nobody like that so I you know I get up to introduce myself in those days hi I'm Tony Robbins I said I'm G to do some demonstrations today to show you can make changes in minutes you thought would take months or years and right when I say this the side door bursts open like a movie and this guy about you know half my size up to here walks in with this woman on his arm walks straight to the front and stands there while I'm speaking and I I go excuse me looks like I have

a visitor I just go down and shake his hand he wouldn't shake my hand he goes here is the woman and my whole career was made in that moment I BR it on stage and I said ma'am I understand you've had certain phobias to certain things for a period of Time how do you feel about snakes and I shouted it she if you've ever seen a phobia it's not just fear it's uncontrollable shaking response and I calmed her down and I said Dan you've been treated for seven years by that psychiatrist right there and she

goes yeah and I said okay and then I started doing this work it took me about 15 minutes and when I was done everybody's watching the whole thing I said how do you feel about snakes no response I totally fine I said that's great so I'm you know I've always been a about demonstration to make it really clear so there's a piece back here on the table and I grab this bag and I pull the bag out and the bag's moving slightly underneath and the people in the audience see it and they start to anticipate

and I P just a little gardener snake pull the gardener snake in front of her and instead of screaming or shaking she didn't do that she just pulled back and I said how do you feel she goes uh they're not very attractive and I said I know you feel some fear but notice there's no spitting no shaking you're not screaming I said I want don't you you know why don't you hold it she goes I don't know and the audience starts going hold it it's like it's like a movie man you can't make this stuff

up and so finally the lady grabs it squeez the snake I said don't kill it right and so that launched my career so then every night I was doing a different type of event I had I had every kind of change you can imagine and I started doing these impossible interventions I'll do one session I don't care what it is you're addicted something I'll turn around you're pay me nothing and was $1,000 in those days which a huge amount of money you know so but I did it to like put it on the line I'm

putting myself line if I don't get result you don't get anything and that's why I built it and then I had a woman had an an orgasm in 10 years and I gave an orgasm without touching her and guys are like can you teach me to do that when I'm tired and then I started working with sports teams and then all a sudden you literally sat down with a lady who hadn't had an orgasm for 10 years and you taught her how to do it without touch her I didn't teach her didn't touch her I

just I I eliminated the barrier that she had what was the barrier in her head she was constantly analyzing every single moment well a woman is very different than a man they can't have that experience unless they let go completely so I got her to let go completely and then experience the joy that she wanting to have but she had all these blockages all the pain of other relationships problems complex but it took me about 45 minutes to do it but when I started doing that then I I had all of a sudden politicians I

had you know sports teams not politicians need help with orgasm just politicians calling for other reasons they might have needed that also that's not that also by Nature they're politicians so I'm sure they don't have that many po orgasms right but but all a sudden you know all started working with Olympic athletes in 1984 in La that's how long I've been doing this and the guy I worked with wasn't supposed to Wi the team and he ended up winning the 1500 freestyle and swimming and that gave me another notch and then the Army and then

and then all of a sudden then all of a sudden work with Nelson Mandela and Mother Teresa and gorbachov and Clinton and I mean and I'm only 32 so you know I'm I'm going to be 65 in about 30 days here so I have it's been 48 years of that continued growth and expansion then I got into businesses and figuring out the patterns in businesses it's all patterns as you know Patrick like if if anyone listening wants to say okay the world seems uncertain and yeah I look at I have five kids and five grandkids

so I have a I have a 50- year old daughter and I have a three and a halfy old daughter cuz three of my kids I adopted early on when I was just 24 25 years old and so I look at my grandkids especially and my youngest daughter and I think 40% of the jobs if you believe the studies are going to be gone because of AI because of Robotics because of nanotechnology and so forth so how do I arm them to do well in the future and the answer is there's three skills everybody needs

and they're so simple and there are the skills that make anybody masterful made you successful in your insurance business it's what's made you successful in this business the first thing is pattern recognition if you start recognizing patterns fear disappears because like right now people say oh we've never been so divided or now we you know the country has a little more optimism but we' never been so divided it's total BS I can show you the letters that are put out that were posted between Jefferson and Adams and if you read what they wrote it makes

anything the left or right has said about each other look calm compared to that so it's like we go in Cycles so when you recognize a pattern you no longer react it's like losers react leaders anticipate anticipation is power so when you know the pattern and that's what anybody great they see the pattern but what makes them really great is the second skill when you learn to use the patterns so if you and I look at anybody you see somebody that's great in investing I've invested in interviewed 50 of the very more than 50 the

very best in the world the ray do the car Lans the Warren buffets all the best in private equity and what you begin to see is there are certain patterns even though they go about it differently that are Universal if you sew the same seeds you reap the same rewards but they know how to use it if you see somebody great in music or dance or a Movie Maker they know where where to move the camera to move your emotion they bring it in close when to bring the music up how to do it they

know it that's makes them masterful but the third level skill is pattern creation that's what you've begun to do that's what I've begun to do it's like when you learn to play a piano most people learn someone else's patterns you learn to see the patterns recognize them then you learn to use them but if you do enough other music then now you get to come out and you start creating things so I'm standing on the shoulders of all the people before me as are you because I learned so many things to them but now at

this stage of my life the last 15 20 years I've been able to create things because I know what those patterns are so those skill sets that's how my kids will do well because if you can learn rapidly and recognize patterns there's nothing you can't do well at and that's really and by the way noting the patterns of where we are in history the pattern of where you are in your own life I'll give you I'll give you a simple example what made human beings go from survival living in fear where we're hunter gatherers to

where we could stay in one place build communities build cities build countries have homes have the educa what made that possible was one pattern recognition that changed Humanity do you know what it was pattern recognition that you're not talking fire you're not talking pattern recognition community that we need each other what what is it Seasons Seasons until we understood Seasons we had to constantly move from place to place and hope we could find our food but once we understood Seasons we knew if you do the right thing at the wrong time there is zero reward

but if you do the right thing at the right time the rewards are immense so if you plant in the winter I don't care how hard you work or the summer you get nothing it's like recognizing the seasons changed Humanity well there's a season in your own life some of your viewers are younger maybe 0 to 21 think of that as springtime when it's springtime what does spring have everything grows easily if it's a springtime in business you think you're a genius cuz your business grows everybody's business grows CU it's a time of tremendous optimism

and immense growth the environments different people's attitudes are different but these Cycles go through 18 20 year Cycles if you study a thousand years of Roman history which I've done or 500 years of anglo-american History you see about every 18 to 20 years there's a shift it's kind of like we exhaust an emotion do you ever smile so much your face hurt yes you know what I mean so you you need a you need a change sure well after Springtime the easy time comes a summer time and the summer is always a testing time it's

tougher a lot of people plant in the spring and they go where's my you know where's my crop are you new you have to get through all the seasons right so summer tests people and then you go to another reaping time you go to the fall where it's easy again where now things flow economies go crazy people want to give you a mortgage even though you barely have a pulse and not a job you remember those days of course no income no assets and boom just give it to anyway and markets go through the roof

but again what follows that is winter and the great thing thing about life is you never skip from the fall to Spring you always go through winter some are short some are long some are hard some are easy but we go through them they have a purpose they weed out the weak they make us if we push through it stronger they make everything better going forward so there's a purpose in every season so 0 to 21 you could call the springtime of most people's lives where some of us had to go to work at 78

years old to support our family but still you are still protected if there's a war you're not going to war someone's protecting you someone's mostly providing for you usually providing for you you're being fed information you're learning 22 to 42 that's the summertime that's the testing time that's when most people come out and go I know I was taught all this but I I'm going to test what I believe you know and you're very optimistic in fact you think you're Invincible at 22 23 24 you go like I'm going to be president the United States

