A Beginners Guide To Dropshipping in 2024

I used to run a Drop Shipping Store that was making between $5 and $155,000 per day and on Black Friday that year when we were running it up we actually made $26,000 in Revenue in that single day and there was another store that I ran we were able to get that store up to a $70,000 day granted that was a quick like up and down but still 70k in a day is not bad and more recently you guys may have seen my other video where me Sebastian and Tim went back and tried Drop Shipping again

and put it all together in a YouTube video and during that process we did 250k in Revenue in 60 days which ended up being about I think 50ish th000 profit or like 55,000 is profit today in this video I'm going to give you guys the entire framework that was used for all of those examples and they respectively have their own Drop Shipping experiences and this is the framework that they use as well it is very clearly a winning framework to make money with Drop Shipping and I'm going to give it to you guys today first

thing we need to do is crack open our favorite energy drink in my highly controversial opinion what you should do first you should understand what the three main parts of Drop Shipping are the three main parts of Drop Shipping are having a good product or a winner having a great store a great framework for a store having a compelling offer and a good creative which is the video ad that sells your product those are the three key components of Drop Shipping you can do two of these well one of them not so well and still

succeed but you want to strive to try to do all three of them well in my opinion the first thing you should start with is understanding what makes a product a good product you want to make sure that you can sell your product at a good price at least three times what you could get it shipped to your customer for ideally 30% is an average though so the more that you can sell a product for relative to how much you're getting it to your customers door for the better and that's why a lot of Brands

these days position themselves as like a very very pristine expensive like luxury version of something simple like shampoo or soap that's why they're able to to sell it for like maybe 50% more than what you'll find at Walmart on the shelves or even maybe like 100% more second is no trademarked copyrighted or duplicate products so dup dupes as in like Louis Vuitton Goods cardio bracelets anything like that stick stay away from them don't sell them you'll get a cease and desist at best at worst you'll get sued next is a wow factor so what is

a wow factor a wow factor is you see it and you think or say this out loud oh that's cool or no way or dude look at this or you need this or I need this maybe it's because you find it useful maybe it's because you find it cool next is it needs to have a good angle offer proposition why should I buy yours I see this mistake very often with beginner drop shippers and that mistake is that they just get a random product like I'm not making this up I see it so many times

they just literally go and get a random random product and they just make a a very bad store around that product and they try to sell it and like they will have the specifications like the weight and this and that like you got to sit and think like why on Earth would anybody ever buy this that's the only way to sell products on the internet you need to convince people to buy them when picking a product think about that before you build an entire store around it because this is really important think about how you're

going to sell it and try not to be biased because that's another problem beginners make is they're very very biased they're like oh yeah I would buy this but really just imagine yourself in that scenario next thing is it's not very easy to access like in Walmart or on Amazon if you're selling the exact same product something that people can just go get from Walmart or they can buy it from Amazon and it's the exact same like there's nothing unique about it there's nothing that makes you different then people are going to have a hard

time buying from your store which they don't trust and they would prefer to go to Walmart or Amazon which is what I would prefer to do even when I find cool products on Tik Tok I go and like look on Amazon to see if I can find the same thing on Amazon I know Amazon's going to ship it to me in 2 days and I know I can easily return it and it's just an easier process however if there are a bunch of products on Amazon and in Walmart and you have that product but you

have a different version of it that's way better and your version is not on Amazon or Walmart then that is qualifies as a good product so it's a little bit of a Nuance there next thing is solves a problem unless it's a strictly viral product for example the moon lamp or the fidget spinner so these don't solve any problems those like kinky quirky trendy products they more so appeal to the oh no way that's like super cool I personally love problem solving product so this is a really really important one it's it's not 100% necessary

but if you want to create a branded store that pumps out revenue for a long period of time you do need a product that solves a problem because those products tend to be more Evergreen next is non-breakable so this is kind of like a smaller tip but just something to keep in mind you're going to be asking for trouble in Playing with Fire if you're selling like very very fragile products next is not heavy I put this on here because I've personally experienced this and I got destroyed on shipping make sure that your products are

not too heavy cuz shipping will get very expensive and that could ruin your margins next is not extremely specific so think of your potential interest pool think of the people that are potentially interested in buying your product so you don't want to pick something that's Ultra Ultra Ultra specific so yeah that's what I have for product criteria and now I'm going to show you a product example so at this point you can go out and you can start doing product research I'm going to show you exactly how to do product research and where to do

it as soon as I give you a good example of a product that fits this criteria so we're going to scroll down and I'll show you that right now here is an example of a product that fits into the criteria it's a portable wearable breast pump for Mom's you can put it on you can pump very quietly and you can do stuff around the house while you're doing it and then yeah it just makes this part of a mom's life a little bit more convenient and hassle free and stress free which is great it's a

