Ecossistemas de Inovação: A Revolução Agro

It's spring and rural producers are ready to start planting. The forecast is for a record grain harvest. We have seen a growing population. The tendency is that in a very short time we will reach 10 billion people on the planet. Of everything the world will need to produce more, 40% more has to come from Brazil. What does any state need that has agriculture? There needs to be innovation to help the producer. A technological innovation ecosystem is a conjunction of environments and people. A record grain harvest with 289 million tons. Brazil should have, in my opinion,

50,000 agro startups. We have developed a carbon dioxide-based seed treatment technology. It's as if we had the genetic map of 70% of Brazilians. For the same area produced, we can produce 170 times more products per square meter. It's not the size of the property, it's the result within the property. We know that there is a very latent demand for sustainable technologies, technologies that increase productivity and, at the same time, have environmental safety. The world depends on it. Brazil depends on it. Food security is directly linked to the productive potential of these areas, whether for agriculture,

livestock or raising other types of animals. It is a combination of sustainability and food security. And the only way to do this, in our view, is through technological entrepreneurship. When we look at the past, farms used to do everything, they produced the inputs they needed, they did some type of processing. We are talking about 1940, 1950. Then companies specializing in chemical products, seeds, adaptation and machinery emerged . And these activities that were previously carried out on farms are now carried out by specific companies. And then, agriculture, which previously only embraced everyone, was left with only

those things that are done on the farm. In 1957, two professors from Harvard University, John Davis and Ray Goldberg, came up with the idea of ​​bringing everyone inside again. And then they created the concept of agribusiness or agribusiness, which is the companies that are before the farm, they make seeds, fertilizers, corrals, all this kind of thing, vaccines, the farms and the post- farm that the food processing industry , of bioenergy, distribution, the restaurant and service providers to make it all work. In my time, for you to eat an apple, it was once a year, because

apples were from Argentina and were expensive. Most people think that Brazil has always been an agricultural productive power. And it's not true. Our population grows a lot every year. Thus, the need to produce food also grows. 15 million Brazilians take care of agriculture. There is a great effort to help them. Brazil is winning the challenge of food production. Many people think that the success of agriculture in Brazil came by chance or simply by chance. And it wasn't that. It wasn't because it was a strategy that was well thought out and developed throughout the 1970s, when

the then Minister of Agriculture, Dr. Alysson Paulinelli, sent young people recently graduated from agricultural schools, mainly agronomists, veterinarians, zootechnicians, forestry engineers , and sent these kids all over the world, from China, Japan, the entire Middle East. Did they go to Africa, go to the United States, go to countries in South America and also to Europe, to check what knowledge was available in global agriculture and come back to Brazil and use everything they used there? No, adapt all this knowledge to the reality of a tropical world, a tropical Brazil that has particularities of climate, soil, crops

and socioeconomic particularities as well. The Brazilian System of Technical Assistance and Rural Extension provided guidance to improve food production and marketing. Approximately 272 thousand small producers in the last three years. With a record harvest forecast for this year. Brazil has the potential to reach a record of almost 8.5 million tons. O Som do Brasil, now 3:21, first started calling Ribeirão Preto Brazilian California. Now they have created an innovation corridor to unite the most important agribusiness cities in the interior of São Paulo and placed our Ribeirão at the forefront. This is beautiful. Then they can't complain

if we get stuck in there. There's no one for anyone. Jeez, Ribeirão Preto! Soil today, in my view, is humanity's most valuable asset. The one that is dirtying your boots, the one that is under your fingernails. 90% of what we consume, be it the fibers that are clothing us, the fuel that brought us here, or food, comes from the soil. It is in the soil, literally, that life begins. And soils anywhere in the world are made up of four things: air, water, organic matter and minerals. Of this four-ingredient alchemy, 50% are minerals. Quanticum specializes in

developing a method to see soil health and blood type. There are methods for us to identify these characteristics in the blood. On the ground, so that we can identify these very tiny structures. Here is dust that is in my hand. This powder, the name is nanoparticle. There are methods for us to identify these nanoparticles. Some of these methods are Nobel Prize winners. These are methods that are over 100 years old. What Quanticum did was socialize this science and develop a procedure for these particles to be encoded in a faster and more accurate way. These solos

have different tonalities. These different shades are related to these minerals. When we pass this sensor, this sensor is working as if it were a magnet. He can see the magnetic properties of these very tiny grains in the soil. And then, depending on this intensity, this magnetic force, like a magnet, we can see numbers on the computer screen and we convert these numbers into more sustainable agronomic practices . Each color on this map represents variations in the characteristics and capabilities of the soil. So, today we have a database that covers 70% of the country. It's as

if we had the genetic map of 70% of Brazilians and with this genetic map of 70% of Brazilians, we could help people from Amazonas, Maranhão, Piauí, for different health purposes. We can use this map to find out where to buy farms, where to rent farms, where to carry out mergers and group acquisitions. After we choose the farm, buy or rent it, we move on to the second question: what to plant? Then, depending on the suitability of the soil, we help choose the best variety or species of plant to be placed in that location. A coffee,

a sugar cane, as we are seeing here. And when we map them using this simple, fast and cheap method, we can understand the suitability of the soil, the suitability of the soil to produce food, the suitability of the soil to store carbon, the suitability of the soil to store water, the suitability of soil for urban expansion, the ability of soil to change lives. A leap in production and quality. Five times greater productivity. Good morning my people, here in Bahia everything remains the same. Another day of sunshine and another year that we were the largest grain