I'm going to be a multi-billionaire and I'm have 100 relationships simultaneously and everyone's going to be happy and then you're 30 and you're going I can't even keep one relationship Happ to the ground so you go through the phase but think of 20 22 to 42 as being like the soldier of society in fact if we go to war you're the ones going to war 22 to 42 in business you're the soldier you're learning you're growing you're grunting it out you're hustling right if you work hard during that time and you've done well during spring

you come to the fall which is you know you look at 43 to 63 that's your power period right that's the period where you had explosive growth in your business as an example that's when you became who you are where your name became known that's where all of a sudden you can do probably more today with your pinky than when you work 20 hours a day and now if you work 20 hours a day produce gen you know generational impact much greater than that so that period of time by the way 22 to 42 of

people are in that stage of life right now it's statistically the most unhappy period because people are trying they thought it was going to be easy it's not so easy they eventually learn usually the yeah and what they learned is well not as easy as I thought not as Invincible as I thought and they have to figure things out and they're trying to prove themselves to themselves and others they haven't figured it all out yet now some people do these Seasons earlier some later but it's a good good range in that power period That's when

you have greatest economic growth that's when you start having long-term relationships but the ultimate time and I say to you this as a brother who's heading in that direction because I never would have believed it is really when you get to 63 to 83 or 63 to 103 or 63 to 120 which is the oldest humans the final season the winter season but that's the season in which you really are the Elder of society and if you've done your job up front you've reaped so much all you want to do is give back and you

don't worry about what people think about you because you sure like to make everybody happy but you know you know unless you got holes you know Jesus couldn't pull it off so I don't know if you're going to do that right so it's like I'm here to help the people that are interested I'm not here to say I'm the right thing for everybody and you own yourself at a different level and you really can move a pinky and so you know I remember you had the the the gentleman from for turning on and we had

him on as well very interesting guy to talk to and they wrote that book on December 31st of 97 the fact that we're going to go through these four turnings Neil how and what's the co-authors and William stra but you know I intered them in 97 I remember that what I'm saying trust me I I know that's that's why I'm bringing it up so you know with you Tony this is very helpful but I want to transition into the next I want to mention one thing if I if you please let me the same thing

happens in history so just for a second if you're born in 1910 you don't have to be a storian to think about this and those first 20 years are protected people born in 1910 were born at a time when World War I was going on but then we went and solved the war won the war came back and had the Roaring 20s had this incredible economy right so when they're 10 years old the econom is going crazy we got all this new technology we got cars we got planes we got radio we got television and

that generation was called flappers because they were looked down on like a lot of let's say Z generation or Millennials are by X Generation people or sometimes baby boomers because they didn't have to go through the tough times right and they didn't they frankly didn't but what happened to that kid born in 1910 and 1929 when he's 19 thinking he's going to go get a car and he's going to go get party the whole world turned upside down the depression people jumping out of buildings the dust bow people standing in line for bread and by

the way they made it through 10 years 10 years of depression now that doesn't mean every day is dark you know you can be a winter and have beautiful days 31 32 or nice times but the overall thing was testing and they became strong because they had to be then right when they turned 29 1939 what happens World War II you and I weren't alive then but anybody was alive then it looked like the world was ending Hitler was taking over countries in days Blitz creaking everywhere and so what happened is that generation volunteered and

went to war and they won the war and they came back the Heroes they're now known as The Greatest American generation and they were known as Flappers and losers what made them strong was pushing through winter everybody listen to me now everybody goes through winter if they live 80 years plus you don't have a choice just which season are you going to do it in the early stage the middle stage late stage it's coming but but watch this think about those people they come home and think how the world changes when after winter it's now

Springtime and the Vets are now moving out to the suburbs and they got a basically free down payment on the home and we have all these new technologies think about the 50s and early 60s until Kennedy is killed there's a level of optimism in this country that's amazing Springtime after Kennedy and Bobby Kennedy and Martin Luther King it's a different world it's a testing summer where young and old fight each other happens every 80 years generational fights I'm not going to war was a completely different mindset those people raised kids differently than they did they

weren't around they were doing their mission or doing their whatever their their love end and so their kids became latchy kids kids that were let themselves in the house and watch the television had fin for themselves so they developed different values as a generation the ex generation more pragmatic if you ask people during the 60s and 70s which they did in the universities what's more important a philosophy of life that will make you happy or the pragmatic skills to make you financially secure or free 82% said philosophy of life Wow 60 ' 80s '90s 2000s

they asked the same question complete reversal 80 81% saying no pragmatic skills to be financially free and what season are we in now winter and when it's winter everything's exaggerated it's World War III we're all going to die some of the same things were happening before you don't have that mindset it's a fear time we're about three quter the way through it if you study historians fourth turning guys various people will tell you that we still have to go through some more economic challenges we still have to go through probably some form of War even

a cyber war with China or something but on the other side of it is they Springtime what I want people to get is you got to know where you are in your life and where you are in history and you got to learn to take advantage of it you can't complain that it's winter during winter if you start a business in Winter and you succeed 60% of all the fortune 1000 companies that are alive today the biggest some most successful companies could have been born in any one of those Four Seasons they were all born

in Winter wow in a recession or depression got to love it from FedEx to Disney Disney was depression FedEx was a recession I can walk you through them all so that process makes you strong wrong sure and that is why here's the history of the world in four sentences and I'll shut up Good Times create weak people they're not bad people they're just weak because they haven't been challenged weak people create bad times bad times create strong people strong people great great times so Millennials and z's are the next Heroes and they're already starting it

because they've starting to go through winter we're not done with it they're going to open up things up I I'm very excited about what the future will have I'm very optimistic about it because studying history shows you patterns there's no guarantees but there's patterns and when you understand the patterns fear disappears you're able to figure out how to maximize anything you're involved with and so I think it's important to understand these patterns and I help people see the patterns whatever stage of life you're in there's predictable problems and there's predictable opportunities I see stage you're

46 46 yeah 46 so I'm 65 I can remember 46 so vividly what was going through you know you and I are different in lots of different ways but there's certain patterns that are immutable and so if I can help sometime for someone to say hey here's some opportunity here's the challenge you can face so you can anticipate the challenge then I can help you have a lot less suffering a lot more joy that's my mission yeah and and you know when you explain the patterns I mean that's really the way you solve a business

like you know hey Blue Ocean strategy what's the pattern increase decrease boom create eliminate hey what's the marketing for this I just need the formula once I figure out the formula like when we do Consulting for engagements for businesses the first thing I say is tell me your formulas in your business what do you mean doing what times what plus this minus this equals a million dollars can you show me that form I don't know what you're talking about if we can figure out the best formulas within your business we drive it we're going to

get the results how can we drive that more doesn't matter what business you're in that's it doesn't matter what business you're but you have to become a business owner not an operator the death of most young entrepreneurs even older entrepreneurs is you get in and then you hire the person who's most talented for the least amount of money you then the next people you hire are not as skilled and so you know you can do it better so you end up doing everything funny yeah I could not run you know 114 companies at the size

in scope at $8 billion doing everything else that I do and be a father and be a human but I became an owner so as an owner I'm strategic there's a dozen I run real directly the rest of them I'm strategic I come in and do the very thing you're doing I do my the business Mastery programs it's like a boot camp for businesses twice a year and I don't care we got people in there with a billion dollar business we got people are just getting started with the business and we guarantee them they M

back if in 18 months or less they don't at least grow their business 30 to 130% and they all do it cuz the pattern is so simple on a big company or small company there's still core patterns are you driving are you holding accountability are you solving problems all the above but but 80% of success in life and in business is psychology meaning the mindset and the emotion you can get the answers if you have the right mindset 20% and it's a very important 20% is the strategy the right strategy can save you 10 years

so I'm a strategist but I always know I've got to make sure your psychology is strong enough first so that no matter what season we're in you can do well that makes sense nowadays more than ever the brand you wear reflects and represent who you are so for us if you wear a future looks bright hat or a value tment gear you're telling the world I'm optimistic I'm excited about what's going to be happening but you're a freethinker you question things you like debate and by the way last year 120,000 people got a piece of

future looks bright gearwood value tainment we have so many new things the cufflinks are here new future looks bright this is my favorite the green one just yesterday somebody placed an order for a hundred of these if you watch the pbd podcast you got a bunch to choose from white ones black ones I I if you if you if you smoke cigars and you come to our Cigar Lounge we have this high quality lighter cutter and a holder for the cigars we got sweaters with the Valu tainment logo on it we got mugs we got

a bunch of different things but if you believe the future looks bright if you follow our content and what we represent with value tment with pbd podcast go to VT merch.com and by the way if you order right now there's going to be a special VT gift Insight just for you so again go to vt.com place your order tell the world that you believe the future looks bright Tony let me transition into the I'm curious to know what you'll say about this so you know I've been in sales for 25 years and I've recruited sales

people for 25 years and you know at first you're kind of like oh my God we're going to I'm going to help you you're going to become this you're I believe in you and then you're like d oh my God you know this is ridiculous I can't save this guy I can't save that guy then you pattern and you're like uh look for patterns of the individual okay he's got the right attitude she played Sports you know is used to challenging is used to hard work came from a team environment okay then you look for

certain patterns and you'll start seeing certain people do you think some people are and this could be just politically or personality-wise do you think some people who are math people and logical they're conservative do you think people that are born more with creative right brain they're liberal and then maybe even some of the zodiac I'm curious to know what you'll say about zodiac is there certain people where you'll see patterns to say that guy is independent he knows how to ENT Ain both ideas and then say here's what I think we need to be doing

right so and then negative and positive are there people that you believe are born negative positive like is there such a thing as a crap magnet somebody that they just can't help themselves they can't be saved do you believe in that no okay I think I think um I do believe we have nature that we're born with and I look at lots of different patterns to understand what makes somebody tick not just one I lose Chinese medicine is one to notice is this person more water are they more wood each of those qualities you're kind

of born with certain things if you're wood driven as an example in the Chinese medicine you're a Pioneer you're driven you push this would be a very strong one for you for example that wood person has got to grow that wood person uh they face challenges with more intensity every one of these also under stress or in a negative State their positives can become a negative those people get angry very easily if it doesn't move forward right Steve Jobs would be a perfect example of that right it's like if you know Steve Jobs he was

