[Music] yo what is up guys my name is Chris wed and I run the Takeover store where I sell editing presets or packs for editors and today's going to be like a very raw video because I want to show you guys how I create my content in like less than 20 minutes or around like that 20ish minute Mark and the main reason why I'm doing this is just like sort of like break that limiting belief that you have to spend forever on these short form videos when in reality you literally don't all you have to
do is just really optimize your workflow so the video that we are editing today is actually going to be a talking head style so let's go ahead and get started in Premiere Pro right now okay so now we are opening up Adobe Premiere Pro like I said this is generally going to be a very raw video so for the people that just want to know exactly how I edit my short from content that's going to be perfect for you um just so you can kind of see the steps that I take and how I do
what I do so let's go ahead new project we're going to go ahead and just type in real because that's what we're doing today um project location really doesn't matter I'm going to go a start on my desktop and then we're going to go ahead and hit create um so yeah let's go ahead and get started I'm going to go over here to this little window controll I and then import our footage okay s so we have our footage and we have our audio let's go ahead and import it now just drag and drop it
onto the timeline now I filmed separately the audio with my iPhone so let's go ahead and sync it just like so um okay so actually know why this oh is that not filming any audio whatsoever no so let's go ahead and solve this problem of the audio not sinking so first things first let's go ahead and go to sequence and like fix this problem first actually sequence settings just flip these so 1080 by 1920 in the frame size horizontal vertical Etc hit Okay click this go to scale um actually not scale go to rotation 90°
it's going to shift your image to where you want it to be um let's go ahead and throw on the L so I go to my takeover pack you guys can slap on whatever LS you guys have or you guys can just go ahead color grade yourself I'm just going to go ahead and slap my L and make a couple adjustments so that actually looks really that actually looks really good I'm actually going to I'm actually going to run with that that's pretty fire um sick so let's go ahead and get this syncing usually you
just select it all and then you hit synchronize and it'll work and if it doesn't work then you're going to see me figure it out so I snap okay right there so we're like a snap so I'm going to go ahead and just cut it right here now I'm just going to listen for a snap which okay so that's the first snap going to go just make a cut right here oh yeah I think we're chilling let me slide this back see if the audio Works sink syn syn all right it's synced we're chilling so
now go ahead select all of them unlink the layers so that way they're separate you can move them individually delete this layer move this up and then go ahead right click and then uh link them together now let's go ahead and get to cutting now cutting is actually a very simple process um you guys could either watch me or you guys can go to the timestamp on screen right now so I kind of skip this one so the way we cut is I use the C tool and I use the V tool for selection and
then I use the X tool for ripple delete I guess this is like a really good video also too for you to see like the BTS of like short form recording so if you're actually like a content creator I'm trying to learn how to edit show from content like you can kind of see this be like yeah okay cool I'm not the only one who like loses his mind when he's recording you know during my recent trip to Chicago should I think I mess this up a lot during my trip to Chicago I met up
with a Creator named Brian Dam so during my trip to Chicago I met up with a Creator named Brian damada and together we had a Content strategy session few tips just Lally drag this up so you can see what you're doing strategy session so how do you make so how do you make a Content strategy killer go just keep cutting well we started off with our goals and but we started with our goals damn but we started with our content goals but we started with our content goals which for me included building a building a
brand Authority for me included building a brand included building included building a brand Authority nurturing my audience into paying customers and connecting with my audience and also and connect and connecting customers and connecting and connecting with my audience so for each piece of content that I create so so for each piece of content that I create it has to resonate with one of those goals just editing keep like we're keeping it rolling and then once you and those goals and then once you and then once you def find those goals and then once you define
those goals you go ahead and move to your content pillars and your content pillars are the types of content that you like to post for me it's before and afters Talking Heads talking talking Talking Heads just like this one talk you like to post for me it's before and afters Talking Heads just like like this one Talking Heads with my iPhone and then many chat Boll and then that's it for Instagram Boll and then that's it posts Boll posts and then that's it for Instagram now last step is now last step is just building your
now last step is just is building your content schedule Monday through Friday what pieces of content try to think of the days try to think of the days and how your audience behaves on those days to figure out what types of just figure out what types of just figure out what types of content you want to post and this is genuinely like all relative to you and your audience but for me in the beginning of the week people just really want quick wins they want some value and towards the end of the week is when