producers in the northeast. When talking about record harvests, of course, climate is essential, soil is essential. But if you don't have the seed, you can't produce anything. So it is the basis for having a good harvest. My name is João Américo and I am one of the founding partners of Dioxd, Seed Treatment, an agribusiness seed treatment startup . We have developed a carbon dioxide-based seed treatment technology. Various crops: soybeans, beans, corn, wheat, cotton, which are crops still under study, which we intend to launch in the coming years. And we carry out this treatment in the

pre-planting phase, with the aim of extracting the best genetic potential of this seed and delivering more productivity in the field. So we carry out seed treatment there, before planting, and at the end, at the end of the cycle, we are able to add value there and increase productivity by up to 12%. Today we use carbon dioxide to treat seeds. But we are not doing any combustion or any chemical reaction where I am producing more carbon dioxide, which is a greenhouse gas, and will harm some atmospheric issues. In fact, we talk a lot about CO2, but

there are six different gases that we use. And we hire companies today that remove these gases from the atmosphere so that we can use them. I go there and put this carbon dioxide in the controlled environment, where the seed is stored, allowing it to absorb this carbon. And when it starts its germination process in the field, you will have a plant with a much larger green area. So you encourage it to do more photosynthesis and photosynthesis, one part of which is to extract carbon dioxide from the atmosphere to produce metabolizable energy for the plant, starting

its entire development cycle. Dioxd started as a scientific initiation project, so I was 12 or 13 years old, I was in elementary school two and I liked participating in those science fairs, promoted by schools and some universities. And I always liked being in this environment and I started to develop research on the use of carbon dioxide to understand how we could use CO2. We saw an opportunity to use CO2 in the plant photosynthesis process. So, there we started to insert carbon dioxide, CO2, carbon dioxide, into the soil. So we did an experiment with arugula, we

saw that the arugula was developing better when CO2 was applied to the soil. And based on this positive result, we improved our methodology and participated in some scientific events. In total, we participated in 22 science fairs, both here in Brazil as well as abroad, and we won almost 40 awards with this research. At some of these events, when we returned to the city where I live, in Londrina, Paraná, the city where I was born, an investor in agricultural startups invited me to take all that research, everything that the We had done it at the gym.

At that moment I was already there in the first year of my degree in agronomy, at a university in Londrina, so that we could take everything from academia and put a business plan on top of it. Today, our purpose is to bring innovation and technology to producers, enabling them to add value to production, increase productivity and profitability with sustainability. You look at the profile of the people you work with and the interest they all have. And I see that everyone is driven by the same purpose of protagonism. Everyone wants to write their own story. And

when we look at the way Dioxd was built, it is an opportunity for that. You can write however you want. I started when I was 12 or 13 years old doing research in elementary school and today, at 22 years old, we have a startup that is being structured to begin an internationalization process in four years. The case of Brazil, a unique case in the world, where you can have more than one harvest per year, we were able to increase the productivity of the area as well. Increasing productivity in the field means producing more food on

the same hectares, which is the trajectory of Brazilian agriculture from 1977 to now, we have more than quadrupled production, doubling the planted area. So it was a leap in productivity that allowed us to feed more than 800 million people. If we had the same technology and the same productivity as in the 1970s, today we would need to have an additional 200 million hectares cultivated to be able to produce the same amount of food. This range of productivity in our area is a reflection of the technology applied in the field. A technological innovation ecosystem is a

conjunction of environments and people. We call innovation environments, which are incubators, accelerators, hubs and knowledge generation environments, universities, research centers that generate knowledge. Today there is a lot of talk about open innovation, open innovation and we have several companies that say they do it, but it is not yet in essence. So the important thing is that, looking at the issue of sharing. You share your ideas so we can connect and cooperate together. It's called <i>coopetition</i>. So, this entire process you will be able to do within an ecosystem, within a hub. Industries already recognize and are

investing, whether in agritechs or in the services area, we have a lot of companies emerging to facilitate the services area for this market. As you also have foodtechs, I see this as a way for you to streamline the response to these solutions, because there are many that we need to provide and old problems. So I think that now, without a doubt, with more people in a dynamic way, being able to answer these questions, for example, logistics, our structuring of value aggregation. Our view of the ecosystem here at Agtech Garage is that there is no Piracicaba

ecosystem , the Campinas ecosystem, the Londrina ecosystem, even the Sant Louis ecosystem, or California , it is a single ecosystem, it is a network. It's all connected somehow. We have an accelerator here in Luís Eduardo, Cyklo Agritech and we have the accelerator that I participated in in Paraná, in Londrina. If these two systems, they would not have conversational communication. Maybe I wouldn't be here in Luís Eduardo today. So, in the innovation ecosystem we are dealing with people who are always looking for ways to improve, improve what we already do. And another, it brings benefits again

to Agro. If we can't connect, unite, carry out projects that can help with sustainable production, forget it. Then everyone will stay in their own corner. Nothing will happen. The ecosystem brings together knowledge, innovation, and people who work for our biggest client, who are rural producers. And for those of you who are out there enjoying us, let’s get to the news. Exame magazine ranked Uberlândia as one of the ten best cities to do agribusiness in Brazil. And there is land, sun and water to produce all of this. There is a water restriction throughout the world, in