brutal right but he was committed to the outcome whatever it takes if you get around somebody who's fire driven this is somebody who's born where they're always joking they're super optimistic everything's funny and some some people are irritated by them because they're cracking up about when they're talking about something serious right but fires burn they have this tremendous energy but fires also they burn out very quickly if if one of the things they have physiologically because Chinese medicine treats everyone differently based on your Constitution right the physiologically if they don't eat they get hangry my

wife is a fire by the way and I'm got very strong wood and a lot of strong fire so she has got this tremendous energy and excitement but we don't go anywhere without food you because you know what's going to happen right the sweetest person on Earth is going to become crazy if you're somebody more Earth you're more the person less extroverted more you know you're the Peacekeeper what you care about is everybody getting along you care about Harmony and the community my second strongest is is actually Earth because that's how I build communities that's

what I do that's why I care as deep as I do then there's some people that are Metals by the way these are based on the seasons they just look at fall in two levels they look at at the beginning of fall end of fall beginning is Earth the end is metals and metals is someone who is very very precise everything has to be a very specific way they're very elegant in their delivery they think things through very very specifically and the challenge for them is if it doesn't go exactly that way they can get

very frustrate and get a lot of grief in them and then there's water water is like the philosopher the person that they lose themsel in things and they go off and by the way we have all these qualities but which one's strongest in you right the water will wants to know truth and they think it through and they'll they lose thems so just as an example understanding those just that's one typology I use dozens right that helps me know that okay in my life my wife's fire I know that this is my fire she's going

to burn this way I don't get upset by it I don't think she should be like me if I got a son which I do that's more Earth he's not going to be as driven as me I used to think he's got to have the same drive jerck is yes he's he's he's unbelievable he's got a heart of gold and he works hard and does a great job as unbelievable coach can say he's a sweet guy he's sweet he's got more earth right right he can fire off his wood but it feels a little not

natural for him is real right and then um you know I can look at my other son is fire he's always cracking up so I I each of my kids are differently as well I've got in my life you know my wife couldn't carry so we have a woman who been with us for 12 years dear dear friend traveled with us everywhere name is Mary and Mary's part of our family and she carried our child our our latest child cuz my wife couldn't carry so we're a family we we didn't send her away yeah she's

our surrogate but we kept her so we even made her the V die of sage guys that she also she's the person ends up with our child that's how deep it is but she's very much a water person Mary is and so like if we want to go to a movie and I I'm go to a movie to escape I want to go take off here's the time of the movie Let's Go right and then I'm like where's Mary she got caught up in something she and I used to get frustrated about it now I

anticipate it Mary's going to get lost so I'm going to let her know it's 15 minutes earlier I'm going to go find those reminders and I'll get upset about it so my point is I could give you a dozen of these examples this is only one example where understanding people's nature is where now you can Empower people the most not making them be like you that's the problem people do with their kids you have how many kids four of them four kids yeah I know I'm sure you don't have a favorite kid but do you

have an easier kid do I have an easier kid yeah I do yes yeah isn't he more like you or she well the one that's more like me is super competitive but uh I don't I don't have a challenge with any one of them that's great I I'll tell you like one of them is I have oldest one is purely politics and fighting he reads and devours books like he just finished a book on Thomas Soul 600 Pages he just you know he's he'll go through Atlas Shrug Fountain Head he'll just kind of go through

it right the other one is how old is he he's 12 got it the 11year old is a sports guy you know he trains every day three four hours and for soccer he's got straight A yeah and his worst grade is 93 that's awesome and he's extremely independent and prepared my two girls you know the obviously youngest one is three she's just the most Charming charismatic out of the entire family but I would say c of them you know my oldest my wife would tell you has a side of my personality and side of hers

and my youngest son has a lot of me in them yes a lot of me and him so he likes to always be around me yes the one that's most likely is usually the easiest to influence because you try to influence in the way what influence you if you clean your room what worked for you you'll do with that kid and he'll respond the other one might say read between the lines or maybe you won't do that but certainly not going to respond right at the same level I think what you're trying to say is

and babe if you're listening he's trying to say have more kids so you can like I'm trying to get my that's what that's how I interpret it Jen I just but go ahead you were saying I digress I love that no I'm just suggesting that most people are good influencing people that are like themselves and that the more you understand how people are different to influence another person you have to know what already influences them and so when you're talked about these people that you're describing and salespeople here's a question for you can you take

a very uh non-social person and make them into a great could they can they be a great salesperson could they do well in a sales job great you can make him a seven can I make him a nine or a 10 naturally where another guy's naturally comfortable doing that probably not probably not you could probably do a nine for a short period of time when they're really hungry and driven but the second question is will they do the job well long term and the answer is no because it doesn't match their nature that's right you

if you take someone who's very super social and make them an accountant can they do a good job yes will he do a good job long term boarded out of their minds they got to get out they got to be around people so you have to match the nature to the person as opposed to saying there this is wrong person you've got people youve brought in that maybe you didn't recognize the patterns yet of who are the best I one of the ways we do it in salespeople and all my companies I learned this from

a partner I had years ago who passed away we we know that we need somebody in that position I want somebody in that position that cares that connects with people but if they care so much sometimes they just accept limitations if I accept your limitations then there's no growth for you right there's a sale's always made either I persuade you what's possible you persuade me what's not so you need someone with ego strength can take rejection so what we do in our companies we have a standard process we put out an ad let's say that

says looking for the very best influencers topof the- line world class nothing less great opportunities great economics call only if you're world class and then they call and they say I'm calling for this job and they talk for a few seconds and we say oh yeah well you don't sound world class to me the person says well uh uh can you tell me about a job no tell me about you and within a few seconds we usually hang up the phone now we do that with everyone even the most talented people why cuz we're working

for the guy that'll call us back you know and he'll say oh you know there must have been a bad connection uh you disconnected from me we said no we just weren't getting it and we'll hang up again the person will come three times and we'll use humor or connection or break our pattern that's the person we now take to an interview when we do the interviews we do the same things you get rejected so many times going through our process that only the absolute strongest ego is there but we're Al looking for the strongest

caring so we look for someone I think of it this way good people are found and then trained not just trained okay for a particular position it's different for everybody based on their nature sure so now like you know we got disc star all these other things that are out there that we can use so there's a lot of people that would love to work for Tony Robbins okay some of them get a chance to work for Tony Robbins but you've talked about it where uh I think one time what was the amount of money

that one of your partners or somebody took I don't I don't know why remember big number was couple $400 million I think it was $15 million $125 million okay so how do how does a Tony how does a Tony allow or not catch a pattern or somebody with a bad character who comes in that's able to take advantage of the great Tony Robbins you got to be kidding me how does that happen well happened in much earlier age but it also happened because I looked at somebody who had taken a company I know this person

for more than 10 years uh wanted to do business with them and he worked with a large uh network marketing company at the time he took them from losing a million dollars a day to making 1.6 billion in iida so the track record was pr6 in iida in iida and I won't tell you the company Amway and and so they were losing money turned them around his name is Bill and Bill always wanted to do business with me but he'd been there for a long time and then one day you know he had had a

meeting and the founders weren't involved and the kids were involved and the kids were in a situation where he wanted them in Grand Rapids Michigan with their base to help you know take on and help sponsor this um you know this Center for kids that were left behind and he only want a million dollars from each and they all have more money than they could ever dream of and they all turned him down and they all bought brand new Gulf streams each of them and it pushed him over the edge and goes Tony I'm out

of here I'm leaving I'm going to come join you so we came we're going to form a company and go overseas and do this and then he didn't call me for three weeks after this and John Paul deori if you know um you know Paul Mitchell hair care or if you know Patron tequila multibillionaire he was my partner as well in doing this so we're going to go make close to you the patron uh we we looked at his house he's in the millionaire if you know what I'm talking about I do yeah so anyway

two of them come to Fiji we have a meeting we agree then he doesn't talk to me for three weeks I'm like something's wrong he finally calls me up and says Tony I don't know what to do you know I went to the board meeting and said I shouldn't participate in this board meeting I'm going to go off with Tony Robin start this business and one of the founders of Amway who's since passed got him there was no zoom in those days got a satellite link and he was having a heart transplant and said you're

going to leave me in this situation he didn't like the kids he loved the foundaries he goes I don't know what to do I said brother you got to stay there I mean I'm disppointed obviously we got to stay he goes it's not fair to you I because it doesn't matter it's not fair you got to stay there and so then he said well when when the founder dies we can become Partners I said oh great I'm going to rude for the founder to die to make this happen so a long story shortened he finally

came to me and said he's still Al but if we take one of his kids we can be partnered with them not in network marketing we can build this set of nutritional companies together and we'll have you know a billion six worth of resources here to help make that happen but what I didn't know is that the co-founder the one of the children there who thought he was we thought he was a billionaire he represented himself a billionaire and signed the deal he had not inherited any money at that point he only had $5 million

to his name and we went and purchased Twin Labs and several other companies and then what happened was overnight Twin Labs had a lawsuit several things occurred and we found out these guys had no resources whatsoever from Amway and so I had to figure out what to do how to turn things around because you signed a deal called Joint and several you probably know what that means back then I didn't know that meant that yeah I'm not on the half for one4 of this I'm on the hit for all of it if I have the

