The NEW Way to Grow on YouTube in 2024 (Algorithm Changes)

there's a new way to grow your YouTube channel and it's helping creators get hundreds of thousands of views on their first uploads like this channel that hit 1.4 million views on their first video or this channel that hit 4 million views on their third upload these channels have cracked the YouTube algorithm because they understand the recent changes that are blowing up small channels on the platform so in this video we're going to cover four ways you can tackle and beat the YouTube algorithm to FasTrack the growth of your Channel to finally get the views your

videos deserve the advice today is not going to be about the small things such as posting on your community tab or commenting on other people's videos that type of stuff will help you build and engage a community but it's not going to significantly increase your views or your subscribers instead today we're going to focus on four fundamental aspects of a YouTube algorithm that are proven to impact your videos and then I'll guide you step by step on how you can apply each of these to your Channel we've also included a downloadable worksheet in the description

that you can use during a critical part of this process that will'll cover in a lot more detail when we get there and the first part of the YouTube algorithm puzzle is YouTube is a zero sum game well almost it's hard to predict exactly what the YouTube algorithm does but it does leave Clues like this passage from a study on how a YouTube algorithm Works essentially all of this means that you're not creating content within a vacuum you're battling head to head with other channels in your Niche for the audience's attention it is a bit

of a weird situation I will admit but on the YouTube platform there is an infinite room for creators but a finite supply of audiences to draw upon and that may be difficult to accept but it is the truth and the creators that accept this fact are the ones that are winning this is because the YouTube algorithm works on a ranking system it uses a whole load of data such as clickthrough rate what time likes dislikes comments shares and a whole bunch of other signals to determine viewer satisfaction and that defines the video's value to the

audience which determines what the algorithm does if your video ranks well against other videos then the algorithm is going to favor your video but I know what you're going to say next and you might as well call this YouTube impostor syndrome competing against the big channels in your Niche can feel really intimidating because you believe these big channels have got all of the UN be advantages that YouTube bestows on them but I do have some good news YouTube does not discriminate even if you're a small Channel with less than a th000 subscribers you can compete

with the biggest channels in your Niche for example you've probably started to notice small channels appearing on the home feed of your YouTube page this is because the algorithm is adapting to give small channels a chance to have their content seen by more people even YouTube's Chief algorithm buffing kind of made that title up commits to all of this we have a team that is specifically focused on this challenge of trying to identify um audiences for creators that are just getting started but simply if you put in the time and effort to make your videos

better than your competitors then you can see your content R to the top even with a single video which is exactly what happened to this channel when the market Whisperer posted this video they were at the very bottom of a YouTube pile zero views zero subscribers but in less than 6 months this single video has hit 2 million views which proves that even if you are literally the smallest Channel on YouTube you can compete with anybody on the platform but all of this still leaves us with one big question how do we actually beat the

competition and what specific parts of your video should you focus on well after studying all of these fast gr channels I've noticed one common thing that they all focus on and it's this Next Level ideation one of the best ways to beat the competition in your Niche is to Simply come up with better video ideas and how successful channels do this is by recreating viral ideas from similar niches which is exactly what this channel did Jal found these videos on YouTube and they were massive outliers for the channels meaning that they got far more views

than typical for those creators this tool is available on the vid IQ extension by the way so make sure to download it as soon as you can can and when you see these outlier videos they are the perfect type of content to recreate and so all justicul had to do was duplicate this viral video format he did this by first finding an interesting story within his own Niche it was a story about the $19 fortnite card guy he then used the same viral title format from the original video and came up with this $19 fortnite

card guy the memed that ruined its creator and then lastly he took this viral title and paired it with a F nail format that was also proven to go viral and you can guess what happened next another viral video a 10x outlier that generated over 2 and A2 million views for the channel this is why big creators Focus so much on ideation they have a power to create massive outliers for channels that help them grow at an exponential rate but coming up with viral video ideas only addresses one part of a YouTube algorithm which naturally

brings us on to part two making content for your core audience many new YouTubers don't understand this concept or maybe it's fair to say they're not even aware of it but it is one of the fundamental reasons why their content isn't being picked by the YouTube algorithm so let's break this all down so that you don't make the same mistake at last count there's more than 500 hours of YouTube videos being uploaded every single minute to the platform so the algorithm can't manually review every single video and pick the right one for a certain viewer