regions of Brazil as well. Irrigation plays a very important role. It will increasingly be more of a protagonist in this issue that we see, climate conditions, food security. Our main work today is to carry out complete management of the farm's irrigation, it is to provide this support to the producer on a day-to-day basis. It involves soil, plants, climate, equipment and everything involved. So we have a platform, and the platform has an algorithm that is for each type of crop and it gives me an irrigation recommendation for that day. He looks there, he can visualize through

maps and plots and so on, with a color scale, which area has the greatest water deficit or not on that day. So there he looks at the color “Which one do I need to irrigate first?” “Is that the one, is that the other one?” “Which one will I irrigate first?” What culture, right? What does the platform's algorithm... What are the calculations and what does it look for? So it has all the information about the cultures. So, for each crop, for each phase of the crop, there are different coefficients: root depth, crop coefficient, shaded area, size

of that plant. So all of this will influence her water needs that day. The climatic condition. So we install meteorological stations, we will have a network that represents it very well and where there is no such network, where technically this data does not represent that property, we install new meteorological stations. So I use the variables of maximum, average, minimum temperatures, relative humidity, wind speed, solar radiation. To bring this information into the platform as well. Since 2016, we have monitored more than 3 million hectares. So yes, it is very accurate and regionalized. Isn't the information I

use here in Uberlândia that I use in Mato Grosso? No. The behavior in each region is completely different. Today, 40% of everything consumed in Brazil comes from irrigation. And what's cool? The irrigated and arable area represents only 15% of the entire area. So you take 15% of the entire arable area in Brazil that is irrigated, and this 15% provides 40% of everything that is consumed. and this is characteristic of irrigation. It allows you to plant more than one crop in the same area. You take an area that used to be able to produce just one

harvest, produce two harvests, and double that. And then when we think about climate change, we think about changing the rainfall regime, which is what greatly affects crop productivity, in irrigation you don't have that. Irrigation gives you this guarantee of production. Producers are very concerned about this. So the producer is concerned about using the resource rationally. He is concerned about using water in the correct quantity, in the quantity that the plant really needs. Maybe that same water that he was using a little more in his area, he will be able to install other equipment or expand

his own irrigated area, taking advantage of this excess water. So this is extremely important for him too. Water is our main input. It is what will guarantee the sustainability of productivity, production and the issue of food security. If we take very good care of water, if we use it in the best way possible, because without it we won't be able to do this, we won't be able to play this important role. Because when we say let's expand irrigated, we have the potential that Brazil will feed the world and we can only do that with water.

It is what makes everything possible. Brazil is doing very well when you compare it to other countries in the world, because agriculture in other countries in the world is not attractive. It is often a declining sector, an unstable sector. And here she is booming. I deal a lot with young people, they want to work in the sector. So this attracts engineering universities, innovation centers from other sectors to develop solutions for agriculture due to the growth potential it has. In other words, we train these people who have this analytical research capacity, to ask questions why this,

why not that. And I think that this is the role of the university to generate these provocations. It's incredible today, as you see in all links, international investment arriving. Why? Because people understand that this is the most suitable platform for the expansion that the planet needs. The trend is that in a very short time, we will reach 10 billion people on the planet. Brazil will be responsible for taking part in the growth of agricultural production by more than 40%. Brazil should have, in my opinion, 50 thousand Agro startups. There are a thousand and few. Worldwide,

there are perhaps 60 thousand and Brazil is the great agricultural country. If he doesn't work on it, who will? Look at the soil, look at the luminosity, look at the volume of water. So this is where this has to explode. That Brazil has this determination, it has this DNA of putting itself ahead competitively. And the city does not stop. Because if Piracicaba was once called Athens in São Paulo and Florence in Brazil, now it's time to call us Vale do Piracicaba, the largest innovation center in Brazilian agribusiness. It makes you proud to say it, right?

We know that there is a very latent demand for sustainable technologies, technologies that increase productivity and at the same time have environmental safety. And biological control fits very well into these pillars. Biological control is a science that has been studied for many years. What has changed the dynamics of this market, of this technology, is that innovations, from a formulation point of view, from a field application point of view, have evolved a lot in the last ten years. What we see is that it becomes another tool. Currently, it has been growing at a rate of 50%

per year. There are few technologies that grow at the same speed and we believe that this will only continue. The world is asking for safer foods, everyone wants to eat healthier things. What Gânica does today is to search in nature for microorganisms that control important pests, diseases and nematodes. And we take these microorganisms, bring them into an industry, multiply them on a large scale and return them to the field where they will bring the benefit of controlling these pests. So it is a highly effective control method, but also very safe from an environmental point of

view , from a residue point of view, it will not leave residues in food and will preserve the soil, which is a great asset. This is one of the technologies that we develop, in addition to some organic molecules that we have researched and developed with the aim of controlling important pests and diseases. And when we talk about tropical agriculture, this is one of the biggest challenges we face. Tropical agriculture always has two harvests per year, climate conditions, temperature and humidity conditions that favor the spread of these pests. And that's why this context is very challenging