great product for for moms that are stressed out which I'm sure probably all of them are as you can see on Amazon you can see how many people are buying it so I have an Amazon tool that tells me how many sales they're doing and they were doing multiple multiple millions of dollars a month on Amazon alone and they were running tons of ads to their landing page so they're probably also pulling in seven figures a month from their Shopify store if not then multi six figures for sure at least a few hundred thousand but

regardless this brand is Mom cozy this brand is making $30 million a year right at this rate if not more as you can see on Tik Tok you have people that are repping this brand that are giving product demonstration or testimonials of it I just looked up the mom cozy pump on Tik Tok and I got all of these videos you can see how many views they have this one has 1.3 million there's content there's social proof and there's proof that this product is selling which is another thing that's very important does it have the

right margins well I looked on AliExpress and based on what these people are selling it for it does no trademark so yeah free and clear W Factor definitely because it makes pumping way easier good angle yes very easy to access in stores on Amazon at first no but now you can I don't know about the Walmart but I do know that you can get this on Amazon there's probably like three or five competitors selling like wearable breast pumps and there's probably more coming I don't know if you can get these in Walmart solves a problem

yes this solves a problem non-breakable yes it's not a fragile product it's not very heavy and it's obviously not very specific for the most part this fits into most of these categories except this one a little bit right here the most goated way to do product research is definitely going to be the Tik Tok creative Center this is how we we found the product for that last store that we did that we made a documentary about you know you can play with these settings I do United States I conversions last 180 days English and then

I just do the top two the other thing you can do is sort by industry so I'm going to click on this baby kids and maternity and just select all and let it refresh and then I'll be able to see all of the products that are in this industry so let's see here's a breast pump this is actually mom cozy it's the same one that I just showed you on the PowerPoint so pretty cool so look I'm going to click on this one and you can get all of this other information the landing page the

engagement on it it's very very very intuitive and easy to navigate but this is absolutely goated place to do product research and it's free so if you're a beginner this is great for you next thing I have is acquire. comom acquire. comom is a place where you can list brands or businesses can list them for sale and people that are interested in buying businesses can buy them so this is a creative way of doing product research because you can go and look at e-commerce brands that are for sale and usually they list out some of

the competitors that have similar products and you can see how much money they have done in the last 12 months or whatever and what they're trying to get out of it and this is a great way to prove a product or prove a industry if you're curious about it as you can see in my account I had Shopify app and e-commerce I'll take this off and I'll just do e-commerce and let's see based on on my criteria these are all listings I can click on them to get more information but I'm going to try to

find one with a bigger asking price all right so this one's done $3.9 million in Revenue they're asking 485k so you can click on it and then you can get some more information about it so in 6 years we've satisfied 500,000 customers this is their business model their Tech stack and their competitors blendjet I'm sure you guys are all aware I know who this is let's go back and let's see if this is the same thing I'm not sure if blendjet is selling a formula or if these people sell a bottle that blends something you

guys get the idea you can spend some time in there if you would like if you're a beginner I would say go here first Flippa is the same thing same thing as acquir this is just another place to do it and then finally I have the autods ads spy tool so this is the final place that you can do product research if you want however autods is paid and you're going to use autods for your supplier situation in the beginning anyway they have a similar system where you can search Facebook Tik Tok search by keywords

and then you can go through these and of course you can see their engagement similar to how it was on the Tik Tok creative Center so down the line if you use autods you can also take a peek at this and do it here just another feature they have so keep that in mind if you're at this point in the video and you're getting really excited and you want to do product research I'm going to tell you to take your time on this part of the Drop Shipping Journey a lot of people will jump right

into it because they they get excited which I understand and they will pick the first product that they find in the first 15 minutes or 20 minutes of doing product research and then they'll create a whole store around it launch the ads do everything bad get banned have to redo everything and it's a lot of work right so keep just think about it when you're when you pick a product you're committing to that product you're committing to building a store to setting up the ads to doing all these things so you want to make sure

that you take some time and you're a little bit patient you don't want to invest all of that mental energy in all of that time into something that isn't really good go through that product criteria that I showed you in the beginning of the video and spend a lot of time looking for products I would say at least a couple of days create a Google Sheets and list out all of the potential ones that you think are good and then that way if you test something and doesn't work you can go and try something else

off your list but definitely do not rush this process because having a winning product is one of the three keys of Drop Shipping and you don't want to rush it and another thing you want to do is you want to make sure that they there is a decent amount of content around the product that you want to sell because in the beginning you're going to have to download those videos take those videos restructure them or re-edit them and test your product that way I don't recommend that people do that it's not the most ethical way

to do it but you have to do that in the beginning because most people that drop ship are Drop Shipping on a budget and you really don't want to invest too much money into a product unless you know if it's working so even if you rip some content and re-edit it you get a couple of sales off of it you have a couple of good days you have a green light to go ahead and order it immediately and then get your own content going with it when you finally do pick a product that you want