so instead it groups individual people into something called audience profiles and these profiles are determined by people's behavior watch history search terms how engage with content an example of a profile might be people who watch football documentaries or an audience of people who watch Beauty tutorials YouTube uses these profiles to know what to recommend to a user when they're on the platform but here is where most creators get it wrong YouTube's algorithm works best when a channel focuses on an audience profile but simply it reduces audience friction because the algorithm knows who to recommend the

videos to but creators have multiple interests hobbies and passions that they end up sharing everything they know and love on YouTube which results in a channel making content for multiple audiences and you end up with this weird multifaceted complex layered ven diagram that the algorithm is just going to raise a thinking Emoji at let me give you two examples to make things more clear this channel has nailed down their core audience profile they make content for people who like Village style cooking videos and that's clear to see after just looking at the channel for 5

seconds they consistently repeat the same video format over and over again because they know it consistently satisfies their viewers and this makes things very easy for the YouTube algorithm it's almost as if a digital relationship is being built between the audience and the algorithm and the video is the connective tissue but now let's compare all of this to this channel the same 5-sec look on this channel makes you a little confused confused as to what type of content they're making yes it's about cooking but that's still quite a broad topic there is no clear audience

profile that this channel is actually targeting one week they're making content about dried pasta the next week it's birthday cakes and this is going to make the algor and think twice about which audience to send this content to so how do you prevent this from happening and finding your core audience well the first step is to identify your sub Niche instead of just stopping at a broad topic like cing go deeper focus on a very specific sub Niche that targets a specific audience profile examples could be vegan diets or budget friendly meal preparation and then

the second step is to actually get to know your audience now you have a rough idea of your core audience it's time to get to work on that worksheet I mentioned earlier which is linked in the description below this is going to be your audience profile Bible and you need to answer the following questions who is your target audience their typical age gender where they live in a world and then what pain points do they experience around the sub Niche that you cover and let's take vegan desserts as an example it could be things like

trying to find the right ingredients in a regular Supermarket or the fact that vegan desserts tend to be typically more expensive or they simply don't taste as nice as regular desserts next you want to determine the outcomes that your core audience want from this sub Niche this could be things like making Fast and delicious vegan desserts which at the same time aren't too expensive and actually help the audience lose weight and then you want to broaden out the research a little bit by asking the audience profile what other channels do they watch in this sub

Niche and of course what are the best performing videos on those channels now I assume this sub Niche should be something that you have a great interest knowledge and passion for so you shouldn't struggle to answer these questions right but if you do you can use vid iq's AI coach to help prompt some of those answers for you and all of this is going to give you a much deeper understanding of who your core audiences and ultimately this is going to help you create videos your audience actually wants to watch as well as making it

incredibly easy for the YouTube algorithm to find the Right audience profile every time you plan a new video refer back to this audience profile Bible and ask yourself does all of this align with my core audience profile and will it provide value and resonate with my target viewers now I do understand the tension between the Creator and the audience it is very tempting to create random videos that you're interested in to nourish your creative spirit and by way of experimentation and to allow yourself to be creatively free every once in a while you can do

that but YouTube is designed in such a way that you the Creator are answerable to your audience which means that typically success at least to begin with lies in staying true to your Niche once the YouTube algorithm is consistently finding the right viewers for your video it leads naturally onto step three maximizing watch time above all other things the YouTube algorithm is interested in this how videos satisfy viewers and typically when a viewer watches for longer or watches the entire video all the way through you would expect them to be generally satisfied now it's not

always the case sometimes you can get pulled into YouTube rabbit holes and feel thoroughly unsatisfied at the end of it this might be conspiracy theory topics or misleading information you may watch something for hours get completely fed up and then not return to YouTube for a couple of weeks that's really bad for the algorithm but for our sake let's say that maximizing watch time does satisfy viewers now obviously the way to boost watch time is to focus on audience retention and I highly recommend you do that but today I want to introduce something new to

you it's a technique big creators use and you might not have heard of it it's called The binge Loop this is a three-part formula that makes your viewers watch one video and then another and then another and then another on your channel it only takes a few extra minutes during the script writing process but should have a positive and noticeable impact on the overall watch time on your channel one Creator who's extremely effective at this is Ali abdal in this example he's using a simple three sentence formula to tie in the next video he wants