when talking about Brazil, when talking about the tropics, there. When we intensify the use of biological control, we indirectly reduce the use of chemicals. So we don't believe that the chemical should be eradicated, but it should be better used. Gânica has a purpose, which is to cultivate value for generations. So cultivating value for generations perfectly summarizes our concern with developing technologies, and seeing all of this in the long term. If it is in the soil that everything begins, it is in the university that science originates. According to the latest mapping of Brazilian startups, there are

just over 1200 startups. I would venture to say that 60% of these startups were born with university science. According to FAPESP, for every R$1 invested in training human resources to create their companies, more than R$15 is returned to society. Agro is the cash generator. To achieve this, it needs to continue to be innovative and the university, together with companies, has a fundamental role in this. Esalq created the first version of an incubator in 1984. It was one of the first incubators linked to educational institutions. The two objectives of an incubator like EsalqTec are, first, to

transform knowledge into innovation. Science is knowledge, but innovation is when that knowledge is applied for the benefit of society. And anyone who takes this knowledge for the benefit of society through a product or service is a company. So we have to transform knowledge into innovation. And Esalq here is the storehouse of knowledge, the center of excellence in knowledge production for Brazilian agribusiness and also EsalqTec, the second important point, is to meet the entrepreneurial demands of our community, in our ecosystem. So, people who have an idea, who have something ready, who have research that has potential

for innovation, they can use our entire structure to transform knowledge into innovation. The interior of São Paulo continues to be largely responsible for Brazil being the largest producer of sugar cane in the world. This is our Ribeirão Preto, land of Chopp, land of agribusiness coffee, land of good people. Good morning! I think this twinkle in the eye that's happening right now here shows my pride, man, I'm proud... I'm one of those proud <i>salqueiros</i>, I'm even annoying. People get this confused. I'm proud, where I graduated, it was difficult to get in there and for those who

don't know, it's from USP, Esalq, is one of the founders of USP. It was difficult, I got in there, I made my story there, all the difficulties I had and also like many students have, I managed to get into a multinational company that supported me and sent me to Mato Grosso. There I learned everything I learned in those companies, I am implementing it in mine. I was still working in a multinational company, I went on vacation to the United States and came back with a drone. It still wasn't very easy to buy here in Brazil

and I went to make an image of a normal chemical application with the tractor and such. And there I saw a lot of weeds and I saw it, I showed it to the guy, “Wow, your sugarcane field is dirty, right?” He was a friend of mine from college. He said, “Gustavo, hide this, if my boss sees this it will be a problem.” I said: boy, this information is important. I was already wanting to undertake. I always did business in college, I sold ice cream to support myself there. One day I will undertake. So I saw

two curves happening: the drone, today is already a reality. Four, five years ago it was less and I saw the biological aspect. There's a very old biological agent, it's called Cotésia, that's as old as it is, over 40 years old, and how is it released? With the hands. So the person enters the sugarcane field, opens a cup, they are wasps, the wasps escape and attack the pest called Broca, one of the main pests in sugarcane today. So, in the past there were always people willing to do this. Today there is no more. And let's face

it, it's not for humans, it's inside. So people started using Cotésia less. Why? Because there were no more people, there was no labor. Then the drone came along. So we came up with a system, a dispenser, we developed it in-house. We have important partners, Fapesp for example supports us, Emprapii supports us, but a very important partner we have is the client. The drone made it possible for the guy to use more biological products and as a result, those who use more biological products end up using less chemicals. It's almost directly that. He ends up managing

to promote an improvement in his product, financial improvement, a coffee, for example, if it is organic it is more expensive, it has much more entry outside the country. It's a tool, a great tool. Brazil is the country that has evolved the most in terms of biological drones in the world. So there are a lot of people who come here and say “Wow, where did you buy that from?” No, we did it. This animal here was made for Agro. So this motor that you see here, it is armored, it can withstand more dust, it can withstand

rain, So the dispenser is also our technology, it is also patented by SarDrones, a special affection there, we are calling it Hercules. So it's a more robust drone, it's more agricultural, the propellers are huge. It's important that we don't make it to sell, we make it for our own use. And a future project of ours, not too far away, is to make a combustion drone, as it is always involved with sugarcane, I am demanding that we make an Ethanol drone. I don't think agriculture has ever received so many cool things at the same time. It

is very common for multinationals to bring, bring a new molecule, bring things from Europe to here and so on. But, for example, we are very proud that we are managing to develop our dispensers within Brazil. I'm happy to have found a segment that I think is right. So I think the word I think is pride, too proud. With investment in technology and research, Brazil can become the largest... Large Brazilian rural producers focus on soybeans and corn... And this is when we see the value of an innovation ecosystem, like here in Piracicaba, when so many companies

with innovative solutions appear here in our region. AgTech Garage is an innovation hub specialized in agribusiness. We help large companies and startups and other actors in the ecosystem practice open innovation, networked, collaborative innovation. So bring all these actors together to create solutions together. So, today we have a scenario where we need to be more agile, faster to make innovation happen. The challenges are multidisciplinary, new technologies arriving all the time. Then big companies realized that they can't do everything in-house. So, to gain agility and competitiveness, it's worth going abroad to understand what's happening. And a big

player in this ecosystem are these startups. Then this practice of collaboration with Startups began to develop , which can develop in various ways, far beyond just investment, for example. This ecosystem made up of startups, investors and even producers has a great opportunity in this scenario to be more participatory in this creative process. What we say is that open innovation is more democratic and more distributed, where it can engage with the entrepreneur from the beginning. And we even see cases of producers who, based on a problem they identified in their daily lives, created their startup. If