to sell I want you to find all of the competitors that are selling that product whether it be people that are Drop Shipping or people that have a branded store like Mom cozy that are doing millions and millions of dollars per month and I want you to keep tabs on all of those Brands I want you to see their ads to see their social media post I want you to be subscribed to their emails and if you have the money the extra cash for it I even want you to buy a product from them if

it's not too expensive so that you can see their whole funnel that will be a very very valuable learning experience especially from brands that you know are doing millions of dollars a month because what they're doing is working obviously it doesn't mean that they're not doing anything wrong it just means that they are definitely doing stuff right so once you've decided to sell your product at least bare minimum get a sample from the supplier which will be a fraction of the cost cuz you're buying a wholeale and then at that point verify its quality and

make sure it's a good product if you don't quality check a product and you start selling it and running it up and the quality is bad you're just going to get a ton of refunds it's going to be a headache your margins are not going to be there it's just not going to be worth it you you're better off just waiting an extra week or so getting it from your supplier and verifying the quality yourself the links to all of these product research methods are going to be in the description so that's going to be

for the Tik Tok creative Center the acquire. comom flip and autods the autods is an affiliate link it's the only affiliate link the other three are not finally I I have this little bonus one for you which is Tick star so shout out to be of vcom because I actually found this from him he brought up a really good point which is Tik Tok shop is blowing up right now A lot of people are making money with Tik Tok shop and this is a Tik Tok shop Analytics tool if you are selling on Tik Tok

shop there is like a best sellers product list and a lot of people will go and pick products from there and then go live and sell those products I have some friends that are doing this that are making at least $500 every single day and so you can go and you can analyze best sellers on Tik Tok shop and that could be another way to do product research a new way to do product research that gives you proven and verified product so that wraps up the first section SL key of Drop Shipping which is the

product now moving on to the next key we have the store so we're going to get into the development section of Drop Shipping and I'm going to walk you guys through it and I'm going to show you exactly how to build a store and what you need to do first thing you're going to need to do is get a Shopify plan now I do have an affiliate link for this it's in the link tree in the description this video you can try Shopify for just $1 definitely use the affiliate link there's no reason not to

cuz you're just going to get some extra time also the autods affiliate link that I mentioned is here in the link tree and same with the Tik Tok ads spend link so if you're going to be running ads on Tik Tok I have a affiliate link that gives you up to $2,400 in free ad credits if you spend $1,200 okay so this is literally free money do not sleep on this it's free to use finally this last one here is the free course that we have where you're going to get everything I'm giving you in

this video but like in a way longer format so I'm going to go through this welcome process where I enter my email address my personal information and all of that stuff and I'll come back when we actually have a store dashboard we're going to install some of the vital apps that we need in order to drop ship or make Drop Shipping easier so the first one is going to be drop shipped type in drop shipped up here and you should see it pop up under apps and then go ahead and click install drop shipped is

a AI store generator it's not pre-built stores it's none of that BS this actually takes any link from Amazon AliExpress or Alibaba it scrapes all the information and creates a store for you with all of that information I'm going to walk you guys through right now and I'm going to show you how much time this is honestly going to save you as a beginner I'm going to look up breast pump because I'm going to continue using this product that we have been using I'm going to filter by orders and then I'm going to find one

that I like so I like this one right here this one has some good images if I remember correctly let me just make sure so there's some images here so I'm going to go to this listing copy it and then bring it back to drop shipped and then paste it here this is going to really save you guys a lot of time even if you are Drop Shipping already and you know how to build stores if you're a beginner and you don't know how to make a store well this is going to really really come

in clutch for you because actually create unique stores around products that you give it but it it doesn't in a framework that's been proved proven to win which is the second key to drop shipping which is having a good store you're going to see how crazy this can get so I'm going to select all of these images and then as you can see we get to this section where we can edit the store details you can change your store name so I'm going to do I'm going to do pump joy and then you have this

store so as you can see this is the store preview you can interact with it and you can see all of the different parts of the store this is obviously mobile and on the left we can customize all of these sections right so I'm not going to customize them here because I'm going to do it in the Shopify editor it's a little bit easier but if there's something you want to change in here you can do that you can change the title the price the star rating at the very top right here and pretty much

everything else on the homepage so then you click continue and now you can change the colors right so again I can change all of these pretty easily in the actual Shopify editor so I'm not going to do anything here although you can if you want to click continue and then we get to this page where you can see it again and you are prompted to purchase it and another thing you can do is you can actually preview it so if I click preview boom here you go this is the store so as you can see

it saves you a ton of time and it is based on that winning framework it gives you reviews that you can add into here it gives you the fq it gives you these different sections with information and benefits it gives you these like trendy horizontal tickers the trust badges these little Emoji benefits the reviews up here of course you can reorder these and you know organize them in the way that you like but this gets you most of the way there which is I wish I had this when I started Drop Shipping I I could

only imagine um so anyway I'm going to click purchase store now I'm going to go ahead and click approve here and then it's going to load for about 5 to 10 more seconds and then at that point what we'll do is we'll go to online store and it should pop up there and start loading there this is what it should be looking like it's just loading right now it takes just a little bit of time to populate and get on your theme drop shipped theme so I'm going to publish it and then now it's published