most money and I did so I went through that process but guess what the way you become great in life and in business is by crossing the threshold of your your comfort zones right I mean think of it as there's a threshold of control when you're young your threshold of control is I can handle anything within this circle of influence but that's out here it's kind of tough but if you get enough challenges hopefully you break through and you solve one of those problems and now all these problems are solved that's how you grow right

so I had to solve a $50,000 problem one time to stay in business or go bankrupt now I got to solve $125 million process and it made me grow that's how you get to multi-billions cuz you learn how to deal with thousands and hundreds of thousands and millions and tens of millions and hundreds of millions so it was one of the most valuable experien of my life I never made the mistake again join in several mistake and also you can't bet on one of your partners you got to know who all your partners are so

every experience I've ever had change so what what oh what different approach do you have to the game now when it comes down to that so if you're going to do business with somebody or you're going to hire somebody that's going to have access to all your information they're going to be in your life they're going to come to your house they're going to be around your sayage you're going to be around everybody what is the filtering process now that's different than before private investigator on every single person I go do business with if I

going to do partnership with on every aspect of their life and I offer them to do the same with me so it's clear who we are and who we're dealing with that's number one so I can are you are you serious I'm dead serious I I got multi-billion you tell so let's just say we're doing a business hey Pat before we do anything I got to hire a pi on you you can do the same on me yes you got nothing to hide you love that I love that I love that and by the way

by the way whatever the pi brings back I bring it to you and say I love that I bring it to you and say this may be this may be this is what they found sick tell me what you think so and so that has saved me so much wow so you know first time I raised $10 million the guy that got the $10 million uh from it it was uh Gabriel brener who is the first Mexican born professional sports owner in America billionaire family Mexico here he owned the Houston Dynamo he just recently sold

a Walt Disney's house he owned for 74 million money guy I brought De La Hoya came in and a Greg share from um he's with Oak Capital man he's done very well for himself they came in and they said Pat we're going to do a background check on it before we give you 10 million I said no problem so they go do the background check and the guy comes back he says well we kind of find out everything about you are you comfortable we shared with you I said yeah go for it he says nothing

happened that we're not going to give you the 10 million but he says did you know your license was suspended twice I say of course I knew that he say you have 16 speeding who the hell has 16 speeding ticket but it tells a little about your personality but the same thing that they did with you is what I do is like I bring it to you I don't judge you I said look this is what they found if there's anything against BS here you want to let's talk about it so I don't resolve I

I don't let the pi decide what do you do with executive so let's just say the eight you said 12 companies you operate right8 billion all the companies but you said8 to 12 that you personally operate that you control right yes if you hire a COO CFO a a executive assistant somebody that's going going to be directly chief of staff for you directly what are you doing with them are you also doing a pi on them and you tell them at the interview we tell them beforehand are you open for it because it's what we'd

like to do if you if there's something you want to tell us tell us now and if something comes up we're happy to chat with you what's the cost on every one of these is it is it a $10,000 Pi $20,000 spend it depends on the depth that you're going to go right it depends on the person but some of them you you'll spend $50 $100,000 it'll save you millions of dollars 100% it'll save you more importantly it'll save you years you can get back the money you can't get back the time with it I

am all with it that was fantastic to see that part and as long as you're willing to do it too like you can do it on me too right no problem go do everything you want to do with that I don't have problem with that that was very helpful let's go to the next one I got this question for you so Tony Robbins um we have this kid uh Luigi Manion okay uh current event he comes out and he kills the CEO of United Healthcare right Brian Thompson and I wonder for someone like you how

you process this and I'm looking on my phone because I'm trying to find out one so you find a profile of this guy they report came from a wealthy family grandfather was a decamillionaire 37 grandkids they've all done well attended a $40,000 year private school earned a bachelor's degree in computer science 26 no criminal record no behavioral Flags nothing Clean Slate Sharp Dress photogenic vacations abroad post polish photos looks like he's thriving lands internships builds a resum that screams success you know spends the free time exploring AI mushrooms self- optimization Trends you know joins the

professional World follows the scripton no sign of instability just another rising star in Tech disappears from friends for three months three months later he kills United Healthcare CEO say the feds call you and they bring you in they want to say hey can you tell us something here's everything here what is Tony looking for for patterns to prevent from the next guy from being a lisian hey if we could could have done this we could have prevented this from happening he could have still been here with his kids we're not talking about their 32% de

you know denial rate I'm not even talking about how you know they don't when it comes on to cases what was the percentage I think it's 32% right Rob on what United Health Care does so we're not talking about that issue what do you look for to prevent Luigi from doing what he did you you're the story you told is not a complete story okay what's missing is the time which they've been looking for him his mother's not spoken to him in almost a year and a half they've been trying to find him the injury

that he had also what he was like in college what actually happened after he went to prep school to college where he became radicalized it's very obvious right he hated capitalism he was able to hate capitalism think about this because he never went through the process of having to earn everything was given to him so he had everything he could ever dream of so capitalism looks ugly to someone who's never try to do it there's these levels of Spiritual Development that you may be familiar with that Dr Graves created back in the 60s when it

looked looked like the world was coming apart he actually saw a pattern in humanity as a whole and he saw a pattern in our evolution of our Spiritual Development not religious development but Spiritual Development and he saw it as an evolution of caring like we all start out caring about ourselves you say as a baby loving as long as you give them what they want otherwise they scream right so there's these stages and they develop colors this I learned this from Nelson Mandela it's one of the things they used to turn South Africa around so

they wouldn't look at somebody and go they're a white person no are they red are blue are they these color combinations because there were technical words for them but I'll just give you an example survival is beige it's like you're your your stimulus response that's not most humans right the first stage of development is purple purple is tribal tribal is like you look for protection from the tribe you you there's many gods and they're very intense and you got to make sure you honor them think of what a tribal environment is but there are tribal

environments in sports where guys wear the same socks or jock strap when they're on a run to keep it on toic right the next level is we we evolve as we exhaust a level so above purple is now red where you're like I don't want to just be in a position where other people tell me what to do I'm the God I'm the king I'm going to make it happen that's the warlord that's the rock star that tears up the hotel because he can and people come pay everybody off right that's a 2-year-old the terrible

twos where it's like no I'm in charge this is how it's going to be we all develop these stages past red why do we leave red well the warrior eventually finds there might be a bigger Warrior a more intense Warrior they're getting older and how can I have significance in my life the thing I want well I need to have significance the Ever After so we go to blue blue is right wrong good bad religious or the Army the rules are very clear you do this and this and this you get a gold star this

and this this you go to heaven you do this you go to hell it's very black and white and people that live in that consciousness make all decisions like this and you'll begin to recognize this people evolve out of blue eventually because they're like you know I'm tired of someone else telling me how it is I don't know the pope is the one who's going to tell me I want to test it you move to Orange that's science that's business that's where you say I'm going to test it and figure out what's right orange people

say you know what it's not a hierarchy someone else telling me I'm going to test and find what really works that's science and business that's most of middle you know Business America there's green green is something somebody that now says no the most important thing is not hierarchy like orange you get hierarchy by performance that would be like your businesses green is no we're a circle it's egalitarian everything's equal we make the decision the same we're all together well it's socialism at its extreme but it can just be people that are socially conscious right who

care or they're loving each level of Consciousness eventually bumps into its limits then there's yellow where yellow is I can use all these levels depending upon what I need is one above the other cuz I'm looking at it right now Tony is the green orange it says capitalism right achievement or science that's cor or science right and a six is ecology that's right you know being fair everything equal civil right and in yellow go ahead yellow is where you're an integrator where you think I all because if I ask you which one of these is

most important green people say Green's most important orange people say green people can't get anything done because they try to make a decision with a circle we're most important blue people say we know the rules you guys are violating God so when you understand these distinctions and I'm doing them very fast right now where's the goal to be though where do you want to be your goals should be able to integrate them all there's an ultimate level above that which they call turquoise which is where you feel everything every creature every human think of it

this way we evolve from focusing on ourselves to eventually we're ethnocentric we care about our circle on the Block you can't just get what you want now you got to please the other kids to get along right or other Christian or other Jews or other Muslims or whatever it is then we evolve to no everyone's our customer and we're going to please everybody orange weol to Green is we're all equal right we're all the same when someone is at this yellow stage they go well each of these have their place sometimes blue is the right

thing if we're in a fire and I'm in a room of 20,000 people I'm probably going to go red to direct get people the hell out of the building if I'm going to go be with a friend I'm going to be green I'm not going to be orange negotiating you know you do this I'll do that that's not a friendship so being able to flex these helps you and you also understand why people get in conflicts then cuz you got somebody's whole Consciousness is we're all going to be the same and someone else is like

without hierarchy there's no biology like what's more important the Adam or the cell which one Adam or the cell yeah which one's more important which one is more important Adam or the cell the cell the cell or the organ the organ the organ or the individual I'm assuming at this point the individual the individual or the community well now the community the community or the planet well yes but I'm trying to see where you going now the truth is you're using your evaluations of them but the truth is if you take any chain out of