I feel like there is when is when I I feel like they're most prone to buy my product and then at the end of the week is when they're typically most end of the week is when and then at the end of the week is they want some value is when and then at the end of the week is when they're typically most prone to buy my product so that's why I create salesy content towards the end so that's why I create so that's why I create content at the end of my week and then
that's all you need to do my week and then that's all you need to do to build a Content strategy Monday through Friday and just execute and just execute it keep it very simple just execute Okay cool so now that we are done with cutting um you guys can kind of see like how fast you guys can kind of get and you guys and you guys can honestly work faster than me too like I'm not the fastest with it um this is actually like a pretty long reel like 1 minute um so we're going to
go ahead and we did the color grade and let's go ahead and just get the hook on there and then we'll kind of just do subtitles we'll kind of call it good from there maybe add some things here and there but we'll keep it very simple so the way that I actually do my hooks um is I actually open my own product before we continue on with this tutorial I just want to let you guys know that the viral hooks editing pack is out now if you've ever struggled with short from content chances are it's
because of the hook and I get it I've liter edited close to 500 plus short fromont pieces of content and only now have I decided to just automate that entire process so what's in the pack you get 10 hooks already made for you so literally all you have to do is just drag and drop the template replace the text replace the icon and you're good to go it comes to six plus Tex Styles which are pretty much just popular Tex styles that a lot of the bigger guys use so if you want to save time
editing and save yourself the time of content ideating for a hook this is the pack for you it genuinely saves me so so much time I genuinely used to spend 25 minutes but now it's a 3-minute process to create hooks meaning I can create more content in less time and for you as an editor that means you can create more content less time which means you can make more money so go ahead and check it out link will be down in the description below so now that we actually got the project file opened up go
ahead and just import entire project super simple go to two for the viral hook templates and just go ahead and double click this composition or sequence and for this video Let's actually see what we should do let check it out sounds pretty chill that one's pretty clean I actually really do like that one um we could do this one yeah honestly yeah let's do the second one I really like the second one so let's go ahead and drag and drop the entire thing um right here just drag and or just copy and paste it and
then copy and paste the sound effect as well and then contrl + C copy it and let's go ahead and paste it now let's go ahead and just line it up with the end of the clip and just see how that looks for now select this select all that Chicago I met up with a Creator named Brian damada and together we had okay that did not sound right so during my trip to Chicago I met up with a Creator named Brian damada and together we had a Content strategy session so how okay so I'm just
going to go throw right here the Creator named Brian Dam and together we just move this sound effect as well the Creator named Brian Dam and together we had a Content strategy session so how do you make okay so so we got to line this up right here just like so the Creator named Brian damada and together we had a Content strategy session so how do you make a fire sick so now so during my trip to Chicago I met up with a Creator named Brian Dam and together I'm going to go ahead and just
remove these first two text because I'm going to go ahead and just import subtitles later so these subtitles don't really need to be here if it's not directly in the beginning of the video named Brian damada and together we had a Content strategy session so how do you make sick so I'm just going to go ahead and duplicate this layer because as you can see this says Place key talking head um above like in this green area so I'm going to go ahead just alt drag up select the text go to effects go to my
take over PEC and then add the keeper plugin which if you don't have the plugin this will not be in the preset pack if you do have the plugin then great but it is a paid plugin so make sure you pay for it um content strategy to use it so I'm just going to do content strategy on this page so you want to go ahead and select the title one double click it it'll send you here and this is where you edit the text so I'm going to do content do Strat to G and then
I kind of want it to like line up a little bit better so maybe I'll make content the word content a bit bigger font size yeah that lines up pretty well and then I'll kind of bring it down so the line space like a lot neater to me that looks pretty good so we're going to go ahe and save it and then we're going to go back to our recording and then we'll kind of see what the sizing is looking like together we had a Content strategy session so actually really like that um looks really
good s so maybe instead of like having it like slide in together we had a I kind of want to like sit there for a little bit so let's go ahead and just drag it over and together we had a Content strategy set fire dude like I actually really like what's going on let's go and just change the scale just like down like so so you can actually see it contrl C the motion like the scale and then go ahead and just copy it on the glow layer as well so that's pretty much the hook
right there so during my trip to Chicago I met up with a Creator named Brian Dam and together we had a Content strategy session so how do you and technically this could be like a lot better but I'm not really hating it too too much so now let's go ahead and move on to adding transition overlays before we move to our text so transition overlays you guys want to go ahead and find them on YouTube um or paid websites that sell them um for me I actually bought creative Ryan's uh film burn pack so if