you to watch as a viewer now this is super interesting it's the first time in my life where we've had a dip in profitability and massive Spike and costs and I've made a video over there where I talk about like all of these failures in entrepreneurship like all the ways that I failed this year to get to a point where we're actually less profitable this year than we were last year so if you're interested you can check out that video over there it's smooth almost unnoticeable but extremely effective so let's break this down into each

part so that you can apply this to your own videos the first part is the link these are one or two sentences that create a natural and logical link between two videos in this example Ali's next video is about his failures in 2022 now this is super interesting it's the first time in my life where we've had a dip in profitability a massive Spike and costs so he links back to a failure moment in his current video to create a smooth transition the second part is to tease the next video pick the most exciting part

of the next video and tease it in one or two sentences it creates a sense of intrigue and anticipation encouraging the viewer to click Ali does this by teasing the failures he's faced in his entrepreneurship I've made a video over there where I talk about like all of these fail in entrepreneurship like all the ways that I failed this year to get to a point where we're actually less profitable this year than we were last year and lastly we have the all important call to action this is one simple sentence an instruction to the viewer

to actually click on the video so if you're interested you can check out that video over there now of course from a channel y perspective this does require a little bit of planning you need to have some idea of what videos you've made in the past and some idea of what videos you're going to make in the future that's going to make it a lot easier to connect all of these videos but the binge Loop method is a powerful way of making the algorithm happy because it keeps viewers watching your videos and staying on the

platform for longer it's called session watch time but there is one last part of the algorithm and it might just be the most important one of them all and I'm going to call it the golden vein as we talked about earlier the algorithm is looking for Content that satisfies the viewers most so naturally when a video performs well on your channel it's clear the viewer was Satisfied by it but here is where many creators go in the wrong direction instead of taking the format of this great performing video and repeating it they do something completely

different in short creators worry far too much about making what might be perceived as the same video and that can be a recipe for slow growth what smart creators do is find a format that works with their audience and then recreate that format over and over again and this is why I call it the golden vein they're constantly mining at something that's very valuable to their own audience and profitable for the channel there is a high likelihood that the biggest creators on YouTube that you admire have followed this exact technique on their channels they likely

experimented with different types of video formats in the beginning but when they found their viral moments they went all in on that format and a perfect example of this is Ryan Tran we need to go back 7 years to see what type of videos Ryan was creating then and there was a certain Randomness to them a running video here trying on thft clothes over here but then in 2019 something interesting happened he tested this style of video up until this point Ryan's videos didn't follow a strict type of format he would make videos about bad

commercials and then a road trip with his girlfriend but after he had this hit video everything changed in that it kind of stayed the same he stopped randomly making videos and went all in on this challenge style format and the more he posted the ma went viral Ryan had found his golden vein and the rest now is YouTube history he is without question one of the biggest and the most loved YouTubers on the planet but enough about Ryan how do you find your golden vein for your channel well it all starts with research you want

to pick five to 10 channels that are in a similar Niche to you next on those channels sort the videos by most popular and try to identify patterns in which formats are reoccurring on the channel that perform well next start testing all of these formats on your channel to see which resonate best with your audience as we discussed in part one the second step is to commit to one of these formats when it works when you do have an outlier video on your channel that performs five or 10 times better than usual that's a clear

indication to try and recreate this viral moment and I agree you may need to fight your creative instincts but you want to test the instincts of the YouTube algorithm and if these repeatable videos turn into outlier content then you found your golden vein and that allows you to do two things it becomes a Rel reliable format you can use with your audience and you can also improve on the format the creativity can come from the Perfection of what you're making and obviously you don't stop at one golden vein you repeat this whole process again to

find new formats you might call this your silver vein and your bronze vein a simple ratio might be for every two videos you make on your tried and tested format you make one experimental video again do the research on your biggest creators and you'll likely find that they have more than one successful format but like I said all the way back at the beginning the YouTube algorithm isn't always easy to predict you could try recreating these viral formats and still not have any look but what if I told you there was someone on the inside

someone with a deeper and more intimate understanding of how your videos perform on YouTube yeah you saw a glimpse of him in this video but you'll discover a lot more from him over here