the middle of this it all doesn't exist it's all dependent upon each other how different is this from than power versus Force you know the power versus is it similar to that or it's a little different it's a little different that's a little different but but here's the where this is useful if I'm talking with you and you keep going this is right or right I was just doing the seminar the other day and this person's like this is right that's WR this is how it is and they all this tension I can see they're

in blue if they've ever been to a higher level maybe I can get them there but I'm not going to get them there by saying Kumbaya let's all be green they're not going to respond to it they know what's right and what's wrong when you know where people are that's when you're able to start listen what makes you a leader the ability to influence the thoughts the feelings the emotions the actions of another person ideally with Integrity if you're going to be a positive leader right you can only do that if you understand to influence

somebody you got to know what already influences them and so I'm studying all the things that influence them what they value what they need what their fears are what their strengths are so that I can help them continue to grow in what they want for their life not what I think they should have for their life you know it's it's so interesting you're saying this because to me going back to Luigi manity right if you go back to that chart of power versus Force to me this was life-changing the first time I read this because

when I looked at this I thought about people in my life right shame at the lowest level guilt apathy grief you're like oh my God these are all bad qualities for you and you're living in the face of for force and fear desire anger by the way you probably I think you recommended this or opra talked about this on her show I don't know who it was but anyways I got my hands on recommended it's a great book but what I want to tell you with him for example is so think about this how do

you prevent the future the next one but here's what I want to understand he grew up in an orange environment can you go back to that orange is father was achievement Grand father sent a millionaire sent to he didn't have to earn it you didn't have to do any of it so he never went through the stages of blue and orange he got to go straight to Green which is everything's equal this is unfair and by the way green when it's not imagine this you can go to purple and feel everything but you won't stay

there unless you have a foundation it's a momentary State got so when he here's where he is he never built the orange he took it for granted so he goes to green and by the way he never really got over his red there's a lot of those guys right now Tony well think of this way if you thought about Vietnam there were a lot of people that were saying I'm not going overseas but the ones that shot people burned down buildings they were red pretending they were green because green is socially acceptable this kid there

are a lot of people in green that are celebrating this kid killing people right they're red their psychology is red they're pretending they're galarian but they really are I want what I want the way I want it but it's socially acceptable it's the same way that people do uh virt is War warlord is that what it is culture or a 2-year-old same thing or or a rockar right somebody that's like it's my way or the highway I get what I want whether it serves you or not so those red people say oh you know he

you know the the company turned yeah the company may have done some terrible things I don't know the the absolute numbers I don't know all the details I don't think anybody really does but then you address that in a different way that's what a cord system's for that's what legislation's for that's what options are for of those Natures but this person actually just coldblooded murdered guy who has children and kids and he's being celebrated by people and by the way the guy that actually was trying to save people's lives on the subway was traded like

he was a criminal that's how crazy our society's become but I think it's balancing out it sure feels like it okay so a couple other questions and and I'm curious to know what you're going to say about these here so uh uh you are around a lot of different people and you have uh been uh mentored and advised a lot of different people right and you know they'll come in hey I went to the 20y event you know story uh I think it was Kim Kardashian I don't know what year it was that uh they

were going through something I think she had been robbed and something happened to Kanye and they came to you andal TI up invite you to bring you over that's right this whole story and and so for someone like you Tony that you have the relationship with somebody you're helping okay and then say later on somebody you're close to like you know you and I we you know I read somewhere that you like Diddy Diddy's music right I listen to Diddy's music you know the some of the you know the song about Biggie and all this

other stuff we're getting in a point that you're meeting people they're coming through I'll never forget Mike Tyson came in and Mike said um one day I'm taking a picture with a guy and I'm doing pictures with 200 people and he says next day you know uh uh FBI comes up to me I don't know if you've heard the story or not they come up they like Hey how do you know this guy he say I don't know this guy he said well that guy just killed eight people and he took a picture with you

says dude I take pictures with everybody I can't take responsibility for this yeah this story right here Mike Tyson was unknowingly allowed serial killer into his gym before he was handed death sentence him he put his arm around him right took a picture with him how do you Tony at this point and you obviously you've been big for a few decades so you've probably made these adjustments earlier on but for somebody that's going through it what feedback do you give as you're going through it where hey I helped this client out we went through this

how do you manage that relation relationship when they end up making bigger mistakes in in their lives later on how do you manage that relationship with them then lifechanging mistake yeah well it depends on whether or not they're you know wanting help at that stage and Mike as an example I was called him with Mike when he bit off ear and they brought me in to make sure he didn't do it again and Mike was a fan of my work but thought I was here to help his wife at the time right so I tease

him about it so I've been put in really interesting situations throughout my life where there but the answer to the question is people have a nature and if you the best you can is help them to maximize their nature Didia brought me in at one point years ago just was one night I went down saw him it was one of his big parties one of those about to start and he was telling me all the things that he was frustrated with because you remember this guy has been driven we have different needs it's another typology

we need certainty we need uncertainty variety you're when don't feel alive too much certainty you're bored too much uncertainty you freak out we need to feel significant like we matter like we're important to somebody uh we need to feel feelings of love and connection we need to grow we need to contribute these six needs but we're not all equal some people value certainty the most and they live a very different life than somebody wants variety they're going to jump out of a plane this person's never going to jump out of a plane right the most

value the top two in our culture today are significance and certainty because of social media trying to be significant even if you're not change your pictures change your story that's why young girls get on there and they have this comparison to something that's completely false and they get depressed cuz it's not real well Diddy when you're driven by everyone needs significance but when it's at the top of your list either have to lie to yourself or have to push yourself at unbelievably intense levels because you're always comparing if love is your driving force you're always

connecting if certain is driving force you're trying to keep things the same which of course life isn't the same that's the number two wow significance that's one is a problem significance because the social media has become the number one drive not only in men usually is for men because testosterone drives that but also for women as well and then we want certainty well the only thing that's certain is change right you know that's how it works so most people are really unhappy today because they either have to lie to themselves or they have to admit

and keep around thems people they feel more significant than than those people so they can feel important well didd he created all these businesses he's an unbelievably talented musician and very good businessman he created all this stuff but he wanted to be the most significant and his businesses were starting to get down and he had so many businesses so I came in and tried to show him that you're going to regardless of your business you're going to be miserable as long as this is overvalued you of course you want to be sign you are significant

but demanding significance is different than becoming significant because you've contributed massively to a human being or because you someone feels your love when someone feels completely loved by you and respected by you you tend to become significant in their life in some way right so he's it's like he wants to hit this target he really wants to be loved but like a lot of very famous people this is the number one thing I hear in famous people you know I won the Academy Award they did this all the stuff and now they're so unhappy behind

closed doors and the conversations we have is they really wanted love but they thought if I'm significant enough I'll be loved but now everybody wants something from you I'm sure you experien this I do as well but I expect it it's not a big deal I love giving people what they want as much as I possibly can someone wants a picture someone wants a convers I'm happy to do it right but when you're with your family these people would say I with my family the people interrupt our dinner and they come up and they just

want what they want they don't care they don't even know who I am well they thought by being significant they get love but by significant they're just getting more demands and requests and it makes them miserable that's where he was at that stage and I said to them this are the things you'd have to make a change to do I said but I don't work with somebody that's not committed so this is what it require and he didn't do the things he said he would do so I didn't take him on as a client now

if I took him on a client and then I found this out afterwards the truth is I probably would have found out because it wasn't a hidden situation for anybody that was around him so the answer your question is it depends on where they are and what they need I'm there to try to help wherever I am I'm not there to try and take responsibility for everything the person will ever do in their lifetime for sure no no for sure but the media might try to do that but that's the media they're listen like they

did that to Mike I mean it's absurd I totally get that and then in regards to Kanye and Kim how different was that uh well that's right that's a business yes very very different one one was personal and the other was business but Kanye you know Kanye is a very unique human being to say the least um uh and there the two of them have similar needs to be you know to do to be the best at what they are to Kanye and didy or Kanye and Kim yes I understand okay but I'm just saying

they're they have similar need structures right but they have different ways of meeting them so you can become significant think about this by working hard on anybody else Building the tallest building in town or you can blow up everybody else's building doesn't take a lot of intelligence and now you have the tallest building you're the significant one you can tear other people down everyone meets their needs in different ways so Osama Bin Laden and the the policemen and firemen that gave up their lives many of them on 911 they ran in the building knowing they

could die why would they do that because their life was about service contribution and significance but their rule to be significant was to be a hero I'd be willing to sacrifice my life for a stranger to Save a Life you look at a man that had was one of what 25 children I'm making the number up I think it was 20 children that Osama Bin Laden was one one of 20 children to get his father's attention was very very difficult he became significant overnight when he took his father's wealth and he didn't do any battles

he brought that to Afghanistan and boom he went up he developed a way to be significant is I don't need to take risks I send other people to get kill thems and guess what if others kill thems and it does damage then I'm a significant man you can meet your needs in positive ways or negative ways so two things shape us we all want the same same needs the difference is what are your top two that if you're top thing as certainty you're moving this direction if you're top as variety or Adventure you moveing this

direction if you want significance you're moving One Direction if you want love you're moving another and sometimes we have conflicts in these areas but also how do you get it do you get certainty by eating do you get certainty by doing drugs do you get certainty by working out hard and you feel great afterwards and you feel in control of your life do you get certainty by taking charge you can meet your needs in positive ways negative ways or neutral ways what I get people to is change is never about willpower long term I got

a lot of willpower I know you do too you wouldn't have done what you've done but willpower is not enough when you align your your needs with something where you start saying by doing this it makes me feel certain and I got variety I'm growing like think about your businesses how many of your needs are met how certain are you you'll find a way to succeed no matter what very high zero to 10 what would you say me too how how much variety is there in all your businesses all the different challenges of a lot