you guys want to go ahead and check that out I'm not affiliated at all um I just really believe in his product like it's really good really simple like this probably one of my favorite wipes um so yeah let's go ahead add the transition at this little like point where the sound effect goes crazy easy kind of just make like for like a dope little transition and the way you really edit them is you just go ahead go to lighten screen or you can do overlay or difference whatever you want to do I like to
do screen very simple change the scale to 50 cuz it's a 4K file it's already vertical so we're good session so how do you so fire that looks pretty good um dope let's go ahead and just move on and continue adding transitions where I see fit make a cont if you hit L it'll like do double time speed so that way we don't have to like sit there forever right there I think it's a great spot for a transition 10 goals which for me included building a brand Authority my audience into paying customers and connecting
with audience so for I like this so audience so pretty much like where there's like a different sort of like train of thought starting that's where I throw a transition each piece of cont I create has to resonate with one of those goals you find those goals you go ahead and move to your content pillars and your content pillars are the types of content that you like to post for me is before and after content that you like to post oh are the sick pillars and your content pillars are the types of content that you
like to post for me it's before and after talking just like this one talking my iPhone and then Min chat Boll and that's it for Instagram now last step is now fire there's a little duplicate there I'll Instagram now last step is just building your content schedule Monday through Friday try to think of the days and how your audience beh those days content you want to post this is Gen all relative to you and your audience but for me in the beginning week people just really want quick wins value and at the when typically most
to buy my product that's I create Sal content to buy my product product so that's why I create salesy content at the end of my week and then that's all you need to do to build it all far so that's the outro so the last thing that I like to do to like make like a perfect loop with the the transition overlay so I cut the overlay in half drag this out drag the first half on the end copy paste the uh last part of the transition and drag it to the beginning and copy and
paste it so dur my so that way it kind of creates like a seamless Loop just like so keep it very simple just execute so seamless Loop seamless Loop so now that we finish our transition overlays let's go ahead and add some uh like images or like icons whatever to the video just to kind of like spice it up just a bit um so in the intro I say like Brian delad let's just go ahead and like include his profile photo so people know exactly who we're talking about now that we got his photo downloaded
let's go ahead and go to downloads click it import import into the timeline for me I actually want to make this like a rounded Corners like corner like Square I guess so around the corners in my preset pack I already have that um so that's really dope let's add like a little drop shadow as well drop shadow preset fire it looks really good and then now let's go ahead and just have it how do we want to do it do we want to slide in from the left or the top let's actually do it from
the bottom I feel like that'd be kind of sick have it slide in from the bottom so slide in up and then let's have it go ahead and just like slide so during my trip to Chicago I met up with let's go and just Line This dur my trip to Chicago I met up with a Creator named Brian okay so I'll go ahead and like maybe like slide it out and together yeah I'm going to go ahead and just like slide this out really quick so the way to like adjust the speed of the transitions
is you cut it and then I'm going to go ahead and just do slide down out so that way it kind of speeds up the slide down and together we Bri and so you can see it kind like it's lading a little bit because of the key per plugin but El you can kind of see what's going on so there we go um so that's pretty sweet I'm going to go ahead and just Nest this for now um let's go ahead and add a shake as well just like kind of liven it up make it
look like it's actually sort of like floating little Shake medium my trip to Chicago I met up with a Creator named Brian Dam and together we had a Content Strate so sick strategy session so how do you make a Content strategy dope now let's go ahead and just add like some cool skills so like skills of like making my face like or like zooming my zooming in a little bit um let's just go ahead and do that that looks good actually let's go a little bit bigger it's put on top there we go top third
pretty much like that I'm going to copy this position so I could just have it on my clipboard so how do you make a Content strategy but we started with our content goals which for me included building a brand Authority nurturing my audience into paying customers and connecting with my audience so for each piece of content that iate audience into paying customers customers and connecting with my audience so for each piece of content that I create it has to resonate with one one of those goals and then once you define those goals you go ahead
and move to your content pillars and your content pillars are the types of content that you like to post for me it's before and afters talking head you like to post for me it's before and afters Talking Heads just like this one Talking Heads with my iPhone and then many chat Boll posts and then that's it for Instagram now posts and then that's it for Instagram now last step is just building your content schedule Monday through Friday try to think of the days and how hat days content you CL gen to you and your audience