we have a mature ecosystem, we can attract talents from other areas, talents that don't know much about agriculture, but that are important due to the technology they are developing, but that they feel comfortable coming to environments like this and navigating these ecosystems, having support to bring that knowledge that is not from agriculture to agriculture, right? Being able to collaborate with these more than 80 companies, more than a thousand entrepreneurs, in some way we are collaborating to feed the world. We say that our purpose is to feed the entrepreneurs who will feed the world. How great

it is to have you here enjoying our programming. We cannot forget to give credit to Luís Eduardo Magalhães' people, who have become a reference for technology in agribusiness here in the region. An accelerator is an entrepreneurship school with a well-designed content program . Unlike the hub, traditionally a hub, it is a meeting place. He connects a population he maps from companies he has contact with. It maps a population of startups. He tries to make these dating matches, but without working on the startup beforehand. So, here you start from the assumption that the startup doesn't know

and you start by working with the startup, leading it to learn a series of things that are important to its life and to validate its technology and product. We discovered “Ah, it has to be a nine, ten month program” that in this region takes soy, corn, cotton, takes gaps between these plantings and harvests also to see how the distributor operates there, how a consultancy agronomy operates there. It needs to see solutions before, inside and after the farm. Cyklo also thought about how she could create value in a short time? For example, there are projects here

that appeared here for us to select, the first batch, the second, which were good, but would take two years to be ready. So we also made the assumption that it has to be nine months, 30 weeks. Do you have good two-year projects? He has. We usually recommend, look, your project has more time, go to an incubator, go to post-academic support until it reaches a maturity that I can get off the ground during this period, since the cost of maintaining it here, the investment we make R$2.5 million per year is an investment that doesn't allow me

to stay... If I stay for two years, it's an investment of 5 million. It concentrates a lot of investment. So, even after the acceleration, the accelerator continues to live with its accelerators, the participations it has, with an advisory board at least once a month to see if it is encountering any problems to help it continue on its path. . It's time to prepare the machines and separate the seeds. The expectation is to harvest 28 million tons more. You're enjoying Rádio Norte, I'm Silas Luis and let's go together on this most enjoyable afternoon. Now I want

to talk to you about a really cool topic. Look, if Paraná, folks, were a country, it would have been the sixth largest soybean producer in the world last year. That's right, huh. That soil is suitable. I need to prepare it, bring fertilization, bring something that complements that soil. I'm looking at the leaf, do I need to apply any chemical input to improve the resistance of that plant? Do I have something biological already manifesting that I could identify and bring an application at that moment, instead of waiting, sending this sample, and then the application comes? So,

this decision-making time has always been our bias. So, let's look at when technology makes sense. In the same analysis that I do of a soybean , today the technology is already on the market in Brazil, looking only at protein and fat. End of the ashes, this basic bromatological part a long time ago. Am I unable to extract any other information? Couldn't you, instead of just looking at protein, look at amino acids? Couldn't you be looking at some other components that also have an impact on decision making? Sometimes this decision is not being made because the

person making the decision has no idea that they could have the information there at that moment. Agriculture today, in my view, has gigantic potential, but it makes a lot of mistakes precisely in these uncertainties. If we can bring technologies that minimize these uncertainties, we will generate a gigantic impact. How can I democratize technology to make it more accessible? So we develop all the equipment, all the electronics, the sensor is imported, but we will wrap it with our platform, with our intelligence part, the entire embedded system, cloud, all of Grandeo's development. The technology has been on

the market for 30 years. The look at how to use and extract this information, which is what sets Grandeo apart. When we talk about soybeans, seed production, I can have the truck that harvested the soybeans, that grain went to a seedbed. He will wait to be evaluated to see if that seed has potential to become a seed for next year. So, there is a series of tests that are carried out that take at least 24 hours to make this decision. This is the truck sitting there waiting for the operation, waiting to understand whether or not

it internalizes that load, what are the risks it runs based on analysis. And most of these methods are subjective. So, in this quick decision making , the truck arrived. He did the analysis in less than a minute. He already knows whether or not he can internalize that truck. So, from the moment I can look at all these links in the process and ensure that what was purchased there was what was produced and sold here, was purchased, stored, stored here, was prepared to be sent. Because of this, I can guarantee all this traceability. I manage to

have a technology company that develops technology for soybeans, for cotton, for corn. She goes to the page and says “Oops, this is a variety that I produced”. I can pull over. In this case, the optical part has been configured so that it is flexible in application. I could be reading a sheet by contact, I could be reading a grain on a tray, for example. I'll read the sample. Then I did the analysis. Once I have finished the analysis, I can now see on the screen what the result of what I was analyzing was, I can

now visualize, if applicable, the spectrum to see if it is within a standard spectrum for that product or simply just have the result here. We have the entire database part, the entire operating system running on it locally. And if I have GSM or WiFi signal coverage , I can connect the equipment in real time and this information goes to the cloud and the guy at the desk sees the report and sees that I am actually doing the analyzes in the field. I did the analysis, I already have the results and I can make a decision