so it's the current theme and I'm going to customize it I'm going to really quickly download and install all of the other apps and I'm going to show you what they are and tell you why you need to have them and then we're going to move back to the store and do the finishing tweaks on it so one thing I forgot to mention is that you guys are also going to have to buy a custom domain so the way you can do that is you can buy it through Shopify if you go to your settings

and you go to domains here for some reason I don't know why this isn't working for for me but when you click domains you should see the domain that you have and your ability to buy another one and you can buy it straight through Shopify forgot to mention that but it seems fairly obvious so yeah that's probably why I forgot to mention it anyway moving on I'm going to go through the apps that you guys want to have installed on your store so these are all the apps not in any order of importance but I'm

going to start with autods I mean you guys know I already mentioned this earlier in the video you can install autods and create an account and you'll be able to import products from autods straight to to your Shopify store and you'll be able to manage all of your orders through a DS as well and fulfill all these orders very easily the next one you're going to need is omnisend email marketing and SMS so this is what it looks like on the Shopify app store and then once you download and install the app this is kind

of where you're going to land they're going to prompt you to set up these four essential goals so the first one that I've already kind of went through is recovering abandoned carts um this is going to be the most important email flow that you set up and it's your abandoned cart recovery email flow and then you can also set up this popup that you guys are probably familiar with or have seen on websites before but anyway the really important ones are the abandoned carts and the abandoned checkouts and setting up those SMS flows as well

and then I'm going to walk you guys through it a little bit but this is the overview you can see how much revenue you've collected which is going to or should typically be quite a bit of extra Revenue that you collect through your cart so I'm going to click over to automation now cuz I've already kind of went through the abandoned checkout and cart flow setup like they walked me through it and then I'm going to click on this and you can kind of see exactly what the flow looks like so this is the first

one as you can see there's like a trigger here uh and the trigger is start the workflow after added product to cart wasn't updated for 1 hour so this is the email that they're going to get and you can edit this content and you can design this email however you want now you can create these flows for like I said the carts the checkout you can do SMS flows as well so if you go to campaigns and view all campaign types you can do ab test push notification you can create an SMS flow as well

this is the next one I have here which is the caching bundle quantity braks so you get these quantity braks with the drop shipped theme but this app is dedicated to the quantity brakes so you're definitely going to get more functionality and more custom ability I don't know if that's a word you're going to get more options with this app um eventually drop shipped should get to a point where you can have different customizations and you can get what you need um but this is I'm bringing this up to highlight the point that you're going

to need to do upsells and cross sales volume discounts bulk discounts like they say here you're going to need to do these things and set these up so that you can increase your average order value so if you're not going to use the one on the drop Shi theme because it's fairly basic for now this is a uh a great app to have that you can do it with the next one I have here is track 123 most of your emails are going to be from customers that are inquiring about their order and track 123

is a great place where you can create your own tracking page you can brand it and customize it and then customers once you email them their tracking numbers uh they can come here and they can see this tracking and this will reduce your chargebacks it will reduce your emails and it will just keep your custom customers a lot happier and you can obviously customize this you can go through your orders here your analytics and if you go to your settings here and click on your carriers you can add whatever carriers you want I just added

AliExpress and I dragged it to the top um because maybe I'm Drop Shipping off AliExpress or maybe I'm using AliExpress through the autods app and you know I'm getting my products from Aly one way or another um so yeah this is great and then obviously you can integrate it and embed it the next one is true profit so this is the same one we actually used in the last video for that store that we ran up and made a documentary about you just plug in your Tik Tok ads account or your Facebook ads account your

Google ads or whatever you plug in your products you sync everything up and this will tell you all of your metrics your profit and loss you know your LTV all of them this is my favorite one I like true profit there's other ones out there but this is just my favorite one more or less all of them are going to do the same thing right and then here is what it looks like once you install it but they're going to ask you to upgrade to a plan I'm not going to do that cuz I'm not

going to run any traffic to the store um but you guys can just do the basic one the next one is pixel Pro for your Tik Tok pixels so this is how you easily connect your ad account and your pixel to to your store there also is alternatives for this so if you just do Tik Tock pixel on the Shopify app store you're going to see different Alternatives like this one here this one this one here I'm saying this one is good because this one you can do the Tik Tock pixel for free free to

install Tik Tock pixel installation if you're doing it on on Tik Tok but if you're wanting to do Tik Tok and Facebook then maybe a different one would be better because they offer both and usually the prices are between like $5 and $10 a month so Facebook and Tik Tok so yeah that one you can do most of these are comparable and they're very very simple and then yeah guys that's pretty much it those are the mostly the essential apps that you need I forgot to mention okendo actually so okendo is the review app that

