Unlocking AI Potential: Mastering Value Mapping with ChatGPT and Claude

hey here's something that might shock you most businesses are building their AI strategy on quicksand they're getting involved in so many different AI tools and not knowing how to use them or Implement them they're just kind of buying the shiny object with no real clear strategy behind it I talked to a chief operating officer just the other day and they were so overwhelmed with how many tools that were out there they know that there's some cliche low hanging fruit to uh leverage AI to find the efficiencies but it's so overwhelming it's hard to keep up

well it's impossible to keep up so let's not even try I can't keep up the good news is there's so many tools that can solve so many problems but by itself these large language models and I call it the trifecta the trifecta is really all you need to get started and that Trifecta to me is chat GPT the full version the full version of Claude third one's really kind of an option you could really just get by with those two to get started but then perplexity I think it's a good one to have that Trifecta

and the usage of those I've talked about but at a high level you know chaty BT open AI it's kind of leading you can do so many things with that the analysis the image generation the uh web browsing all that stuff is there and with the newer versions coming out they're always going to kind of be ahead of the pack now Claude is my favorite you heard me talk about from a Content creation perspective it's very powerful I love Claude in fact I'm finding myself using Claude more than Chad gbt at the moment but I

love both of those those two I can pretty much get anything I need to get done particularly if you're new to Ai and these large language models then just focus on getting good at those too and that's what I want to show in this video today it's like what is something okay you've gotten past the excitement of okay chipd can help me write a better email it can uh write a newsletter for me it can create an email campaign for me it can generate some images that's all great but we got to think well beyond

that these tools are so valuable and when I look back at my 15 years as an executive leadership coach and working with organizations to change their culture one thing that we I did a lot of that really was kind of at the early stages of an engagement was value mapping particularly if an organization feels like and and of course every organization has places to improve but if you're looking to get involved with AI and large language models and you want to see some early wins and not spend a lot of money um use these large

language models for what they're great at they're great at uh brainstorming and giving you some alignment and clarity about what to do next based on the context in the input that you put in and that's kind of what I want to show you in this video is the value mapping process this is something that you can do without going out and buying a new AI tool or anything else but if you've got processes that could be improved upon then let's value map those now again I did this pre-ai and it was a pretty lengthy process

it would take me quite a while a couple weeks to really dig in and analyze the processes then figure okay well how can we improve them well now you've got these large language models and now once you kind of find those kind of friction points with those choke points in your processes you can create a custom GPT or project which I'm going to show you in here and particularly if you want to use Ai and some tools that are out there it can narrow it down and show you which ones to focus on so let's

do the the the value mapping piece and and how would we do that well first and foremost I want to create a set of custom instructions that we can put in with a custom GPT and or Cloud projects and you may be going what what are you talking about maybe you're maybe you're new to using these large language models well let me show you how it's done I'm going to show you how to create those custom instructions by using the large language models then I'm going to show you to set up a custom GPT and

use the custom GPT if you want to use chat gbti and I'll do the same thing if you want to use cloud projects now I'm bias search Cloud projects I think it's a little more powerful for this but I'm going to show you both okay so let's get started and let me show you how to create the custom instructions for the custom GPT and or the cloud project right so when we're talking about value mapping before AI I would ask organiz ation I sit down with them and I'd say hey let's identify your most highest

valued business ideas or actions and activities you know what are the things that brings in the most profitable what are the most profitable activities but in addition and they may be related but also the things where you're spending most of your Creative Energy what are your teams spending their most time on hopefully that's result your most profitable activity sometimes it doesn't but if you look at that and you look at what what the most where you're spending most of your energy and then also where are the choke points I mean any time you're no matter

how efficient you are there are always choke points difficulties repetitive task people are saying there's got to be a better way but we just don't know if only so those are the type of things that that you're probably familiar with in your business so you're going to have to spend a little time thinking about that and now we're going to use large language models to help us once we feed that information give them that context that I just talked about to come up with an implementation plan to find efficiencies particularly using Ai and the current

tools out there to help solve those problems so this is a great exercise if you're new to Ai and large language models to find out how to use large language models and Ai and other tools maybe to make the efficiencies better how do you create the custom instructions how do you create the custom GPT that's what I'm going to show you now you can do this in chat GPT but I'm going to show I'm going to do it in CLA because I always like the output better but here's a prompt that I'm going to put