based on the information I have on the equipment. If we can bring technologies that minimize these uncertainties, we will generate a gigantic impact. Then I don't need to increase the production area, I need to better understand what scenario I have available here, how I can work to produce more. This user experience has to be increasingly intuitive. So, if I have equipment that allows me to get the result in three clicks, that's our pocket. And I still joke with the team that we still “No, three clicks is too expensive, let's try to get it to two,

let's try to get it to one.” We have to be able to reduce this even further. The Americans, they showed back in the 1960s, in this region of northern California, called Silicon Valley, that for you to innovate with new technologies, new business models and truly create disruptive innovation, you need a set of ingredients. You need human capital. You need an entrepreneurial culture, a formed ecosystem, and you need an industry of bankers who finance this innovation, who provide long-term capital and who not only provide long-term financial capital, but who also roll up their sleeves and it's

there together with entrepreneurs, complementing the skill sets they need. Without this industry of innovation bankers that is venture capital, it is very difficult to make these startups become like they have become in other chains. The statistics of a venture capital fund, the rationale, the risk appetite, it is very different from the risk appetite of a large company, in the new business area, of a large company. The venture capital fund should be very comfortable, with 50% mortality within the portfolio. Any multinational new business director who loses 50% of their projects will be fired, okay? Why is

it important? We like audacious entrepreneurs, who have a very big dream and, obviously, a very risky dream. Good afternoon, São Paulo. It's now 5:45 pm and if you want to get home in time for dinner, you better leave now. I have fond memories of being four, five years old at school, of planting lettuce, harvesting it, taking it home, seeing my mother happy to receive the product. So I have these memories that I always found super interesting, but always living in the city, I never had such a close connection. We saw an opportunity to do something

completely different from what traditional agriculture did. For the same area produced, we can produce 170 times more products per square meter. We have an environment in which it is possible to control all variables: temperature, humidity, CO2 level and other components, such as the entire nutrition part of the plant. So, macro, micronutrients, water pH. Or we use a hydroponics system which is much more efficient for what we do. And all the other factors that we see that bring benefits to this plant. When we started researching many of the solutions that existed, what was being done in

the world, what was more advanced research , we came across this idea of ​​vertical farms, that is, cultivation environments within the urban environment that used a very large amount of less land resources. This is a chain that has an extremely high amount of losses, especially the leaves and herbs . So, when we look at the traditional in the field, we are talking about an average loss of 35% within the farm. Much due to bad weather, pests. The product actually leaves, it doesn't grow, or it doesn't arrive at the right time. And the big problem is:

this product, when it leaves, is not well taken care of, from the farm. So after the delay until consumption, we are talking about another 40% loss. So this is a product whose selection is very visual. So, when we arrive at retail, arrive to consume this food, what do we do? We take it, look if it has an insect mark, if it is yellowish because it has some functional deficiency, if it is oxidized. Anything, it's a product that we leave aside. So, by increasing the shellfly, by delivering a visually perfect product, which is what we were

able to deliver, you already eliminate a large part of the losses. A big difference in what we do compared to other vertical farm companies in the world is our engineering background. Our ultimate goal is to understand this plant through a mathematical model. We have an extremely high level of assertiveness and precision about what is happening in there . Which is something that is unthinkable in the field. The population will be increasingly concentrated in cities. And the closer and more local it is, the better it is, because you reduce a series of costs and environmental impacts,

especially with logistics. Today we have already saved 95% of water and 60% of fertilizers for the same kilo produced. On the other hand, we eliminate 100% use of agricultural pesticides. It is a product that is extremely necessary for our chain, but it does not generate value for the consumer. So, if it doesn't generate value, it has a cost to be used, and we can eliminate it, it doesn't make any sense for us to use this type of product for our production process. We know that, compared to solutions that we have data on, we are the

most productive in the world today, in lettuce, for example. Today we produce around three tons/month in this unit here in an area equivalent to 30 square meters of the field. And now we are preparing to set up the next unit that we will increase to something around 30 tons/month of production. This is the most listened to country music in Brazil. Take care, sweetie, you might have information, I have to talk to you. Look how cool, positive listener. Brazil is the largest beef exporter in the world. 45% of this meat came from Mato Grosso, Mato Grosso

do Sul and here, our state, Goiás. More and more, the world demands to know where the food comes from, how it was produced, if it is environmentally responsible, if it is socially responsible. Are all the earrings there? It's here, oh. Livestock farming is perhaps one of the only activities you will see in more than 5000 municipalities in Brazil. If you look at Brazil 60 years ago, it was not imagined that Brazil could be a livestock country, because we brought animals that were normally European, and these animals experienced conditions of almost six months of the year

without rain. And the animals, they shrank generation after generation. With the arrival of Zebu in Brazil, these animals spread and we started to have animals that were much better adapted to what we see here, in our conditions, especially in the Center-West, which is where we have the largest production volume. livestock in Brazil today. Brazil is the first commercial herd in the world from a production point of view. The United States produces more than us, we are the biggest exporter. From a technification point of view, livestock farming is very interesting because you have small, technified and

non-technified properties and you have large technified, non-technified properties . So, when you look at a tool like iRancho, we have paying customers from 40 head to 70 thousand head, using exactly the same solution. This is very difficult to see in any other market. We mapped out the basic activities that take place in the corral and created little boxes within iRancho and the user, the rancher or the manager, drags these boxes and manages to compose this activity, this protocol, this management of what will happen in the corral. And then the combinations are multiple, infinite. Every time