you're going to want to use again drop is going to eventually have their own reviews and hopefully it looks as good as endo's so yeah this is just another app that you're going to need and you can uh install a Kendo and have some great looking reviews so yeah guys once you install autods you have to create an autods account so you click add products here and you do single product and then you're going to go ahead and put the AliExpress Link in here Supply resource AliExpress as you can see it will pop up here

and then what you want to do is you want to go back to your store and you want to go to products and as you can see we will have two products now one that we got from drop shipped one from autods so then we'll go to online store and we will go to customize now this is just a little workaround I'm showing you guys how to do but in the future drop ship will probably have a integration with autods where it automatically pulls products from auts or it just automatically integrates so you don't even

have to do that but right now you do so I'm just going to show you walk you guys through it so you know how to do it what you're going to do is you're going to go to this change and then you're going to go to the product this is the product from autods and now it is synced up everything else is going to stay the same we have the framework for our store we still have to edit the store and optimize it and we have the supplier connection so that if somebody does order from

the store we'll be able to fill the orders through autods and we will be good to go now I'm going to work on the store and optimize it and try to perfect the store you have this Adobe color wheel here which will give you uh different color palettes you know you can choose like the color har Harmony so you can do like mon chromatic or whatever but what I did is I went to like this color hunt website here and I'm looking for color palettes so as you can see there's a tag here beige or

I can do like nude or skin this is like a beige skin like light brown light tan creamish color and this is the color palette that I want to go for on this store I'm going to go ahead and take this bottom one here and then I'm going to come here and I'm going to paste it here and then if I do monochromatic I can get like colors that will go with it complimentary and maybe I'll try to do this I kind of like this actually so this is good enough for me I get some

color ideas here so I'll just take this one and I'm going to go back to my theme here and go to theme settings colors and I'm going to start adding these colors in and start playing with them so you should optimize for mobile because most of the purchases are going to come on mobile and then make sure that it also looks good on desktop so usually when I'm editing a store I have this view this is what people are going to see when they they land on your page the term that they call this is

above the fold and you want to have the most vital in information here right when they land because this is their first impression of the site and this is going to give them the decision as to whether or not they're going to immediately bounce or they're going to invest more time and potentially become a customer as it is right now this is terrible this image is bad this review is bad the padding between all of these is bad this title is way too big this price is bad and yeah it's just way too big and

clunky so we're going to edit it and make it look nice but I just wanted you guys to know that that this is the most important section right here once you get past this and you get down here where you start talking about the products and all of that stuff that framework is transformation benefits features and social proof how is it going to transform your life what are the benefits you're going to receive from the product what are the features of the product social proof or testimonials uh and that is a good framework to follow

I got that framework from ACX expert the last thing I'm going to mention before I get in the trenches and start editing this and making it look nice is if you are lacking inspiration the absolute best thing that you can do is you can go and find your competitors and have their landing pages pulled up as you go through and edit your landing page from the top to the very bottom so you can see what they do and take inspiration from them on screen I have my main competitor and this is their product page so

I have the mobile view and as you can see this is their product page which is great it's a fantastic product page another competitor great product page as well I have one more here they all have different styles but all of these are working so I take inspiration from all of them as I'm building my store another store here that is not a breast pump but it is a different product that also has a really good landing page and you can just see like look at this you can see little details that you don't typically

see on stores that will increase the conversion rate or get people excited about the product and and then same for this one this is a completely different product but they have some cool features like this one which I'm going to show you guys a little bit later on but this is a cool feature that I really really like [Music] I've been editing the store for some time now about an hour and this is what I have gotten so I shortened the announcement bar I have this logo here so to get my logo into canva and

I just got a 1,x 500 canvas and I put the name of the brand and then I found a text so this this is up to you guys I decided to go with something a little bit more playful and then whenever you're ready you can click share and download and then make sure you do transparent background that's pretty much it and then you can upload it here and position it wherever you want I got these images from AliExpress so this is literally an image from AliExpress it's pretty high quality it shows a girl using it

and then I have these Carousel images here if they want to go through and see the rest of the images ideally for your images you have people using it what you'll notice is that you know that's what the other brands have and you want to have different races and you want to have different kinds of women so that you can appeal to all moms cuz your product does appeal to all moms and people want to see themselves in what they're going to buy if that makes sense same goes for ads and for product images so

this is the best that I could get but it's good I know that they this brand this is a great you know image this is a good image you know this is obviously real and custom content so I have the title here which is just one line so it doesn't take up so much space I have the reviews here this is part of the theme you should be able to change the color to like yellow which you should do to make these stand out and then even some additional like based on 3,000 purchases here would

be another feature that drop Shi could probably add to the theme file which would be great great for social proof you have the discounted price and then you have this little safe 25% that really pops out and then you have these three little benefits here here with their own respective icons starting with the most important order satisfaction guarantee with a little trust badge free priority shipping and delivery with a little truck and then lightweight and comfortable I got these icons from this website free pick you can go here and select icons and then you can

do like delivery truck and click search and then you'll get all sorts of icons continue to move forward we have the add to car button here so ideally we make these buttons a little bit smaller and you could even take out the buy with PayPal uh and that way you can see these trust badges right when you land so that would be more ideal but anyway scrolling down we have our description which is this like longer form description that people can choose to read I like having it here so that it saves a lot of

space but people can read this if they want um one-ear warranty refund policy you know mention refunds so that people aren't scared now we're getting down to the main description down here you can see this beautiful section this results section I have this piece of content here with a different girl using the product these results row what's the verdict 91% say this 91% say this 96% are satisfied and 6% are unhappy with their purchase so I threw this little curveball in there I got this from like the Bible app so I saw advertisement for the