in here I'm going to minimize my face a little bit but here's a prompt that I can put that I came up with that you could do to help you create the custom instructions to create the custom GPT so you don't need to stress guys you just need to be focusing on the context treat it like that perfect assistant and tell it what you want so look at my prompt what I put here can you help me create custom instructions for an open AI custom gbt or Cloud project where the large language model is an

expert business analysis specializing in identifying AI implementation opportunities Your Role is to help business map the value creating activities and identify specific a enhancement opportunities and I'm going to hit enter and it's going to come up with hopefully a set of custom instructions that I can plug in to at least get me started in a custom GPT and look what it came up with again this is the beauty of these large language models now I don't need to spend a lot of time trying to come up with the the prom on what it put in

the custom gbt now what we have over here to the right is the custom instructions at least I'm at least get started with a custom GPT and put in there look what it's doing this is the core identity and purpose here's the key area of expertise again I'm going to spend all my time looking at this making sure this makes sense I don't necessarily just take what it gave me at face value but I'm looking at again these are instructions for my custom GPT that we're going to use but look how well to me this

is pretty solid and pretty strong right and so this is going to give me some pretty solid instructions that I can put into my custom GPT so let's just for the sake of the demo in time let's just assume that I've gone back and forth I've read through this I'm happy with these custom instructions and then it's just a matter of copying all of this and then putting it into the custom instructions for the gpts so here I am in my open AI chat GPT and I've gone down here and I said explore gpts and

it open up this section over here so now I'm going to go into create and create a new custom GPT now you can uh talk to it in create or we can go into configure I always go into configure and what I did in those custom instructions is what I'm going to put in here so we're going to go into here and we're going to call it a value mapping assistance the map value creating activities identify specific AI enhancement opportunities and those custom instructions that I created over here in Claud I'm going to go ahead

and paste them in here and now I've already gone ahead and had an image created for it if I wanted to make it better I could actually upload documents about my business if I had a brand summary strategy I had information about my brand I could put all of this in here to make this custom GPT even better I'm going to have it do web search capabilities code interpreter data analysis and we're good to go I'm going to update it and now I can actually use this custom GPT so let's go ahead and try this

out I'm going to view the GPT and here it is and I'm just going to say let's start and it should ask me a series of questions right I minimize my face so you can read it says to begin can you tell me a bit about your business type your primary activities additionally you're aware of any specific areas you'd like to streamline processes improve decision- making or enhance efficiency feel free to share those as well now I went ahead and made up some dummy data just like you would if this was your business I'm going

to pretend that we're a social media marketing agency right and so you would have to do some sort of exercise like this where if you can look at here here are the value added activities the content Creations bringing in five to eight grand a month we're spending about 20 to 25 hours a week here are our friction points same thing with social media management client reporting ad campaign management and client onboarding kind of makes sense right now your business is going to be different but this is the exercise you'd have to do outside of the

large language model and figure out what works for your business so let's just go ahead and for the sake of this demo let's copy this and put this into our custom GPT and see what happens so structure a breakdown of solutions and it's coming up with for Content creation here the friction points that I gave them here are some AI Solutions and tools and here's the expected impact and benefits same thing with social media management coming up with that it's giving me a couple of tools that we could use client reporting and add campaign management

and so on and so forth so do you see the value there of just taking that time and if you've never used AI for process Improvement now you've at least got ideas for each one of these friction points or at least each one of these Revenue activities and the friction points that you gave it it's giving you some solutions some tools some impacted benefits and again you could just run this as many times as you want if you wanted to again it would be even more impactful if it knew more about your business but I

just kind of wanted to show you at a high level and so now you're thinking okay well great let's focus on content creation tell me how I can incorporate semrush or HRS to improve it right and then you could just go on a deep dive with chat GPT then you could also bring in perplexity to go even further and even deeper but again I just kind of want to show you that now you've got this custom GPT this tool that you can use for any of your friction points to come up with the plans now

let's do the same thing in CLA projects right this is where I think it's even more powerful and so in this case I went into Claude and I went into projects and I said create a new project I already created one called value mapping I'm inside this project called the value mapping and it's the same thing you've got an area where you can add content for project knowledge and so probably what I would do is I would add things about my business my brand summary my website copy things about my customer Avatar all of that

stuff would be in there that knows everything about my brand I didn't do this in the demo but of course you could do that this was your project but I did do custom instructions in fact I already put them in here it says custom instructions I clicked on it and remember that same thing that I put in the the custom GPT when we were creating it those custom instructions are also the same thing the exact same thing that I put in here for the custom instructions so it's already sitting in there and so I kind