we have to take the animal to the corral, whether we want to or not, we are creating a little stress on that animal. So, ideally, we combine several activities in that management to avoid another trip to the corral, in a short space of time. You can send a bull. You can let go. This one gave 320. It can read the chip. Beauty, lot 2. We are in all states of Brazil, Paraguay and Bolivia, Mexico, United States, Portugal, England. Today, there are already consumers who would be willing to pay a little more for the meat they

consume because it has these attributes. and this ability of the animal. And we are seeing extremely rapid technological evolution to seek to reduce this livestock emissions to levels that bring comfort to our consumers and our future, obviously. Can you release the cattle? Let's go. Send it over. Come come come! Beauty. Lot 2, female, 50 months old. Brazil has a large part of its pastures degraded. And degraded pasture, we already know that it emits more methane, so the cattle rancher who does not modernize will not have access to the benefits of the cattle rancher who has

modernized and he will eventually leave the activity. I feel extremely grateful to have gotten to where we are, but I see that we haven't even scratched the surface yet, so there's still a lot to happen. And we have a very big responsibility towards livestock farming in Brazil and worldwide to support this sustainable revolution in livestock farming. Our numbers are very good regarding growth and occupation of the international market. Our first product is orange juice and oranges, orange juice, of which Brazil has 75% of what the world imports comes from Brazil. By 2030, according to the

Americans, we will have 65% of the soy purchased around the world coming from Brazil. The third product is sugar, of which 44% of what the world buys comes from Brazil. One in every three chickens imported around the world comes from Brazil. The fifth product is coffee, which we probably have around 26, 27% of what the world buys comes from Brazil. One in every four steaks purchased around the world comes from Brazil. And we have the seventh, which is cellulose, also leading and by the end of the decade we will surpass the Americans in corn and

cotton. So you see there are nine products that Brazil will lead the planet by 2030 and some with even worrying leadership for the planet, because practically half of what they buy is in one place. I think the leap now is to bring more added value. So we have increasingly advanced a lot in the commodity. We now need to advance in this added value. I go back to the time when I sprayed to kill the caterpillars in the coffee, I stopped the tractor, took a few ten steps back to see if the bugs fell. If he

didn't fall, there's no doubt about it, I would turn around and... pass again. Then when I fell I would say “You have a stomach ache, right?” So what happens? Today, digital, technology allows you to put, for example, you are applying herbicide in a soybean field, you only apply it where there are weeds. How's that? By reading chlorophyll, it's cameras, it's IoT, it's a lot of embedded software. Technology came to reduce fossil fuel consumption. So today you work with a tractor, you work with three implements, it plants, fertilizes and harrows at the same time. So you

will stop doing the same job three times. You will stop using three times the fuel. Cutting-edge technology has already reached practically all large rural producers. They already have access to cutting-edge technologies, whether inside their sprayers, inside their tractors, inside their machinery itself. But he still doesn't make full use of this equipment, as incredible as it may seem. This has two big problems. A basic training problem. So you need to have people who operate these machines with a qualification as high as the technology used in them. And the second and most worrying at the moment, It

is a lack of connectivity that many of these modern equipment with embedded technology depend on the Internet of Things to function. They own the Internet of Things technology. The territory does not have the internet to run the internet of things. So, the lack of connectivity in a large part of the Brazilian rural world is a challenge that needs to be studied and very well thought out so that we can advance further and further. I am a small property producer with great results, but I don't have the technology that a large producer has, because it is

not viable. Its cost-benefit ratio is very expensive for me, but it would help me a lot to produce better, produce more and save the cost of all of this. But it is unfeasible for us, small producers, due to the values. The major segmentation that exists in Brazil today is the producer who has technology, has access to technology, and the producer who does not have access to technology. And this is Embrapa's main target audience today. It's about being able to bring technology, whether basic, intermediate, or cutting-edge , to producers, who today still don't have access. And

this is what we believe the new revolution in Brazilian agriculture will be . When we manage to reduce what we call the yeld gap, the technology gap between the most tech-savvy producer and the least tech-savvy producer. It is not always easy to marry this concept, this desire that is here in our daily lives. You take a guy who has 120 thousand hectares of crops and who has been farming for 20 years and says “No, now you have to integrate crop farming.” He's going to go broke because he doesn't know how to handle cattle. What I

argue about is that we have to filter the conceptual desire of a certain premise and translate it into reality. People sometimes use the word sustainability only from an environmental point of view. But when we talk about sustainability, it’s a tripod, it’s socio-economic, it’s environmental. What does the producer need to develop sustainable production? The economic sustainability that gives him a return on the business. Social, it helps local movements through its activity and also ensures that environmental impacts are mitigated as much as possible. Brazil has a law called the Forest Code, which regulates what part of a

property can be deforested or not. You have regions of the country that have to preserve 20%, 35% and even 80% when you go to the most sensitive biomes. So, there, the farmer who has a land title, he can have legal deforestation authorized within that quota that was allocated to him. Our main problem today is illegal deforestation , carried out in areas that have no owners. Brazil would urgently need to resolve this land titling issue, because if you don't have an owner, you don't even have anyone to punish . We know it's difficult, that the Amazon