Zer to 10 10 that's right how significant do you feel like what I'm doing is unique and special and I get to contribute in meaningful way 10 how much connection and love do you have to your team I already saw it when I came here to the people you work with to the the mission you have how much connection do you throw 10 I love working with these guys how much does your business make you grow 10 and how much do you feel a sense of contribution 10 so you can go 50 hours a day

in a 24-hour day if there was such a thing and you will work incredibly hard because all your needs are me it's not work you're fulfilled now tell tell me something you hate to do or you want someone else to do you hire other people to do because you just don't want to do it compliance legal I'm in Insurance base so you're GNA you're going to have to go through that so those are things I'll hire um some of the stuff that has to do with operations HR okay I'll hire that out so let's take

one of those doing fundamental HR certainty that you're going to enjoy it and you're going to do well personally if you did it four Variety in HR four significance of HR five sens of connection and love from HR uh four growth from being an HR four contribution in HR six okay so you got almost everything sub five sub six got one right you're not going to have any drive to do that no but I can take somebody for example who loves the clean house and you hate to do it and I can find out how

they do it absolutely because they're certain because they've done it so much they get variety CU every time they do it it's a new Nest it's a new person they grow because they're listening to audio programs while they're doing it audio tapes the people that find a way to do something they love they found a way to meet all not always all at least three to four of these needs if they meet all of them it's effortless that's the same thing in a relationship if you meet two needs in a Rel one need in a

relationship you know the person two needs they become a friend Three Needs deep friendship all six needs you got a love slave because when I've never seen anybody in a relationship you know I've met with hundreds of thousands of couples over the years and you always here the same thing I gave her I gave him everything everything except what they needed or they'd still be there cuz it takes two sides right and so I dig in and what you really find out I've never heard anybody say man in this relationship I feel so certain with

her or him that they love me I have we have so much surprise and variety I mean I feel like the most important person in the world I mean we're so in love and connected and we're growing we're contributing I'm out of here it doesn't happen that way right so when you understand needs when something meets at least three of these needs a belief an emotion a behavior you become addicted to it whether it's a positive thing or a negative doesn't matter okay so let's go so I I like how we're going here uh uh

let's go to the next one I want to see how you going to solve this next problem okay you ready you're always at the oh I don't know if I'm can solve every problem like I'm trying to give you insights so I want you to know for that young man just going back to him for a second he never built the infrastructure to be orange he or his family no his family built it he was the beneficiary of it so what could the family have done differently did they spoil him too early yes he was

very there's zero question that he did not earn all the way through that did you ever read the book Ultimate Gift Jim Stovall no not that one okay got it yeah but the point is so he went straight to green and then he's really red cuz he's undeveloped and then then he probably got both in school and then the problem in his back aggravated it all and then he wanted listen this he's not a significant person now his back hurts he can't operate he can't do the martial arts he can't do these things there's someone

to blame and then he fixated and people get fixated blame is our educational system how much do blame his educational system I'm not here to blame anything but the but we both know that in the current educational system at least Ivy League schools there's this whole mindset of trigger warnings this whole mindset of someone doesn't agree with you you know this whole idea of what is moral and what is not I mean I don't know what happened to sticks and stones may break my bones but words will never hurt me like words are now violence

you know if you ask Chris Rocky say you think words are violence no one has slapped the out of you on National Television right it's like words are not violence I mean but but but so now you hear some people like AOC saying well you know they think denial is a form of violence no violence is violence that is horrible it's terrible these these basic they've been trained to believe this and they haven't enough life experience yet so they expect life to be the way they've been trained and life is not that way as you

and I both you don't like to put blame maybe let's change the word to responsibility does the responsibility lies on uh our educational system system Society parents who who Who's the first Domino to this well I think as parents but I think most parents are so overwhelmed and they don't even know what to do they're barely keeping their head above water yeah so to try to figure out what's going on with their kid they don't know how that's the sad part so now we've getting the government the ability to educate our kids and we can

see what kind of job they've done it's horrific you know you go to Chicago or places like that and you got 70% of the people that can't read and right at their at you know even a junior high school level and so we're not Preparing People anymore for this process so the system has to change and then we have universities now where there's one it's supposed to be a place where you go and explore all kinds of thoughts but most of the professors as you know in most of these universities are extremely liberal I'm not

saying you shouldn't be liberal but we need all points of view I'm an independent personally I vote on I voted on both sides of the aisle most of my life I work with people on both sides of the aisle yeah your customers are everywhere but but I think you got to be able to have both sides that you understand so you can pick what makes sense to you did you ever do anything with Betsy Devas or no on not with Betsy now okay got it so if the Trump Administration reached out and doing something on

the education side with schooling would you participate of course and I've already reached out on the mental health side and a couple other things I bet cuz I know you got a relationship with Bobby and you know and and I think he's phenomenal what he does and I'm sure as an independent yourself you're probably interested to see what directions he's going to take you know uh the the part with Bobby since we're here so I remember interviewing it's an event in 2019 I have Kobe Bryant the late Kobe Bryant at this event I have President

Bush at this event we're at the Mirage Billy Bean is there from Moneyball I don't know if you've seen the movie Moneyball I love bil I brought him three times and had Jordan Peterson there I'm interviewing Jordan Peterson and while I'm sitting there going through and I'm like this guy's going through something he's in pain something's bothering him he just looked different right after the interview was done he disappeared this is when he went to Russia I don't know if you were following the story or not he openly talked about it himself Michaela his daughter

and then he talked about the fact that you know there's certain medication lopan whatever it was that you know he he he went through he's not alone a lot of people have gone through that right this this direction where we're at my oldest son when we were in Dallas you know my te his teacher says I need you to go have your kids see this therapist because I think your son has something I'm like what yeah okay I actually want to do it to see what you want my son to do so to me it

became a project all let's go through it my son my older son's just like me he's you know curious different you know can't stop talking reading he's always like all over the place so I took him to the doctor and you know what ADHD you may want to consider taking this medication we can do this we can do that I'm like yeah that's where it stops guys we're good we got to go home thank you so much he's okay yeah this kid's going to be okay yeah but for a guy like me I'm in the

space I'm around a lot of people I'm talking to guys who are you know you loing their resources where you can borrow on your reading to the average person with this direction we're going but hey you got a problem take this pill take this uh you know uh bipolar pill take this whatever this pill is Prozac take this Zola all this stuff I'm an insurance company a lot of guys are on a lot of stuff I had no idea this many medication people are taking right how do we get there and two what's the solution

for it long term well um I think we got there by trying to get efficient with the process of managing human beings that aren't managing through their life we went to therapist originally and then psychiatrist not psychologists became driven by basically the Pharma business I mean it's pretty obvious what's there now so for example on the cover of Newsweek two years ago there's an article and the cover I actually brought it here just in case you hadn't seen see I think I have it in here anyway I threw it in here but the cover of

it says talks about how ssris which is the drugs that we use for for depression they don't work oh maybe I I left that on the helicopter the um it says on the cover 42 million Americans doing it and meta studies now show that a sugar pill is just as effective as ssris and they don't have the Downs this one yep you got hooked on hype there you go does it say there and depressants work no better than sugar pills for most of the 43 million Americans who take them we know that as a fact

now it's two years later and we're still giving this mass number of human beings on this Earth these drugs that don't change anything they just basically make them so they're numb so remember I talked you about those three decisions you on let's do something with your audience that's practical for them right now because we're talking these high flut ideas let's do something pragmatic so we don't experience life we experience life we focus on meaning there's what's wrong is always available so is what's right whatever you focus on you feel even if it's not true if

you imagine something horrible is going to happen you feel it you're in your body right so Focus equals feeling Focus equals reality to the individual even though it's no reality and actuality we decide every moment we're deciding what to focus on but most of us don't decide consciously it's based on how it so we're not in control but we can consciously choose what to focus on when we decide what to focus on our brain has to come up with a meaning like we said the end or the beginning loving me or dissing me whatever the

case may be and that affects your emotions which decides the third decision what am I going to do let's start with Focus let's take three patterns of focus for your audience if I asked you and I think I know with you it would be pretty simple but which of these do you tend to spend more time in do you tend to focus more on what you have or what's missing what's missing that's right and when I ask most audiences that I have of 20,000 people in the stadium the majority of them are Achievers and the

majority of them focus on What's Missing now since covid during Co almost every was focused on What's Missing because many things were taken from them sure so now I want you to think about this if you constantly focus on What's Missing it'll make you keep fushing but it's very hard to sustain deep levels of happiness mhm because you're all focused on What's Missing and so you're an overachiever so you can still stack those enough to still feel good but for most people they go it's missing I'm missing the love of my life I'm missing this