Bible app and it was like zero out of five stars and then it was reviewed by Satan so it was like a reverse review reverse psychology review and I thought it was a good ad just made me laugh so so we have this these benefits here we have this custom content for benefits and I'll show you where I got this custom content but these are the benefits you know don't just copy this store this isn't like perfect perfectly optimized I just spent a little bit of time just getting it nice but yeah so transformation benefits

and then you have the features here just you could give some bullet points here and talk about the features and and what it does and then the try now button if they get down here and then you have some custom testimonials five out of five stars custom testimonials from these people you have the FAQ uh you have these like icons here that are purple you're going to have to switch those out they come default purple so you can switch them out or just take them out take this whole section out completely the only thing that

I haven't done yet is I haven't imported the reviews from okendo So eventually drop shipped will get to this point where you'll have like the the traditional style reviews down here and they'll look as good as any other app but if you want to get an idea of what it would look like it would look like this from mom cozy as you can see powered by okendo you have these reviews here and then this is the part that I really like about okendo you have this style of displaying the reviews Comfort excellent quality luxury ease

of use excellent now once you are done with your store you absolutely have to do this go to this article I'll leave a link in the description it's how to test a Shopify payment you basically put it in dummy mode and you do a test payment sometimes this has happened to me it's probably happened to guys that have done Drop Shipping people watching this that are experienced with Drop Shipping sometimes like your Shipp shipping is not right and you'll go live and people will not be able to check out and you'll just it'll be very

frustrating so make sure that you set up your shipping settings correctly and you go to this article and follow it and then you do a test payment make sure everything is working properly if you can get a credit card I would highly recommend getting a credit card and spending all of this money on a credit card because you will get a lot of points so I have been in business for a few years I have millions of points that I can use right now and I can basically get free flights or I can redeem them

for Straight Cash some of the best ones are like some higher up Chase ones or some American Express ones which I realize aren't available to most people but if you can get those ones definitely go for it for the custom content that you guys saw in the store I actually went to Fiverr and I found this guy I will Design Amazon enhanced brand content he had a lot of good reviews and I saw some of the work he did like some of this custom content with the product and like some of the features or benefits

so I paid him for Express order and this is what he delivered me obviously these are way higher quality but this is just a example I got all of these images from AliExpress none of this is custom and I just took gave him the images and I had him create this content and then I put this all over the website makes a big difference isn't very expensive so if you have a product that's starting to get sales you can think about doing this as well you guys can even do it yourself but these people usually

are somewhat creative and they have come up with stuff that maybe you couldn't have come up with one other thing I'm going to mention is the policy pages so if you do policy you'll have you can click this and you can go and set these po policies so you can insert a template so I just inserted this template I clicked the button and it will populate like a a general policy especially for the refund and return make sure you go through this and make it whatever you want it to be but also keep in uh

keep in mind that there is sensitive information in all of these policies like your email your phone number and your address for for them so make sure you go through them if you don't want customers knowing your personal phone number and your personal address you're going to have to go through these and take those out so now we are on to the third key of Drop Shipping which is launching the best way to find out how to make good video ads is the same way that you should do it with your store which is to

look at people that are doing it very successfully and to take inspiration from them so in that Spirit I'm going to provide creative criteria right here I have some Frameworks that you guys can follow and then I'm going to have some creative examples as well and we're going to go through some creatives so I can kind of show you what I was talking about here and you'll get a good understanding of why a creative works why it drives emotion in people and why it makes people want to make a purchase problem and solution so this

ad framework brings up a problem as the hook and then it provides the solution which is the product so these can be between 15 seconds and 2 minutes long and like I just said brings up a related problem agitates that problem and then shows the solution which is the product and then you also have 3 to 5 Second jump Cuts with a call to action at the end so this is the type of ad that you see where you see a girl or a guy with a bunch of acne and then it says hey I

had like crazy breakouts until I started changing my tap water and I learned that it was actually my water that was causing my AI not dairy and then it shows you a water filtration product or something and then this is what solved their problem so brings up a problem agitates the problem another way of agitating that problem would be like and I was so insecure about the acne and it would not go away or the acne was so painful and it hurts so bad like it it really adds fuel to that emotional like fire inside