is the size of Europe. So, if it's here in Portugal, something is happening there in Poland, so it's really complicated. But there must be an important and total focus on this area, because it is once again the weak point of our international image, that's it. If you don't produce sustainably today, you can't deliver. Companies today need you to produce sustainably in order to buy from you, because most export something, a part of what they buy. And international companies are demanding the sustainability seal. How to produce more without collapsing? The planet's ability to regenerate itself to

guarantee natural resources and well-being for all. Brazil, in relation to the carbon market, is like Saudi Arabia in the oil market. The projection is that we will be a global power in the sector. Everyone knows the potential we have here. The interesting thing about all this is that carbon can generate jobs and help accelerate the economy while leaving the forest standing. And it is something that interests everyone from the moment the world starts to consider greenhouse gas emissions from deforestation, degradation and changes in land use. It was at this moment that Brazil became one of

the largest emitters of greenhouse gases. Today, Brazil occupies fourth place. Looking at this, what are the opportunities to work on mitigation, if not financial incentives, above all? Science creates the carbon credits market. We work here in the Amazon with REDD carbon projects, which is the reduction of emissions from deforestation and degradation. What we have are companies or groups that, with all their activities, generate these greenhouse gas emissions. And looking at this, in the search to neutralize their impacts, they seek to purchase carbon credits. So it's a way of balancing what they emit with what we

are maintaining or sequestering or taking from the atmosphere. REDD projects bring the much-acclaimed tripod of sustainability, because there we have production for agribusiness and that's okay, there is production for agribusiness, the world depends on it. Brazil depends on it. Food security is directly linked to the productive potential of these areas, whether for agriculture, livestock or raising other types of animals. But, in addition, you can also have the development of a carbon project, either in that area that we call legal reserve, which is 80% of the property or in excess of the legal reserve. And here

we have another justification for keeping this forest standing, which is income generation. And beyond that, of course, respect for these people, respect for these communities. The first step in working with carbon projects is to prospect areas. Once identified, we establish a partnership with the area owner. At this moment, this is where we start to map the territory, the location where that area is. The region, the area surrounding the area, the area that could be the project zone. What is the profile of these communities? There we begin to outline the profile of these people who may

or may not be in or there, close to that area. From this, we establish what types of impacts the project can generate. Net positive impacts that this project may be generating for those people. I grew up next to my father. My father was always a farmer. I never saw it, I imagined it. “No, if you deforest, you will lose your water.” No. So we didn't have that knowledge. Today my children already have this knowledge. Maybe even more than me, you understand? And here the biggest demands already identified from the community are aimed at building a

school and also supporting income generation. Their main productive activity is planting and cultivating sweet pepper. The fragrant pepper, it dominates. We have around 35, 40 tons of pepper every week, leaving Serra do Sol. We have a lot of indirect jobs , because almost all the people who have their sheds need labor. Mothers of families also benefit because they work, provide services, earn their daily wage. This process with the community is, in this first year of collective construction and in the next years of monitoring, participatory. So the community, it says how it wants, how it needs

to be benefited, how it needs to be impacted. The project develops the actions and, over this time, the community also continues to meet with the project team to monitor these actions that are taking place. Carbon projects are above all a plan to keep the forest standing, learn about and monitor biodiversity , generating benefits for people, respecting their rights and, above all, guaranteeing, of course, in some way, climate change mitigation. For me, looking at the Amazon as a whole is more than looking at this wealth of biodiversity. It's more than looking at maintaining large carbon stocks.

It's more than looking at the climate regulation function. It is, above all, looking at a house. The Amazon has it all. It has plants, from medicinal to commercial ones. It has animals that can be explored more for the scientific side or for the generation of knowledge, or for other products, as well as those that are fundamental for the maintenance of the forest as a whole, such as dispersers, for example, of seeds. But it has a very special component, which is people. It has people living inside it. As an Acreian, the feeling I have, above all,

is one of belonging. And within this feeling, an immense joy in being part of projects that contribute to the maintenance of the forest standing, the conservation of biodiversity, the generation of scientific knowledge, understanding that to respect and meet needs we need to know, but above all generating benefits, generating impact on people’s lives. People who are often guardians of this forest, people who find this forest, in addition to a home, a source of food, above all. Brazil has 90% of the planet's biodiversity and biodiversity is fundamental in biological control and soil fertility so you can take

instruments, biological agents from nature, and reestablish the balance within the farm. It's bioethanol, it's biomethane, it's bioelectricity, it's biodiesel. This global growth today finds Brazil the main platform for supply. Without income generation, there is no sustainable income distribution , and agriculture is our income generator. And the world is asking us to generate more income. That's fantastic. We are at the moment of decarbonization of the planet, trying to find alternative sources of energy, but perhaps the greatest energy, which the others would not be possible without , would be human energy. I think this will be the

great transformation that we will have in the countryside, in the role of rural young people, increasingly connected, increasingly in tune with the latest developments in society and applying the best cutting-edge technologies on their rural property. These small and medium-sized rural producers will be increasingly encouraged and empowered by these young people who are returning to being proud of being from the bush, of being a country bumpkin, of having their R pulled and of beating their chest and saying I'm from agriculture. Let's go hand in hand and the project will happen. And we have a lot of

good things to do, especially in the territory. It's like I say, I was born in Manaus. Do you like it here a lot? I like it, I like it a lot. I like both places. And when I hug Dad, I hug him so much that I almost... Did you miss him? It was. Many! He is everything to me. Thanks!