I'm missing that that puts them in a state of frustration anger sadness or ultimately depression now let's take a second one do you tend to focus more I am sure I know what the answer on this one is more on what you can or can't control we all of us focus on both things right but which one do you focus more on can or can't control I will I for the average person I get what you're saying for me at this phase of my life if I was 30 5 when I was 2013 and 2014

Tony I will tell you anxiety and panic was at the highest level we had our second kid I'm in church I'm going out cuz I can't control my chest my Palms are sweating and I'm constantly worried one day I'm coming back from a tour two of my guys are going through messing a company I'm about to lose the whole thing this has got to be 2013 and one night I go to ER my it's 2:00 in the morning my dad comes he says I think my son's having a heart attack I go to ER and

and I'm like look what the hell is going on my body he says dude he says your body is exhausted you haven't drank any water what have you been doing I've been on a 30-day tour well listen you haven't gotten sleep I was a two three hours cuz we're going city city city city city I'm trying to grow the business but the anxiety was of man we're about to I can't control this all this other stuff and then I went through the phase of finding it for myself but to the average person we focus on

what we don't have to the average person we focus on what I have no control over president what am I going to do election taxes oh my God what's going on over here for sure I agree so and you know what that produces anxiety fear frustration high stress anger right y third question which and by the way most people in my events tend to focus on what they can control 100% why they come right they come because they want to take control they want more skills they're hungry to driven right but the average person well

I can't control and that's why so many people why we have so much mental health problems because kids now think the whole world's going to end in 12 Years cuz the ecology is going to fall apart which is a total lie I know it's a lie but when you believe that I don't even want to have a kid I can't do anything total anxiety so now how do you treat that well I'll give you one more do you tend to focus on the past the present and the future we all do all three where do

you spend more time for me yes okay I'd like to be present but I will tell you I'm a future guy I know yeah so and that makes you successful because you can anticipate most Achievers focus on the future the happiest people focus on the present I agree right I totally agree so the key is flexibility if you focus on the past you can't change it so you know unless you're focus on something wonderful which most people don't that's not where you want to spend your time so watch this I'll ask a room of 20,000

people stadium and I'll say okay how many of you in this room we've gone through these three how many know somebody that takes anti-depressants and they're still depressed 90% of the room raises their hand do you know somebody who does that many many how's that possible because the drug does not change anything all it does is numb you and has massive side effects in including Suicidal Thoughts on the other hand what is really going on what's going on is they're constantly focused on what they can't control they're constantly focused on what's missing they tend to

focus more on the past or a future that they think they can't control and it puts them there until you change the cause that doesn't go away so watch this during covid we have the most expansive mental health Challenges ever we have the most overdoses the most abuse of alcohol and drugs that we've ever seen in the history of this country people are trapped they didn't know what to do they had the worst thoughts everything seem like it's going to be forever they're there MH Stanford comes to me and says we had two professors that

came through your date with Destiny program both were clinically depressed and now they don't have any symptoms depression they're not taking any drugs how is this possible so I start to explain what we do where people they change their own values rules they change it so that it's easy to feel good hard to feel bad where they're in control instead of reacting to the environment right it's a Six-Day immersion process that changes your conditioning you do it I don't tell you what to do you do it I show you how they go well do you

have any data on the results of this I said well yeah I got hundreds of thousands of graduates and letters and they said no like scientific data I said no but if you want to do a study let's do it they said we'd love to study depression I said great I said tell me what the base is like right now current treatments what's the average well meta studies you you won't believe this Meda studies Patrick show that 60% of the people that get treatment with drugs Andor therapy 60% makes zero Improvement for depression 40% of

improve the average Improvement according to meta studies is 50% so they're half as depressed as they were they still feel terrible now some people get well but very few most stay on medication for years and years and years and side effects of that I said that'd be easy to beat with a placebo in my opinion he goes yeah maybe right I said I guarantee we'll be that I say I guarantee you'll do the measurement and I said but what's the best that's ever happened what's the best result in the history of Psychiatry it was a

John Hopkins six years ago they took people and put them for 30 days on psilocybin Magic mushrooms and cognitive therapy I said 30 days of mushrooms and therapy I mean you got to get a change out of that they said Tony it's the most powerful change we've ever seen 6 weeks after the month of this treatment 54% of the people had no symptoms whatsoever depression there's nothing like it in the history of Psychiatry I said our Target is to beat that I think we will but that sounds probably like hyperbole when you hear it but

I think you'll see we're changing the cause so it should be much better than that let's see they set up the study they mirrored the example of the opposite group like they did for the group in Johns Hopkins we had six days no drugs no individual therapy and at the end they followed up with them 6 weeks later 93% of the people had zero symptoms whatsoever of depression the 7% were left made significant improvements and 177% came in with suicidal ideation and not one person had suicidal ideation at the end of six days that's it

they followed up a year later 71% decrease in negative emotions 52% increase in positive emotions Stanford saying now they have two other studies they're doing now a year-long study on engagement in business because engagement equals eida as you know right so the changes that you can make are amazing now how do we make those changes they're like how does this possible they followed me for three years they put this device on me it's $50,000 device that measures everything they took my blood at every break they took my saliva they check your hormonal balance and here's

what they found they've done this with Tom Brady our mutual friend friend they've done it with u the some of the top teams that win over and over again like the lightning you know the hockey team and they measured something they found something interesting the teams that win again and again are able to deal with stress in a unique way because Tom Brady's down by 10 points it's the fourth quarter of the Super Bowl and he comes back to win and two minutes left how does he do it his testosterone surges to just gigantic levels

now testosterone gives you unbelievable focus and drive and it makes you remember everything if I said where were you on 911 everyone remembers where they were 811 you don't remember anything the difference is information without emotion is not maintained but that level of intensity you retain it that's why a year later people are still shifted but secondly usually when you get testosterone you get a lot of cortisol that's the stress hormone for these people their testosterone surges the cortisol drops through the floor so all they have is this centered Focus power that doesn't hold them

back every time I get on stage I go into that biochemical they call it the championship biochemistry but here's what's really interesting then they started measuring my audience they did it live and then when when Co happened imagine this my whole thing is doing events all over the Earth Australia London everywhere we go stadiums full of people and in March of 2020 the governor of California calls and says guess what sorry you can put a 100 people in the stadium I'm like no no no no 14,000 people no all right we're going to Vegas they'll

never shut down Vegas a week before Vegas they shut down Vegas we're going to Texas the governor says he's not going to bend Texas is its own country 2 weeks out of that we move 14,000 people shut we're going to do this in movie theaters they'll let us put 10 people in the movie theater we'll get 14 out of movie theaters then go locally they'll have a big screen big speakers all this stuff and they shut down the movie theaters so I was like how am I going to help people it's like I'm gonna I'm

G to have to do something I never thought it would be possible I'm going to do this in their homes I'm used to a stadium rock and roll we go 12 hours when people wouldn't sit for a movie and they're out of their mind well people that got dragged they're out of their mind how do I do that in their house how do I do that if they're we're starting here at 10: a.m. right in Palm Beach and I'm projecting and I got 193 countries which is how we do it now and I got guys

in Australia that it's already midnight and they're going to go from Midnight to 1: in the afternoon for four days and nights and we lose 2% of the people on average to give you an idea I didn't believe that was possible but they measured the people overseas I've created this way to do it a studio I can tell you the details anytime you want but the bottom line is the engagement is so large they sent people around the world and did their blood in real time did their saliva and they all it looks like music

they start out and then they start mirroring me you know mirror neurons they literally go into the same state of testosterone and the drop off of cortisol and that's why it sticks it's a change in the conditioning in their nervous system it's not just thoughts they thought and that's why it's retained a year later with continued impact so uh we've got we have a scientific process I've always known what it is is but now science is duplicating it now here's what's interesting that study was published last year in the Journal of Psychiatry one the top

journals around how many phone calls do you think I've gotten from anybody in that Community how many zero not interested not a single one there's no but now with now with Bobby you know and bobby gets so misaligned I'm sure you know I mean Bobby just wants to set food that doesn't have chemal create cancer he wants to make sure that if you're going to have a vaccine that it's actually tested and safe so you know I helped connect Bobby I was one of the people to got him with Trump cuz I'm an independent I

just I knew he wasn't going to win he actually wanted me to be his VP we spent the first month before anybody else and it I didn't choose to go that route because I don't want to be on one side or the other I've always been to help people on both Sid you have no interest I'd had interest we spent a month talking about it but in the end I felt like it would make me one side or the other I want to serve everyone so I don't want to be a politician in the future