of them next is testimonial these are between 15 seconds and 1 minute long and this just shows the customer displaying or using the product raving about its benefits about its features about how it's changed their life and how they love it and it's just like hey my name is blank influencer I just bought this blank product from this blank brand uh and I love it so much it's made my life so much better blah blah blah blah blah the next type is a social proof ad these are between 15 seconds and a minute long or

can be longer this isn't time frames aren't like a science or anything it's a collection of customers or influencers talking about how amazing the product is uh more than one testimonial so this is like overload it's called social proof because it shows you that a lot of other people have had positive experiences with a product and it's supposed to make you think that oh if I you know if a lot of people have a good experience then I will as well these are similar but they are different next is demonstration this is a video that

properly demonstrates the product and its functionality unboxing type videos where where people post them on Tik Tok and sometimes people take content from those unboxing type videos and they will turn them into ads and those are called like demonstration ads so now we have some examples so let's go through these together so let's open up the first one with me using my new mom cozy F9 Pro and way faster than the original F9 can't tell you how excited I was to receive my mom cozy so like I just said this is more of a demonstration

unboxing it comes with every single thing that you need and even different Siz poas as well okay so this is kind of a different style of ad this is more of like a more creative type of ad I think it's a great ad so let's watch it super busy with work I'm going to help you go clean out the cars for a little bit hey I'm going to make the bed W pumping and pick up the toys while pumping and make cookies while pumping and do the laundry while pumping so that's a good one because

it's kind of like a joke a little bit it kind of dogs on men a little bit which obviously gets the women riled up so it's good for those reasons and it's also good because it it clearly shows you how you can continue to do house chores while also pumping which used to be something that you would have to like sit down and do it shows you how much more convenient pumping is and it really really displays that while also being kind of funny towards men so I think this is a good ad the only

thing is there isn't really a call to action on that if it was structured a little bit more like an ad it would probably be good I think you guys can get the idea but and if you don't go look up wearable breast pump on Tik Tok and you can go and watch these videos and try to like put them in a category but I'm just not going to spend too much time doing it this is another one I want to show you guys real quick because I thought this was a good one Cruise so

painful today I nurse my baby on my right breast leg I hope I don't get demonetized for this using mom's bre cup 5 minutes later wearable pump is a must have thing for traveling Mom okay so this I think this is a good ad because this is going to convert for a specific audience of moms so first thing it's a demonstration this ad targets moms that travel more often which is you know not every single mom on the planet but it's definitely a group or a pool of those moms which is probably still millions and

millions of women and this ad is going to hit a little bit harder for them because it's more targeted to them you can have different angles of selling a product and Those ads will you know perform better if they reach that specific pool of person so like instead of moms that like to travel it could be moms that like to cook you can make an ad talking about showing like the entire time the Mom is cooking while pumping moms that like to what else do moms like to do watch movies or like watch TV or

take like a bath or something tons of different ways you can like kind of frame it like I said in the beginning of the video a great place to find ads this is a great place to do product research and find ads I came back to the Tik Tok creative Center and I I literally put Mom cozy United States top 1 to 20% last 180 days and look at this look at this ad right here so this has 28,000 likes and it has a high budget it has the most likes out of out of all

these ads right here so look I'm going to pull this up let's watch this and try to see what kind of ad it is and why it works if you are a breastfeeding mom I cannot recommend this pump enough today I am using the mom cozy S9 Pro this has become my most favorite pump that I've been using lately and I even replaced the Spectra with it most days this is how much output I get in the morning and I have to say it's really impressive the pump is really comfortable and I just really really

like it if you are a combo pumping and breastfeeding mom or just a pumping Mom I would definitely suggest that you give Mom cozy a try specifically the S9 is my new favorite go-to pump so happy pumping mama this woman obviously loves this product that she got she was very specific about which version of the mom cozy that it was while she was talking about how much she loved it and how it's transformed her life and how comfortable it is she's also showing you how effective the product is look how much milk she got to

put this on forget about it and then do your morning routine and then take it off and you have this much milk takes another thing off your mind uh and you get to see all of that in a 41 second video or 42 second video when you do find good ads that you want to take inspiration from or kind of like download their framework and remake them for your own product this is what you do you can edit this content in two places you could use inshot which is an app you have to do it

on your phone or you can use a cap cut which you can do on the Internet or you can download it on your computer and use it like iMovie both of them are good if you're going to be working on a computer just use cap cut and if you're working off your phone use inshot so if you guys want to download an ad from Tik Tok you can do it on this website here you just have to make an account if you guys want to just download regular Tik Tok videos you can do it on

