Top 5 ChatGPT Use Cases for Professionals!

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Jeff Su
Sign up for Google’s Project Management Certification on Coursera here: https://imp.i384100.net/js-p...
Video Transcript:
if you're watching this you're probably tired of generic chaty PT tutorials so let's go over five ways professionals like you can actually use chat PT to get stuff done more effectively let's get started kicking off with use case number one context cheating by now we all know the more context we share with AI tools the better the output for example assume the role of a copywriter will perform worse than assume the role of a copywriter with over 20 years of experience writing compelling sales copy the problem is is we're kind of lazy and thinking of
relevant context to include every single time is a lot of work so here's an embarrassingly simple trick just copy and paste relevant context from existing sources for example top consulting firms use the scqa framework to structure their presentations instead of us explaining what scqa is to Chach BT go to Google type in scqa framework click into a link copy an existing explanation and paste that back into your prompt by the same logic if you're writing sales copy use the Pas problem agitate solution framework if you're preparing for performance reviews use the smart goal setting framework
and this tip isn't just limited to Frameworks I've asked chbt to rewrite articles in the voice of a Google blog post by simply copy and pasting one of their articles from the keyword similarly you can ask Chach BT to write in the voice of the Wall Street Journal New York Times Reuters Fox News Etc it's slightly creepy but we can you can also do this for authority figures one of my favorite authors is Lee Child So I literally Googled Lee Child style of writing and I actually saved his writing style in my text expander so
that when I ask chat gbt to write in the voice of Lee Child I can easily provide additional context by pasting his writing style Pro tip if you want to provide an entire web page as context you can paste the URL directly instead of copy and pasting all the text with it but I have to say this works much better in Google Gemini than Chachi BT speaking of Gemini if you use Google workspace tools you might want to sign up for my newsletter to receive an insanely actionable tip every week link down below use case
number two convert with intention diving right into an example let's say we're preparing a slide deck and we come across this comprehensive 128 page industry report on the state of fashion uh by McKenzie there's no way we're going through this whole thing so let's bring in Chachi BT I won't read this entire prompt I'll leave a link to this down below but essentially I asked chbt to generate a structured outline using the attached PDF report and instead of a basic request like asking for a summary we're also giving chpt a clear objective prepare a business
plan for traditional fast fashion companies like Zara to compete against rapidly growing new entrance like shien and teu this ensures the outline isn't generic it reflects our specific needs and goals although this seems like such a minor thing I can't overstate how much time this technique has saved me we instantly turned a dense PDF report into something we can use immediately a presentation outline with headers and bullet points that support our hypothesis and this was all possible because we converted with intention Pro tip we can even follow up and ask chbt which pages from the
original report it's referencing in its answer and we're literally told which pages to refer to if you want to dive deeper or fact check its output but even with AI assistance managing complex projects and information overload can be a real challenge in the workplace and that's where today's sponsor corsera comes in the Google project management certification is one of corsa's most enrolled programs where experienced project Managers from Google teach us how to organize our work prioritize tasks and collaborate effectively all while using industry-leading tools and methodologies to be transparent I'm mainly self-taught when it comes
to project management since this certification didn't exist back in the day but after enrolling I really like the structured curriculum and the real life examples they give so if you're ready to take your productivity and career to the next level check out the link down below and thank you Cera for sponsoring this portion of the video chat GPT use case number three answer leveling most of us know that chbt can be awesome for brainstorming new ideas but without a framework the result results can be a hit or miss for example one day it's giving you
brilliant marketing campaign ideas and the next it's telling you hey have you thought about making short form videos luckily there's a way to fix this inconsistency and the technique is called answer leveling credit goes to Ali Miller on LinkedIn for teaching me this diving into one of my examples from work I'm a product marketing manager in Tech and I want fresh ideas to engage with my B2B customers so I tell Chach BT a level one campaign campaign would be email marketing which is boring but safe a level two campaign would be an offline or online
event which is higher production but nothing crazy the magic happens when to ask for five level three ideas based on my level one and level two examples and the answers are really impressive tailored audits with live consultations access to a growth program that's probably harder to do uh client success stories case studies makes a lot of sense uh growth Academy so a series of online webinars that's definitely doable uh hyper localized campaign insights for snbs so all of these ideas are more interesting than just you know email marketing and Standalone events or let's say as
a product marketer I'm trying to uncover a deep user Insight I ask at GPT hey uh what are the pain points my target audience is facing and after it answers I say hey those are level one pain points now give me level two and after it answers the level two pain points I say Now give me level three deep-seated fears and pain points obviously I can keep going with the levels but I found level three to be The Sweet Spot between like usable and straight up crazy ideas next up one of my favorite use cases
seamless data extraction using TBT I put together an open roll database for my friends who recently got laid off what I did was step one I went to a career site in this case Google filtered for location and job title command or control a to select all Commander control see to copy all the text on this page then going back to chat gbt I use this prompt your task is to create and populate a table with the following columns 1 2 3 4 5 6 and I've included many instructions like uh leave this column blank
because you're not going to have the application Link Link obviously and uh generate a few keywords for that specific rle and up to five keywords and then I end the prompt with here are the open roles and I paste Le all the text from the careers page CBT will then output a table looking like this and we can download this table in a CSV file and then we can import that CSV file into Google Sheets Excel or notion in this case I'll use notion uh double click and import and after this has been imported we
can make some slight adjustments for example uh instead of text for keywords we can change this to uh multi select right here um and then we can clean this table up or the keywords up a little bit as needed but as you can probably tell this already saved us from a bunch of manual work and just to prove to you I'm not bullshitting this is the public page I created and shared with my LinkedIn Network and honestly if I didn't have chat gbt to help me with this project I probably would have still done it
because I'm such an angel but um taking a step back creating a table is just one example of what's possible the real takeaway here is using Chachi BT to extract and transform unusable data into something we can actually work with use case number five uncover actionable insights diving right into another example I tell Chachi BT I just created a paid wallpaper app and for some weird reason I'm receiving negative feedback by the way if anyone from marquez's team is watching this uh I'm just kidding I love your work I'm just capitalizing the hype here recommend
three categories to bucket the feedback and I attach a spreadsheet with the list of qualitative feedback and after tra BT replies with the three feedback categories we can follow up with now add two more columns uh feedback type by matching the feedback to the appropriate category and the team responsible for taking action on that feedback and if we were to expand this we'll see that Chach BT has indeed added two columns to the spreadsheet we provided and we can wrap up this conversation with okay now your task is to analyze the feedback and highlight the
top three insights then since I have limited time and resources apply the 8020 Rule and recommend three action items for the team be as detailed as possible share specific examples and let's think step by step and this is pretty amazing in the output Chach gbt ties an a specific example to the Insight it came up with under step one and in step two it recommends really detailed and actionable next steps starting with why we should make this change how we're going to make the change an example of the change in action and the impact the
change will have so I'm not an app developer but some of this is pretty good for example add a feature where pay users can vote on UPC upcoming wallpaper packs that's not bad right and here introduce a 7day or a 30-day free trial for the paid version that's also a good idea right anyways although this is an oversimplified example just think about how much time it would normally take to sift through hundreds if not thousands of rows of feedback and how much more time it would take to come up with actionable recommendations Pro tip and
this is something I do all the time at work now I usually take it a step further and ask chbt for ways to visualize the data to my stakeholders and I can even take it a step further most of the time by asking chat TBT to create that chart or visualization so I can either copy and paste this into a slide or build on top of it immediately I hope this was helpful and if you want to see even more real life use cases let me know because I've a bunch more uh in the meantime
check out my AI for productivity playlist see you on the next video in the meantime have a great one
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