but for me in the we people just really want quick wins value the end is when typically most by my produ that's why I create sales content at week that's all you need to do to build a cont strategy keep it very simple of a Content strategy keep it very simple so much Chicago I met with the Creator Nam Bri together we had a Content strategy session so how do you make a Content strategy so sick all right cool that's a dope little like uh little pass um we started with our I'm actually just going
to leave it like that and then let's go ahead and just add some subtitles and maybe just call it a wrap so let's go ahead and right click on this track because we're going to need a track later on for our text right click right here add track right below the overlays as you can see and just add like a text track so let's go ahead and do that and the way you do that is you go over here you go to like this little menu um or it should just be right there hit text
if you don't see it I believe it's in uh window and then you just type text we're going go ahead to transcript uh three dots generate static transcript it's my way of doing it you can honestly do it like the other way personally I just don't like to so I don't dope um let's go ahead and just like fix these quick Corrections so that's definitely not how you say his name and then okay all fire that looks good so once you go through check it out make sure it's okay you go to captioning and then
I like to turn this down to like 9 to 10 I like to keep it very short um and then Gap zero Gap and then lines single kill it now is like kind of the fun part with text you select it all so that way you can actually like make the changes to all of the text at one time and then you go ahead and change to like your specific font for me it's Aira for you it could be whatever it doesn't really matter um I'm going to go to zone I'm going maybe actually just
throw it down to like 266 it's like a decent spot about like right here that looks cool um let's go ahead make it a t sized a little bit more bold and then um let's go ahead just kind of feather out the uh the shadow a bit more I think that looks great and yeah that's actually pretty cool so let's go ahead and hit play make sure we like my trip to Chicago I met up with a Creator named Brian damada and together we had a Content strategy session so how do you make a Content
strategy but we started with our content goals which for me okay fire like I actually really like that um let's go ahead select it and now upgrade caption to The Graphic and then that'll that'll actually throw it above all of your layers which is fine but we just want it to be under the overlays so that way it just looks more clean and more put together then here is where we go through and like make sure our text is lining up with cuts so right here this one is not lined up there's a cut right
here this obviously is not lined up go fix that cut again fix that um cut again and honestly when you do have the overlay transitions you can kind of get away without sinking it but like it's kind of just like smart to do so so just keep that throughout the entire video it's very tedious and very annoying um or you could honestly just play through the video and see if there's any spots that stand out and then just fix those so for each piece of content that I create it has to resonate with one of
those goals and then once you define those goals you go ahead and move to your content pillars and your content pillars are the types of content that you like to post for me it's before and afters Talking Heads just like this one Talking Heads with my iPhone and then many chat Boll posts and then that's it for Instagram now last step is just building your try to think of the days and how your audience beh on those days content you want to post this is Gen all and this is genely and this is genely all
to you and your audience but for me in the beginning we people just really want quick wins value at the end of we typically and then and then at the end of the week is when they're typically most buy my produ that's create Sal content my week and then that's all you need to do to build a Content strategy stry keep it very simple and just execute so during my trip let's go ahead and make sure that this out point is lined up that's lined up and now is the final step you can go ahead
and add your sound effects for your overlays personally I just haven't been doing it because I just I don't know personal preference um so you can go ahead and add sound effects to each one of your overlays um but for me I'm just going to go ahead and add some background music so you could find background music honestly anywhere but if you guys want to use what I use majority of the time it's YouTube like popular Instagram like background music or you go on epidemic sound and you check those guys out and I do have
a code down below so if you want to go ahead and support me that's a great way of doing it anyways let's go ahead and find some background music now once that is done downloading go ahead to Premiere Pro controll I import go to your downloads right here Easy Money Drag and Drop It where there's no audio G I like to do negative 30- 255 so during my trip to Chicago I met up with a Creator named Brian delam and together we had a Content strategy session so how do you make a Content fire and
that's really sick to me now last step you guys can go ahead and add like a filter to the background music if you want um or you guys can just leave it as is I'm going to go ahead and just add like a low pass filter just like give it like that deep Bassy sound strategy but we started with our content goals do you make a Content or like muffled sound I guess stry but we started with our content goals sick so that is pretty much everything that you guys need to know for editing short
from content and as you guys can see like the short fir content process is not a hard process at all it can just sometimes be a little timec consuming when you don't have the right Tools in Your Arsenal so if you guys have any questions about editing short fir content uh being a Creator please let me know down in the description below and I'll be sure to get back to you anyways guys thank you so much for watching this video remember take action take over peace [Music]