Snap tick but either way whichever videos you find work as ads whether they're being paid for whether they're native you could download so I downloaded both here I downloaded an ad and and a video you can go to speechify and you can create a new project and you could do AI transcription so watch this so you can grab this ad upload it submit it what you'll find is the transcript of the video so what you can do do is you can extrapolate this break it down and you can create kind of like a script that

other people can follow and you can kind of change some stuff up but you know if the ad is doing really well this is a winning video ad this is a a a money producing script and video ad so you really want to study it so you can rewrite it and get like slight differences uh you could use like other like transcribing tools but this one is cool because you can also do like AI voice over let's go and find it you can select from tons of different voices however I will say that 11 Labs

is the more popular product that people go with I think that this voice this AI voice sounds a little bit more authentic and real um so I will say I think that they have a better product and it would probably be better to use 11 Labs if you're going to do like voiceover ads this is another good example of a demonstration ad look how effective look how effective this product looks like it is and it's also really satisfying this is a newer strategy that I've seen so this one is this one is so obvious I've

seen others like this that are not very obvious the structure of this ad goes like this establish Authority and credit ability and then you hint that you're going to give away some sort of hidden information to a or like some hack some easy hack to a problem that is very common like acne or belly fat so it'll be like my sister works for Victoria Secrets and all of the V Victoria Secrets model have to eat this stuff and then they'll list off a bunch of obvious stuff like stuff that nobody would question or kind of

argue with I guess and then they'll sneak a product in there so that when their guard is down they'll sneak this product in and then the psychology is like oh okay I can use this product as well this obviously was really effective like look you could see this person commenting where can I buy batana oil it has tons of likes do you have a link for the oil you should probably start with about three ads you can have the same ad like you can make one good ad spend a lot of time creating it and

then you take the same ad and you just change the hook twice uh you could do that and you can launch with something as easy as that but when you you are done with your ads the next step is to go and set up your Tik Tok account or Facebook account if you're going to run ads on Tik Tok you go to the link tree the link is in the description and you can get literally free ad spend so like I mentioned this in the beginning of the video but it's the first link in the

link tree just click on this create your Tik Tok account so get started if you spend 300 bucks you'll get 600 if you spend 600 you'll get 1,200 1,200 2400 might as well take advantage of this while we still can create your Advertiser account get it all set up and and then yeah that's pretty much it I'm not going to go into the ad strategy because it would honestly take way too long but it's very simple guys like don't be intimidated by it you really want to rely heavily on the creatives and the offer and

the ads will be actually an easier part of the entire Drop Shipping process in our free course which is also in the link tree right here um how to drop ship Drop Shipping free course we have an entire section where you can go and watch like in depth how to set up the ads and how to do everything you'll see it's not that complicated and this is free you don't have to like put your credit card in or anything so if you get to that point and you want to learn about ads go to that

section in the free course you can skip everything else if you want and and and watch it there so one customer support system I personally hate zenes you guys can try it but you guys do have to get a good customer support system next is retargeting ads on Google wait until the product is working for a week or so so if you're running up a product and it's starting to do good you should get retargeting ads on Google right away cuz what people will do is they'll go to Google and they'll search your product that

person that is very warm like very hot ready to buy might go and buy from someone else uh so you want to make it easy for them to find you and then I have advanced Drop Shipping only if basic Drop Shipping is profitable and working growing The Roots so get a massive amount of fresh content to grow and Test new angles and creatives so if it is working you want to get a lot of content you want to reach out to a lot of influencers and you want to just get a lot of content of

people using your product that you can use in ads um solidify supplier relationship if you're consistently growing and doing a lot of orders the best idea for you would be to get an agent like a private agent and to just work with them privately they'll be able to get you better prices custom branding like packaging and stuff like that you guys know that Amazon listing plus Tik Tok shop so this is a really cool one this is something that a lot of big business owners are doing right now there's a big Trend with Tik Tok

shop and people are making videos about products on Tik Tok shop and when these products go viral everyone goes to Amazon and buys them right I said that in the beginning of the video I do it too so a lot of people do it like all my friends do it there's a big market for having an Amazon listing and then going to Tik Tok and trying to make a product go viral on Tik Tok for free and then just collecting all the spill traffic and all the spill conversions that come onto Amazon for free so

that is something that you can set up and do for your brand once you guys are consistently making tons of money and something that would be a good idea I'm going to just speedrun these how many products should I test as many as it takes how do you know if you have a winner you will get fast results um within a couple days and good results like it your CPA will not be expensive and your Ro will be very high that's how you know you have a good product or a really good offer and creative

how much do you need to test a product you really should not need more than a coup 00 per product to test do you need to have an LLC if you make more than $155,000 in a year you can start thinking about getting an LLC what about taxes I don't know why this question is so common pay your taxes that's all you got to do you just got to pay your taxes just don't blow all of the money that you make from your Drop Shipping Store what's a good conversion rate 3 1.2% what's a good

net profit rate 25% and these are good like good is good not like okay good is like good what's a good CTR 3% or higher how many ads SL angles should I test in our product before moving on 3 to five where is the best best place to learn from your competitors that are successfully operating is this sustainable yes if you transition to a more branded approach well so that's speedr running the FAQs if you guys have more FAQs leave them in the comments below and myself or other people can answer them thanks for watching

this video hopefully it was helpful