you're not touching politics I doubt it I W shut out anything no because you might change your opinion about something but right now that doesn't feel like it but I want to support people on both sides of the aisle like I always have the right people on both sides of the aisle so I connected him because the other side wasn't open so it's like if this guy wins you spoke to the other side as well I didn't speak to him he went and spoke to him he tried to he went to them and well you

invited both of them right I think you did invite I did inv right to use a facility I remember you made a video about it I think yeah right and but the bottom line is like I'm not here to tell people who to vote for I didn't say here's who you should vote for I brought both people to them it's just not I'm not I don't think I'm I'm not some celebrity telling you what to do I'm here for you to do what's right vote and for you to educate yourself and I'll do anything I

can so you understand both sides on your terms not my terms right but I brought him together with Bobby because my Bobby with him because Trump really wanted to make a difference in this area and he made it clear he did and so now he is and now you got bataria NH and you got Dr Mar who's FDA I mean and Dr Oz who's my friend as well going to run Medicare and Medicaid you have all the guys that were being attacked who were telling the truth are now going to be in charge so I

think we're going to see a real shift have you know Trump do you and Trump go way back or I've known him for about 25 years he's not like my buddy I've didn't hang out with him or anything has he been to an event or no oh yeah and he's spoken to my events I gave him his first big event he came in New Or in Philadelphia I think it was in Philadelphia he thought he was coming to speak to 400 people it's I thought it was a big group and we had 12,000 people and

he couldn't believe it it was the first big crowd he did and he I wrote about it in his book actually it was like the first time now that's like his basic fun thing to doing he loves it the most but I watch him his his big piece of advice there was get a p prenup that was the first piece of advice he gave when he got up he would say something like that well that's that's cool to hear by the way for you know for me if you after average person's watching this I I

do want the audience to know about time to rise so if you don't mind let's finish up with that but I do want to say something here to the audience how many Live Events do you still do just out of curiosity are you still doing one a month one every other month or how many are you doing no I do more than that yeah but I do a lot of the more where I'm not having to travel as much because I have my daughter so I do a lot of them that are digital events and

you do Palm Beach Convention Center right yeah I do Palm Beach Convention Center and some people go now because now we're no longer in that environment so they'll do it online some people and other people come how many live do you do gosh I do probably I have about 125 days a year versus maybe 150 versus it used to be physically live that you're there yeah okay so listen do me a favor 2025 is around the corner just trust me when I'm telling you this on on your to-do list of things to do if you've

never seen this it's a spectacle I don't know how much longer he's going to do it he's at a different phase of his life he well Tony may all of a sudden 2026 I'm done I'm not going to be doing events anymore and he may you know lower the amount of thing because he's you know kids family all the the responsibility that he has whatever you're doing schedule time for you and your wife if you have an older son or daughter take them with you to the event it truly is something you'll never see for

the people like I never had a chance to watch Michael Jordan play Never I watched Kobe play many times I never had a chance to go to a Michael Jackson concert Michael Jackson you know Prince I never saw those performers you have to go watch a live event on Tony you just have to do that whatever he's going to say next great all I'm saying to you is if you get a chance to go watch a live event it'll inspire you in waves you've never seen and it'll also get you to think about what the

human body is capable of doing I think it's very important to witness that but if you don't mind I know we're getting to the end of it here time to rise what could you tell us about that event well when as I said when Co happened I had to figure out how to serve people and I thought they're stuck at home let me eliminate every obstacle they have uh it's travel it's money it's time so I don't want to just do like an hour someplace but I want to do something in their home so I

built this studio with 20 foot high ceilings 25 foot high ceilings and I buil 20 foot high LED screens and I did 67 highest resolution built it all around built this software so that people can use their phone instead of clapping so if one person does it you barely hear it but when 25,000 it goes crazy and then I said I'm going to go do a free seminar for three days where I'm going to give them the tools right at the beginning of the year here in January to change their life because everybody in the

beginning of the year we have this artificial thing new year new life it feels good it's totally made up but it's nice it gives you momentum potentially but what most people do is set some New Year's resolutions and they're broken by the 1 of February so what we do is have people create a path so it's about 2 and half three hours every day for 3 days it's coming up on January 30th 31st and February 1st it's my last I've done four of them row this my last one I'm doing there's no charge for it

whatsoever it's not partially free it's totally free you can attend from any country in the world and you can bring it you can do it at home you can do your office with your co-workers you can get home with your family or friends but at the end of three days you're going to have a path for this year and you're going to know what's stopped you in the past like what do you really want what's got in the way has it been certain fears and we're going to get rid of them has it been some

limiting beliefs or stories is there a skill you're missing is there a habit that's getting in the way and then you're going to put together your plan and we're going to help you create momentum and then you're also part of a community you know we started the first year with 300,000 people the second was 800,000 last year was 1.1 million people from 193 countries every country in the World Imagine it'd be 20 stadiums full of people for three days in a row that are going and changing their life and then every night there's no charge

for it but my charge is you got to do some homework here so I know you're doing it and then they put it on Facebook or they put it on other pieces and I go and watch it the videos I me up all night long it's one of the most beautiful things in the world seeing people make these gigantic changes I mean you know a woman who was watching on a phone she'd been kicked out of her house sleeping in her car and everybody's helped her out and now she's got two different jobs she's doing

what she loves a guy that just got out of prison couldn't see his daughter you know because he was so intense before now he's back with his daughter a guy that was having trouble in his business now he's growing his business to $50 million was doing 3 million bucks just three years ago all from just this one event so if you want to go you go to time toise do time toise summit excuse me time toise summit.com and uh just get yourself registered and and come and attend and we'd love to be able to serve

you and I'm going to just this time for this year okay Rob can you put the link below as well can I give you a gift yes please okay Rob is it a where I think before you bring it in so when we were walking in you came into your helicopter we walked into the building and when we walked in uh I want to say eight years ago I'm in an auction and I buy three statues that I've been wanting to have for a long time in my office okay and it wasn't easy to get

because you have to get it from somebody that's on the inside so even when I became a minority owner of the Yankees one of the guys that's a Pittsburgh Steelers owner called me and said hey I noticed that you have this uh uh statue can I can I buy it from you I said dude I don't want to sell it I don't want to do any of that we walked in here you commented on the Batman that I had outside I want to gift it to you man I just want to hand it over to

you and it's yours wherever you wanted to get it we've had it here for almost 8 years in every office I've ran it's been there I I don't need I mean you're so kind to do that it's beyond kind I know you can go by no no no but but when you came in the reaction I saw because I have my underwater you I have yeah when you said that I said you know what I love it I love that it was very innocent sincere so this right here it's an official one I'm sure you're

going to appreciate it having it but I thought it would be better you having it than me having it no that is unbelievably generous I have a in my home I actually got into playing as I shared with you um you know playing um Sports and one of them I started play was I was really playing racketball and I got into squash and it's like I this big home and they're like you can't build a squash court here and I said yes we can we're go down you can't go down the water's on this side

the inter Coastal and the oceans on this side it's below the water table and I said have you ever been to Atlantis have you ever been to scripts I said we'll build it they go they never get approved I said the people here are in this town are my fans we'll get it approved we thought it take a year and a half took 3 years so we have 8,000 ft underground of bowling alleys and basketball and all that stuff for my kids and grandkids and I actually was going to an auction and then I was

in a seminar so I couldn't complete it and I had for an auction for one of the suits like this so that's why I was admiring it that is so crazy yours now now you can add that over there you coming out here I really appreciate it and like I said to you earlier man you're you're an inspiration to Millions including this guy uh I appreciate the great work you've done in your dedication to people for making other people's lives better I'm grateful for you brother I want you know that I want you know I'm

grateful for you I'm grateful that you're out there I'm grateful that you tell the truth you know the very few people are willing to tell the truth everybody's trying to you know position themselves and one of things I really respect about you is that as well as you know it's one thing to talk a good game but you and I both have lived it and when you produce results and you speak there's a different conviction than something you read about or heard about and so I really honor you pbd thank for all that you've done

I really respect you and I look forward to our friendship fantastic likewise gang go register for it and put it on your to-do list to go one of his live events in 2025 God bless everybody take care bye bye bye nowadays more than ever the brand you wear reflects and represent who you are so for us if you wear a future looks bright hat or value tainment gear you're telling the world I'm optimistic I'm excited about what's going to be happening but you're a freethinker you question things you like debate and by the way last

year 120,000 people got a piece of future looks bright gearwood value tainment we have so many new things the cufflinks are here new future looks bright this is my favorite the green one just yesterday somebody placed an order for a hundred of these if you watch the pbd podcast you got a bunch to choose from white ones black ones I I if you if you if you smoke cigars and you come to our Cigar Lounge we have this high quality lighter cutter and a holder for the cigars we got sweaters with the vment logo on

it we we got mugs we got a bunch of different things but if you believe the future looks bright if you follow our content and what we represent with value tment with with pbd podcast go to VT merch.com and by the way if you order right now there's going to be a special VT gift Insight just for you so again go to VT merch.com place your order tell the world that you believe the future looks bright