of want to show you even how powerful this is without adding the project knowledge now you've got this project where you can come in and do value mapping and anytime that you want I'll type in the same prompt let's start and let's see what it asks me it should ask me similar questions that the custom GPT did and it's telling me that it understands that it'll be acting as an expert business analysis focused on identifying and implementing AI opportunities to enhance business value I'll use a structured practical approach that balances strategic Insight so on and

so forth to begin I should understand what specific business you like to analyze again that'll help me map and core the value activ all this stuff for for Value mapping right could you tell me about your industry business type main activities that generate value remember what we talked about for Value mapping and any specific challenges or bottlenecks you're currently facing perfect so let's take that same set of dummy data that we put in there about the digital marketing agency I'm a digital marketing agency with five team members here are our main activities and friction points

content creation social media management client reporting ad campaign management client on boarding so we've got it all there let's see how well Cloud projects and here we go he's analyzing it and providing me an implementation plan and it's giving me a priority this is why I love Claude Claude is I just so much more powerful at this than I think in chat TBT at the moment this is just my personal opinion but look at this compared it's giv me a priority M based on time investment versus Revenue impact it's telling me that content creation is

very high with the revenue impact social media next client reporting add Comm client onboarding so give me a priority Mak which I love here's an implementation plan with giving me potential Saving Times of 15 to 18 hours a week again maybe you don't know how to do that but at least you've got the plan and now you can use the large language models and your team to figure out how to do that SEO enhancement that's the same thing that chat GPD said it's given the same tools S rushan A which I like that content optimization

claw or GB custom fine tuning which is good and then social media management saving 10 to 12 hours a week content Cal automation using custom gpts response management information then even an implementation timeline here month one setup gp4 API integration now you've got a plan see how much more powerful this is this is the exact type of stuff I would do with an executive leadership coach but it would take me weeks to come up with this and now here we done it in just a matter of minutes now actually doing the thing but you still

have to do it and implement the Improvement but at least you've got a plan you can use the large language models to help you implement the plan so we're saving 33 to 4 hours a week additional client capacity three to four clients you could take on three to four more clients and you're expecting a return investment in 3 to four months so what are the next steps I love this and this is why I love CLA so much so to recap the action plan is do the value mapping exercise first thing you find your U

most profitable activities find the choke points document those but then create the value mapping assistant and I showed you how to do that in chat GPT and Claude if you don't know how to write the custom instructions ask chat GPT or Claud to write the custom instructions for you input your data that you had in there or your choke points your value added activities and I'll come up with a plan for you then the next is implement the plan so maybe the next video what I'll do is I'll pick one of those and show you

how I would use some of those tools in there to implement a certain plan if you want to see something specific let me know in the comments or you can reach out to me directly at rayin ninja. proo ask me anything specific I have the link down there I'll put in the show Notes too for the actual custom GPT that I created if you want to play around with that nothing wrong with it you can use that you can look at the guts of that as as well if you want to get the guts of

the those custom instructions how to build it my goal in AI ninja in my particular my Apex group is to start doing things like this but then eventually get even better at this and how do we use AI to be Innovative in our organizations whether we're ambitious solopreneur or if we're an organization with multiple employees either way the opportunities around this are endless can easily be overwhelming you don't need to be you can't keep up it's impossible to keep up but start doing that Trifecta use chadt use CLA use perplexity I didn't even use perplexity

in this example but just using those two you can see you can start implementing or at least getting some alignment and clarity about what to do next and you hav't even bought any new AI tools this is what AI ninja is all about using these tools to ride this wave and this positive disruptor Revolution that we're using these to accelerate and facilitate improvements in every aspect of our life not just in business and in return this has totally transformed my life I want it to transform yours that's what AI ninja is all about so again

the same process that I showed you in this video used to take me weeks to do it with the client now we can do it in a matter of minutes and that is revolutionary as far as I'm concerned this is the power of having the right AI framework that's what AI nin is all about giving you that framework showing you how to use these tools to transform your life your business every aspect of your life so again click in the notes down below you can get the custom GPT instructions you can use the custom GPT

itself and so reach out to me if you've got any questions and if you want to be part of a ninja Apex I've got a few seats left open I'm going to cap it at 10 I've got three seats maybe four seats available hope to see it on the inside